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Beauty of Joseon vs Avène

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Avène are skincare brands that offer serums, moisturizers, and sunscreens, though the former is a Korean line from 2016 and the latter is a French line from 1990. Both brands utilize nourishing ingredients like glycerin and hyaluronic acid, with the first also featuring niacinamide to improve wrinkles and dark spots, while the second relies on science-backed formulations for balanced skin. Beauty of Joseon suits dry skin best, whereas Avène suits oily and acne-prone skin best. Ultimately, they differ through their regional origins, founding years, and core product philosophies.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

This page compares some of the most popular Beauty of Joseon and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Avène products

People Say

Beauty of JoseonAvène
  • Gentle formulation and suitability for sensitive skin Mostly MentionedMostly Mentioned
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
  • Deep hydration and moisturization Mostly MentionedOften Mentioned
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “eyes look less tired — Beauty of Joseon Revive Eye Serum”
    • “Restores moisture barrier — Avène Cold Cream”
  • Glow, radiance, and skin texture improvement Often MentionedOften Mentioned
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
    • “skin instantly felt firmer — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
  • Lightweight and fast-absorbing texture Often MentionedSometimes Noted
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “sinks in immediately — Beauty of Joseon Red Bean Water Gel”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Pore and oil control Sometimes NotedSometimes Noted
    • “less shiny by noon — Beauty of Joseon Red Bean Water Gel”
    • “pores look cleaner — Beauty of Joseon Red Bean Refreshing Pore Mask”
    • “pores look smaller — Beauty of Joseon Glow Serum”
    • “Keeps me matte for hours — Avène Cleanance Cleansing Gel”
  • Calms redness and acne Rarely NotedSometimes Noted
    • “Cleared my cystic acne — Avène Cleanance Cleansing Gel”
    • “Calms angry, red skin — Avène Soothing Radiance Mask”
    • “broken capillaries disappear — Avène Antirougeurs Fort Relief Concentrate”
    • “reduced my redness significantly — Beauty of Joseon Glow Serum”
  • Causes breakouts or skin irritation Often MentionedSometimes Noted
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
    • “little bit too stripping for dry skin — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
    • “Left my face tight — Avène Cleanance Cleansing Gel”
  • Scent and fragrance issues Often MentionedSometimes Noted
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “The fragrance is very present. — Avène Milk Cleanser”
    • “smell is too strong — Avène Cleanance”
  • Sticky or heavy finish Sometimes NotedSometimes Noted
    • “Leaves a sticky film that doesn't go away — Beauty of Joseon Dynasty Cream”
    • “looked like a greaseball — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “Leaves a greasy film — Avène Cold Cream”
    • “too thick — Avène Hydrance+”

Beauty of Joseon vs Avène routines for dry skin

Buy Beauty of Joseon routine · AED 393.56 · 87% fitBuy Avène routine · AED 669.42 · 77% fitSee multi-brand routine · 96% fit

Beauty of Joseon vs Avène routines for oily skin

Buy Avène routine · AED 859.37 · 87% fitBuy Beauty of Joseon routine · AED 540.92 · 81% fitSee multi-brand routine · 97% fit

Beauty of Joseon vs Avène routines for combination skin

Buy Avène routine · AED 1,056.50 · 88% fitBuy Beauty of Joseon routine · AED 474.00 · 81% fitSee multi-brand routine · 96% fit

Questions and answers

Beauty of Joseon or Avène: which is better?

Beauty of Joseon and Avène are both great depending on your focus, with Beauty of Joseon being better for deep hydration and lightweight textures, while Avène works well for calming redness and managing acne. Niacinamide in Beauty of Joseon helps reduce skin pigmentation, and niacinamide also helps control skin aging and pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Beauty of Joseon and Avène?

Beauty of Joseon is best for dry skin, skin with dark spots, and sensitive skin, while Avène fits oily acne-prone skin, acne-prone skin, and combination skin best. Beauty of Joseon helps provide deep hydration and lightweight textures with key ingredients like niacinamide and hyaluronic acid.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

Beauty of Joseon or Avène for dry skin?

Both Beauty of Joseon and Avène are a High fit for dry skin on this page. Beauty of Joseon stands out for deep hydration and moisturization.

Beauty of Joseon or Avène: which cleanser is better?

Both Beauty of Joseon and Avène offer cleansers on this page that are well-suited for various skin types, but Beauty of Joseon fits dry skin with a High level across its cleansing range. Avène also provides gentle deep cleansers, though specific products like the Cleanance Cleansing Gel are rated High for oily and acne-prone skin.

Which is more affordable, Beauty of Joseon or Avène?

The provided page and facts do not contain pricing information for either Beauty of Joseon or Avène, so it is not possible to determine which brand is more affordable.

Beauty of Joseon or Avène for oily skin?

Both Beauty of Joseon and Avène are a High fit for oily skin. Reviewers note that Beauty of Joseon helps with lightweight textures, while Avène helps with effective oil control.

Beauty of Joseon or Avène: which moisturizer is better?

Beauty of Joseon and Avène both offer moisturizers with a High Lovi fit for dry skin, such as the Dynasty Cream and the Cicalfate+ Restorative Protective Cream. Beauty of Joseon focuses on hydration with ingredients like niacinamide and glycerin, which may help improve skin radiance and moisture levels. Avène relies on thermal water and glycerin to help soothe irritation and support skin recovery.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Avène for sensitive skin?

Both Beauty of Joseon and Avène are well-suited for sensitive skin, with Lovi fit levels of High for both brands on this page. Reviewers note that both brands offer gentle formulations, while Beauty of Joseon specifically helps provide lightweight hydration and Avène helps soothe irritation.

Beauty of Joseon or Avène: which sunscreen is better?

Beauty of Joseon offers sunscreen with a high Lovi fit for dry skin, sensitive skin, and skin with dark spots, whereas Avène has a sunscreen with a superior Lovi fit specifically for oily skin. Both brands provide gentle protection, but Beauty of Joseon helps deliver a lightweight feel while Avène focuses on effective oil control.

Beauty of Joseon or Avène for acne-prone skin?

Both Beauty of Joseon and Avène are well suited for acne-prone skin, as the products on this page show a High fit level for both brands. Beauty of Joseon uses ingredients like green tea extracts, which helps manage acne by modulating intracellular targets and inhibiting P. acnes.

The Journal of Investigative Dermatology, 2013

Beauty of Joseon or Avène for mature skin?

Avene fits mature skin better than Beauty of Joseon, as Avene has a High routine fit level compared to Beauty of Joseon's Average level.

Beauty of Joseon or Avène for skin with dark spots?

Both Beauty of Joseon and Avène fit skin with dark spots well, as the products on this page achieve a High Lovi fit level for this skin type. Beauty of Joseon includes key ingredients like niacinamide, which may help reduce skin pigmentation and suppress melanosome transfer.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or Avène for dry sensitive skin?

Beauty of Joseon is the better fit for dry sensitive skin, offering High routine fit compared to Avène which has Average routine fit on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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