🇬🇧United Kingdom

Beauty of Joseon vs Good Molecules

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Good Molecules are two thoughtful skincare brands founded in 2016 and 2019, respectively, offering carefully formulated serums, moisturizers, masks, sunscreens, and exfoliants centered around key ingredients like niacinamide, glycerin, and hyaluronic acid. Beauty of Joseon suits dry skin and sensitive skin best with gentle daily care, while Good Molecules caters richly to dry skin and skin with dark spots. Both utilize glycerin and hyaluronic acid to increase hydration and barrier function, yet differ as the former is owned by Goodai Global Inc. with standout treatments for acne-prone, pigmented, and mature skin, whereas the latter is owned by Beautylish, Inc. and provides dedicated exfoliating, mineral sunscreen, and eye gel options.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..

beautymatter.comgoodmolecules.compitchbook.compreqin.com

This page compares some of the most popular Beauty of Joseon and Good Molecules products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Good Molecules products

People Say

Beauty of JoseonGood Molecules
  • Unique and Pleasant Texture Mostly MentionedMostly Mentioned
    • “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
    • “practically invisible on skin — Good Molecules PIMPLE PATCHES”
    • “absorbs instantly into skin — Good Molecules Lightweight Daily Moisturizer”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
  • Gentle and Non-Irritating Formula Mostly MentionedOften Mentioned
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “doesn't irritate my sensitive skin — Beauty of Joseon Apricot Blossom Peeling Gel”
    • “no skin purging — Good Molecules Gentle Retinol Cream”
  • Affordable Price and Great Value Not notedMostly Mentioned
    • “best value for money — Good Molecules Hyaluronic Acid Serum”
    • “great value — Good Molecules Niacinamide Serum”
  • Deep Hydration and Plumping Often MentionedOften Mentioned
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “eyes look less tired — Beauty of Joseon Revive Eye Serum”
    • “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
    • “Skin feels bouncy — Good Molecules Super Peptide Serum”
  • Radiant Glow and Brightening Sometimes NotedOften Mentioned
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
    • “Gives me that chok-chok dewy look — Beauty of Joseon Dynasty Cream”
    • “scar on your chin doesn't look nearly as noticeable — Good Molecules Discoloration Correcting Serum”
    • “skin looks more radiant — Good Molecules Niacinamide Brightening Toner”
  • Calms Redness and Acne Sometimes NotedOften Mentioned
    • “pores are visibly smaller — Good Molecules Niacinamide Brightening Toner”
    • “sucked out all the gunk — Good Molecules PIMPLE PATCHES”
    • “Morning puffiness reduced — Good Molecules Yerba Mate Wake Up Eye Gel”
    • “reduced my redness significantly — Beauty of Joseon Glow Serum”
  • Causes Breakouts and Irritation Often MentionedSometimes Noted
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
    • “gave me cystic acne — Beauty of Joseon Ginseng Cleansing Oil”
    • “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
    • “gave me little white bumps — Good Molecules Niacinamide Serum”
  • Scent and Odor Dislikes Often MentionedSometimes Noted
    • “Strong bergamot smell — Good Molecules Super Peptide Serum”
    • “weird faint smell — Good Molecules Gentle Retinol Cream”
    • “smelled of glycolic acid — Good Molecules Overnight Exfoliating Treatment”
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
  • Packaging and Dispensing Issues Sometimes NotedSometimes Noted
    • “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
    • “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
    • “one pump is too much — Beauty of Joseon Revive Eye Serum”
    • “Metal tube cracks — Good Molecules Yerba Mate Wake Up Eye Gel”

Beauty of Joseon vs Good Molecules routines for dry skin

Buy Good Molecules routine · £93.06 · 92% fitBuy Beauty of Joseon routine · £76.43 · 87% fitSee multi-brand routine · 99% fit

Beauty of Joseon vs Good Molecules routines for oily skin

Buy Good Molecules routine · £187.96 · 89% fitBuy Beauty of Joseon routine · £119.89 · 80% fitSee multi-brand routine · 97% fit

Beauty of Joseon vs Good Molecules routines for combination skin

Buy Good Molecules routine · £170.27 · 89% fitBuy Beauty of Joseon routine · £107.15 · 81% fitSee multi-brand routine · 96% fit

Questions and answers

Beauty of Joseon or Good Molecules: which is better?

