🇬🇧United Kingdom

Good Molecules vs Simple

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Good Molecules and Simple are an American skincare brand founded in 2019 and a British skincare brand founded in 1960, respectively. The former is known for its serums, moisturizers, eye products, and exfoliants centered around glycerin and hyaluronic acid, while the latter is beloved for its gentle moisturizers, makeup removers, cleansers, and toners crafted with niacinamide and glycerin. Both suit skin with dark spots best, though the American brand also suits dry skin, and the British brand also suits acne-prone skin. They differ because the former features active components like hyaluronic acid to lengthen wrinkle-reducing toxin effects, whereas the latter features niacinamide to reduce hyperpigmentation and improve aging signs.

Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..

beautymatter.comgoodmolecules.compitchbook.compreqin.com

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

This page compares some of the most popular Good Molecules and Simple products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Good Molecules vs Simple products

People Say

Good MoleculesSimple
  • Gentle on Sensitive Skin Often MentionedMostly Mentioned
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “no skin purging — Good Molecules Gentle Retinol Cream”
  • Affordable Price and Great Value Mostly MentionedOften Mentioned
    • “best value for money — Good Molecules Hyaluronic Acid Serum”
    • “great value — Good Molecules Niacinamide Serum”
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
  • Lightweight and Non-Greasy Texture Mostly MentionedOften Mentioned
    • “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
    • “practically invisible on skin — Good Molecules PIMPLE PATCHES”
    • “absorbs instantly into skin — Good Molecules Lightweight Daily Moisturizer”
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
  • Hydration and Plumping Often MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “Leaves my face feeling soft, not tight. — Simple Micellar Water”
    • “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
  • Effective Daily Cleansing Rarely NotedOften Mentioned
    • “Takes off any makeup residue and makes my face feel refreshed. — Simple Micellar Cleansing Water”
    • “Best morning cleanser — Simple Refreshing Facial Wash”
    • “Skin feels soft not dry — Simple Refreshing Facial Wash”
    • “lather on this cleanser is impressive — Good Molecules Hydrating Facial Cleansing Gel”
  • Improves Skin Texture and Smoothness Often MentionedNot noted
    • “skin looks like brand new baby skin — Good Molecules Overnight Exfoliating Treatment”
    • “Leaves skin "baby soft," "super smooth," "polished feel" — Good Molecules Pineapple Exfoliating Powder”
    • “softened fine lines — Good Molecules Gentle Retinol Cream”
  • Insufficient Hydration or Dryness Sometimes NotedOften Mentioned
    • “dried my skin out — Good Molecules Hyaluronic Acid Serum”
    • “not moisturizing enough — Good Molecules Lightweight Daily Moisturizer”
    • “Skin felt tight — Good Molecules Pineapple Exfoliating Powder”
    • “not moisturizing enough — Simple Hydrating Light Moisturiser”
  • Caused Breakouts Sometimes NotedSometimes Noted
    • “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
    • “gave me little white bumps — Good Molecules Niacinamide Serum”
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”
    • “caused major breakouts — Simple Hydrating Light Moisturiser”
  • Texture Issues, Residue, and Soapy Feel Sometimes NotedSometimes Noted
    • “Feels slimy on skin — Simple Refreshing Facial Wash”
    • “Still feeling a little bit of a film on my skin. — Simple Micellar Cleansing Water”
    • “leaves a tacky film — Simple Kind to Skin Soothing Facial Toner”
    • “sticky to the touch — Good Molecules Niacinamide Brightening Toner”

Good Molecules vs Simple routines for dry skin

Buy Good Molecules routine · £93.06 · 92% fitBuy Simple routine · £136.73 · 83% fitSee multi-brand routine · 99% fit

Good Molecules vs Simple routines for oily skin

Buy Good Molecules routine · £187.96 · 89% fitBuy Simple routine · £221.50 · 87% fitSee multi-brand routine · 97% fit

Good Molecules vs Simple routines for combination skin

Buy Good Molecules routine · £170.27 · 89% fitBuy Simple routine · £185.60 · 85% fitSee multi-brand routine · 96% fit

Questions and answers

Good Molecules or Simple: which is better?

Good Molecules has a Superior routine fit for dry skin, sensitive skin, acne-prone skin, and skin with dark spots, whereas Simple has a High fit for those same types. Reviewers mention that Good Molecules is affordable with great value serums, while Simple provides gentle and sensitive-skin-friendly makeup removers.

What is the difference between Good Molecules and Simple?

Good Molecules and Simple differ in their product strengths, with Good Molecules offering better options for dry, sensitive skin and dark spots, while Simple focuses on gentle, sensitive-skin-friendly makeup removers. Reviewers note that Good Molecules excels at affordable serums and improving texture, whereas Simple is praised for lightweight moisturizers and daily cleansing.

Good Molecules or Simple for dry skin?

Good Molecules has a Superior routine fit for dry skin, whereas Simple has a High fit. The products on this page for Good Molecules also feature key ingredients like hyaluronic acid and glycerin, which help with hydration.

Dermatologic Therapy, 2022

Good Molecules or Simple: which cleanser is better?

Good Molecules is better for cleansing as its cleanser fits dry and sensitive skin at a High level, whereas Simple cleansers achieve only Low fit for those skin types.

Which is more affordable, Good Molecules or Simple?

Good Molecules is more affordable, as reviewers on the products on this page mostly mention its affordable and great value serums and moisturizers.

Which brand has products with fragrance, Good Molecules or Simple?

Neither brand has products with fragrance, as every product listed on the Good Molecules and Simple pages contains no fragrance in its ingredients.

Good Molecules or Simple for oily skin?

For oily skin, Good Molecules and Simple perform equally well, as Lovi rates both brands as High for this skin type. Reviewers note that the products on this page by Good Molecules are particularly praised for their lightweight and non-greasy textures.

Good Molecules or Simple: which moisturizer is better?

Good Molecules is Lovi-rated as Superior for dry skin moisturization, while Simple is rated as High. The products on this page for Good Molecules are noted for being affordable and hydrating moisturizers.

Good Molecules or Simple for sensitive skin?

Good Molecules has a Superior routine fit for sensitive skin, while Simple has a High fit. Reviewers note that Simple is gentle on sensitive skin, whereas Good Molecules offers very gentle serums and a fragrance-free formula across the products on this page.

Good Molecules or Simple for acne-prone skin?

Good Molecules has a Superior routine fit for acne-prone skin, whereas Simple has a High fit. Reviewers note that Good Molecules products are affordable and have lightweight serums, though some users mention occasional breakouts.

Good Molecules or Simple for skin with dark spots?

Good Molecules is the better choice for skin with dark spots, as Lovi rates its routine as Superior compared to High for Simple. Reviewers also note that Good Molecules is effective for fading dark spots and improving skin texture.

The British Journal of Dermatology, 2002Antioxidants, 2021

Good Molecules or Simple for mature skin?

Good molecules offers a superior routine fit for mature skin compared to simple on the products on this page. Ingredients like retinol found in good molecules help improve signs of skin aging.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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