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Good Molecules vs Simple

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Good Molecules and Simple are an American skincare brand founded in 2019 and a British skincare brand founded in 1960, respectively. The former is widely loved for its serums, moisturizers, eye products, and exfoliants formulated with glycerin and hyaluronic acid, while the latter is lovingly known for its gentle moisturizers, makeup removers, cleansers, and toners featuring niacinamide and glycerin. Both brands suit acne-prone skin best, though the first also suits dry skin, and they differ through their distinct ingredients and origins.

Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..

beautymatter.comgoodmolecules.compitchbook.compreqin.com

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

This page compares some of the most popular Good Molecules and Simple products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Good Molecules vs Simple products

People Say

Good MoleculesSimple
  • Gentle on Sensitive Skin Often MentionedMostly Mentioned
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “no skin purging — Good Molecules Gentle Retinol Cream”
  • Affordable Price and Great Value Mostly MentionedOften Mentioned
    • “best value for money — Good Molecules Hyaluronic Acid Serum”
    • “great value — Good Molecules Niacinamide Serum”
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
  • Lightweight and Non-Greasy Texture Mostly MentionedOften Mentioned
    • “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
    • “practically invisible on skin — Good Molecules PIMPLE PATCHES”
    • “absorbs instantly into skin — Good Molecules Lightweight Daily Moisturizer”
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
  • Hydration and Plumping Often MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “Leaves my face feeling soft, not tight. — Simple Micellar Water”
    • “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
  • Effective Daily Cleansing Rarely NotedOften Mentioned
    • “Takes off any makeup residue and makes my face feel refreshed. — Simple Micellar Cleansing Water”
    • “Best morning cleanser — Simple Refreshing Facial Wash”
    • “Skin feels soft not dry — Simple Refreshing Facial Wash”
    • “lather on this cleanser is impressive — Good Molecules Hydrating Facial Cleansing Gel”
  • Improves Skin Texture and Smoothness Often MentionedNot noted
    • “skin looks like brand new baby skin — Good Molecules Overnight Exfoliating Treatment”
    • “Leaves skin "baby soft," "super smooth," "polished feel" — Good Molecules Pineapple Exfoliating Powder”
    • “softened fine lines — Good Molecules Gentle Retinol Cream”
  • Insufficient Hydration or Dryness Sometimes NotedOften Mentioned
    • “dried my skin out — Good Molecules Hyaluronic Acid Serum”
    • “not moisturizing enough — Good Molecules Lightweight Daily Moisturizer”
    • “Skin felt tight — Good Molecules Pineapple Exfoliating Powder”
    • “not moisturizing enough — Simple Hydrating Light Moisturiser”
  • Caused Breakouts Sometimes NotedSometimes Noted
    • “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
    • “gave me little white bumps — Good Molecules Niacinamide Serum”
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”
    • “caused major breakouts — Simple Hydrating Light Moisturiser”
  • Texture Issues, Residue, and Soapy Feel Sometimes NotedSometimes Noted
    • “Feels slimy on skin — Simple Refreshing Facial Wash”
    • “Still feeling a little bit of a film on my skin. — Simple Micellar Cleansing Water”
    • “leaves a tacky film — Simple Kind to Skin Soothing Facial Toner”
    • “sticky to the touch — Good Molecules Niacinamide Brightening Toner”

Good Molecules vs Simple routines for dry skin

Buy Good Molecules routine · A$253.72 · 93% fitBuy Simple routine · A$208.81 · 84% fitSee multi-brand routine · 97% fit

Good Molecules vs Simple routines for oily skin

Buy Good Molecules routine · A$440.09 · 91% fitBuy Simple routine · A$388.80 · 86% fitSee multi-brand routine · 96% fit

Good Molecules vs Simple routines for combination skin

Buy Good Molecules routine · A$383.57 · 89% fitBuy Simple routine · A$322.10 · 84% fitSee multi-brand routine · 95% fit

Questions and answers

Good Molecules or Simple: which is better?

Good Molecules is the better choice for value, lightweight textures, and fading dark spots, while Simple is better for gentle daily cleansing and soothing sensitive skin. Overall, the products on this page show that Good Molecules has a superior fit for dry, oily, sensitive, acne-prone, and dark spot skin types, whereas Simple achieves a high fit across these same categories.

What is the difference between Good Molecules and Simple?

Good Molecules offers a wider range of targeted serums and treatments with high value and lightweight textures, while Simple focuses primarily on gentle, sensitive-skin-friendly cleansers and makeup removers. Good Molecules achieves superior routine fit levels for dry, oily, sensitive, and acne-prone skin types compared to Simple on this page.

Good Molecules or Simple for dry skin?

For dry skin, Good Molecules is superior while Simple reaches a high fit level. The products on this page for Good Molecules include options like Hyaluronic Acid Serum that help provide hydration.

Dermatologic Therapy, 2022

Good Molecules or Simple: which cleanser is better?

Simple does better for effective daily cleansing among the products on this page. Reviewers note that Simple offers effective and hydrating daily makeup removers and gentle, sensitive-skin-friendly makeup removers.

Which is more affordable, Good Molecules or Simple?

Good Molecules is widely noted by reviewers for being affordable and offering great value serums. Simple is also known for being value-friendly, but Good Molecules stands out for its budget-friendly pricing across the products on this page.

Between Good Molecules and Simple, which brand is better for dry sensitive skin?

Good Molecules is better for dry sensitive skin, as Lovi rates its routine fit as Superior while Simple achieves a High fit level.

Which brand has better performance on mature skin, Good Molecules or Simple?

Good Molecules has superior performance on mature skin compared to Simple, earning a Superior routine fit for mature skin while Simple reaches a High fit. Reviewers on the Good Molecules page often mention lightweight and very gentle serums that help improve skin texture and fade dark spots, with key ingredients like hyaluronic acid supporting skin quality.

Dermatologic Therapy, 2022

Good Molecules or Simple: which brand is better for improving skin texture and smoothness?

Good Molecules does better for improving skin texture and smoothness, and reviewers frequently mention that its products help fade dark spots and refine skin texture.

Good Molecules or Simple for oily skin?

Good Molecules is a superior fit for oily skin on Lovi compared to Simple, which has a high fit. Reviewers often mention Good Molecules for its lightweight and non-greasy serums.

Good Molecules or Simple: which moisturizer is better?

Good Molecules offers a wider range of moisturizers with higher Lovi fit levels for dry skin compared to Simple. Reviewers note that Good Molecules products on this page provide affordable and hydrating moisturizers, while Simple is praised for lightweight, value-friendly options.

Good Molecules or Simple for sensitive skin?

Good Molecules is a better fit for sensitive skin, as Lovi rates its routine as Superior compared to High for Simple. Reviewers also note that Good Molecules excels in providing lightweight and non-greasy textures.

Good Molecules or Simple for acne-prone skin?

For acne-prone skin, Good Molecules has a superior routine fit compared to Simple. Reviewers note that Good Molecules offers lightweight and gentle serums, while the products on this page list no fragrance in their ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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