Good Molecules offers better value with more affordable serums and superior routines for acne-prone skin and skin with dark spots, while Beauty of Joseon stands out for gentler, non-irritating formulas. Both brands provide fragrance-free options with deep hydration and plumping effects.

What is the difference between Beauty of Joseon and Good Molecules?

Beauty of Joseon is a South Korean brand focused on gentle, non-irritating formulas with key ingredients like niacinamide and ginseng, while Good Molecules is an American brand that offers affordable serums and treatments that help fade dark spots and improve skin texture.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Good Molecules for dry skin?

For dry skin, Beauty of Joseon and Good Molecules are both great options, with routine fits of High and Superior respectively. The products on this page for both brands feature key hydrating ingredients like glycerin and hyaluronic acid to help maintain moisture.

Dermatologic Therapy, 2022

Beauty of Joseon or Good Molecules: which cleanser is better?

Both Beauty of Joseon and Good Molecules offer cleansers that fit oily, combination, and sensitive skin at a High level on this page. Beauty of Joseon cleansing products also achieve High fit ratings for dry skin and acne-prone skin, while Good Molecules features the Hydrating Facial Cleansing Gel for similar skin types.

Which is more affordable, Beauty of Joseon or Good Molecules?

Good Molecules is more affordable, as reviewers often mention its affordable price and great value for serums.

Which brand has better options for addressing redness and acne according to review themes?

Good Molecules has better options for addressing redness and acne, as review themes note it does better at calming redness and acne compared to Beauty of Joseon.

Beauty of Joseon or Good Molecules for oily skin?

Both Beauty of Joseon and Good Molecules are a High fit for oily skin. Reviewers often mention that the products on this page provide great oil control and lightweight hydration.

Beauty of Joseon or Good Molecules: which moisturizer is better?

Good Molecules offers superior moisturizers for dry skin overall among the products on this page, while Beauty of Joseon fits dry skin at a high level. Topical hyaluronic acid, found in the moisturizers of both brands, helps improve skin hydration and signs of aging.

Dermatologic Therapy, 2022

Beauty of Joseon or Good Molecules for sensitive skin?

Good Molecules is a better fit for sensitive skin, achieving a Superior routine fit compared to Beauty of Joseon's High fit.

Beauty of Joseon or Good Molecules: which sunscreen is better?

Good Molecules offers the Sheer Mineral Sunscreen SPF 30, which has a superior Lovi fit for dry sensitive skin, dry skin, sensitive skin, skin with dark spots, and mature skin among the products on this page. Beauty of Joseon provides the Relief Sun: Rice + Probiotics, which has a high Lovi fit for most of those same skin types.

Beauty of Joseon or Good Molecules for acne-prone skin?

Good Molecules has a superior routine fit for acne-prone skin compared to Beauty of Joseon, which has a high routine fit. Good Molecules also does better at calming acne according to reviewer feedback.

Beauty of Joseon or Good Molecules for skin with dark spots?

Good Molecules is the better choice for skin with dark spots, as the products on this page achieve a superior routine fit compared to Beauty of Joseon. Niacinamide, featured across the range, may help reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Good Molecules for mature skin?

Good Molecules is a better fit for mature skin, achieving a High routine fit level compared to Beauty of Joseon which has an Average fit level. The products on this page for Good Molecules include a Gentle Retinol Cream, which may help improve the signs of aging and stimulate collagen accumulation.

Archives of Dermatology, 2007The Journal of Investigative Dermatology, 2000

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play