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Beauty of Joseon vs Avène

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Avène are distinct skincare brands offering thoughtful serums, masks, moisturizers, sunscreens, and gentle cleansers. The Korean brand features star ingredients like niacinamide, glycerin, and hyaluronic acid, while the French brand formulates with nourishing glycerin. Beauty of Joseon suits dry skin and sensitive skin best, whereas Avène suits acne-prone skin and oily acne-prone skin best. Ultimately, they differ in their origins and target skin types, providing gentle daily care and profound relief without heaviness.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

This page compares some of the most popular Beauty of Joseon and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Avène products

People Say

Beauty of JoseonAvène
  • Gentle formulation and suitability for sensitive skin Mostly MentionedMostly Mentioned
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
  • Deep hydration and moisturization Mostly MentionedOften Mentioned
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “eyes look less tired — Beauty of Joseon Revive Eye Serum”
    • “Restores moisture barrier — Avène Cold Cream”
  • Glow, radiance, and skin texture improvement Often MentionedOften Mentioned
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
    • “skin instantly felt firmer — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
  • Lightweight and fast-absorbing texture Often MentionedSometimes Noted
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “sinks in immediately — Beauty of Joseon Red Bean Water Gel”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Pore and oil control Sometimes NotedSometimes Noted
    • “less shiny by noon — Beauty of Joseon Red Bean Water Gel”
    • “pores look cleaner — Beauty of Joseon Red Bean Refreshing Pore Mask”
    • “pores look smaller — Beauty of Joseon Glow Serum”
    • “Keeps me matte for hours — Avène Cleanance Cleansing Gel”
  • Calms redness and acne Rarely NotedSometimes Noted
    • “Cleared my cystic acne — Avène Cleanance Cleansing Gel”
    • “Calms angry, red skin — Avène Soothing Radiance Mask”
    • “broken capillaries disappear — Avène Antirougeurs Fort Relief Concentrate”
    • “reduced my redness significantly — Beauty of Joseon Glow Serum”
  • Causes breakouts or skin irritation Often MentionedSometimes Noted
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
    • “little bit too stripping for dry skin — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
    • “Left my face tight — Avène Cleanance Cleansing Gel”
  • Scent and fragrance issues Often MentionedSometimes Noted
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “The fragrance is very present. — Avène Milk Cleanser”
    • “smell is too strong — Avène Cleanance”
  • Sticky or heavy finish Sometimes NotedSometimes Noted
    • “Leaves a sticky film that doesn't go away — Beauty of Joseon Dynasty Cream”
    • “looked like a greaseball — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “Leaves a greasy film — Avène Cold Cream”
    • “too thick — Avène Hydrance+”

Beauty of Joseon vs Avène routines for dry skin

Buy Beauty of Joseon routine · £76.43 · 87% fitBuy Avène routine · £93.03 · 77% fitSee multi-brand routine · 99% fit

Beauty of Joseon vs Avène routines for oily skin

Buy Avène routine · £170.97 · 86% fitBuy Beauty of Joseon routine · £119.89 · 80% fitSee multi-brand routine · 97% fit

Beauty of Joseon vs Avène routines for combination skin

Buy Avène routine · £195.53 · 88% fitBuy Beauty of Joseon routine · £107.15 · 81% fitSee multi-brand routine · 96% fit

Questions and answers

Beauty of Joseon or Avène: which is better?

Both brands are great, but Beauty of Joseon works better for deep hydration and lightweight textures, while Avène is better for calming redness and managing acne. Niacinamide in Beauty of Joseon helps reduce skin pigmentation, and hyaluronic acid helps improve skin quality.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

What is the difference between Beauty of Joseon and Avène?

Beauty of Joseon and Avène both offer solid routines across most skin types, but Beauty of Joseon stands out for its fragrance-free formulas and focus on dry, sensitive skin, whereas Avène is often chosen for calming redness and managing acne-prone skin.

Beauty of Joseon or Avène for dry skin?

Both Beauty of Joseon and Avène are well suited for dry skin, with routines on this page rated as High for both brands. Beauty of Joseon helps provide deep hydration and moisturization using key ingredients like hyaluronic acid, which supports skin quality and signs of aging.

Dermatologic Therapy, 2022

Beauty of Joseon or Avène: which cleanser is better?

When comparing cleansers, the Green Plum Refreshing Cleanser from Beauty of Joseon and the Cleanance Cleansing Gel from Avène both fit sensitive, oily, and acne-prone skin at a High level.

Which is more affordable, Beauty of Joseon or Avène?

This page does not provide pricing or affordability information to compare Beauty of Joseon and Avène.

Which brand has a better fragrance profile across its products, Beauty of Joseon or Avène?

Beauty of Joseon offers a better fragrance profile because every product on this page lists no fragrance in its ingredients, whereas 7 of the 15 Avène products on this page contain fragrance.

Beauty of Joseon or Avène for oily skin?

Both Beauty of Joseon and Avène fit oily skin well, with Lovi giving their routines a High fit level. Beauty of Joseon relies on key ingredients like niacinamide and ginseng across the products on this page to help manage oil and improve texture.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Avène: which moisturizer is better?

When comparing moisturizers, Beauty of Joseon works well for deep hydration, while Avène is well-suited to calm redness and acne. Both brands provide strong routine fits for various skin types on the products on this page.

Beauty of Joseon or Avène for sensitive skin?

Both Beauty of Joseon and Avène are well suited for sensitive skin, with Lovi rating both brands as having a High routine fit for this skin type. Reviewers note that the products on this page for both brands offer gentle formulations, while niacinamide in Beauty of Joseon helps manage pigmentation and overall skin health.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Avène: which sunscreen is better?

Both Beauty of Joseon and Avène offer sunscreens on this page with High fit levels for oily acne-prone skin, sensitive skin, and combination skin. Beauty of Joseon uses rice bran oil and probiotics in Relief Sun: Rice + Probiotics, while Avène provides specialized options like Cleanance for oily skin and Hydrance+.

Journal of Nanobiotechnology, 2011

Beauty of Joseon or Avène for acne-prone skin?

Both Beauty of Joseon and Avène are well-suited for acne-prone skin, with routines on both pages achieving a High fit level. Beauty of Joseon offers lightweight, fragrance-free formulas containing ingredients like niacinamide that help manage pigmentation and skin clarity. Avène provides gentle options that help calm redness and soothe irritation commonly associated with breakouts.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Avène for dry sensitive skin?

Beauty of Joseon is the better fit for dry sensitive skin, offering High routine fit levels compared to Avène's Average rating. The products on this page from Beauty of Joseon provide deep hydration and moisturization with fragrance-free formulas.

Beauty of Joseon or Avène for mature skin?

For mature skin, Avène fits better with a High routine fit level compared to Beauty of Joseon's Average fit. Furthermore, the products on this page include retinoids like RetrinAL EYES, which helps stimulate collagen and improve the appearance of aged skin.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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