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Beauty of Joseon vs Avène

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Avène are distinct skincare brands offering thoughtful serums, masks, moisturizers, sunscreens, and gentle cleansers. The Korean brand features star ingredients like niacinamide, glycerin, and hyaluronic acid, while the French brand formulates with nourishing glycerin. Beauty of Joseon suits dry skin and sensitive skin best, whereas Avène suits acne-prone skin and oily acne-prone skin best. Ultimately, they differ in their origins and target skin types, providing gentle daily care and profound relief without heaviness.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

This page compares some of the most popular Beauty of Joseon and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Avène products

People Say

Beauty of JoseonAvène
  • Gentle formulation and suitability for sensitive skin Mostly MentionedMostly Mentioned
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
  • Deep hydration and moisturization Mostly MentionedOften Mentioned
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “eyes look less tired — Beauty of Joseon Revive Eye Serum”
    • “Restores moisture barrier — Avène Cold Cream”
  • Glow, radiance, and skin texture improvement Often MentionedOften Mentioned
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
    • “skin instantly felt firmer — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
  • Lightweight and fast-absorbing texture Often MentionedSometimes Noted
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “sinks in immediately — Beauty of Joseon Red Bean Water Gel”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Pore and oil control Sometimes NotedSometimes Noted
    • “less shiny by noon — Beauty of Joseon Red Bean Water Gel”
    • “pores look cleaner — Beauty of Joseon Red Bean Refreshing Pore Mask”
    • “pores look smaller — Beauty of Joseon Glow Serum”
    • “Keeps me matte for hours — Avène Cleanance Cleansing Gel”
  • Calms redness and acne Rarely NotedSometimes Noted
    • “Cleared my cystic acne — Avène Cleanance Cleansing Gel”
    • “Calms angry, red skin — Avène Soothing Radiance Mask”
    • “broken capillaries disappear — Avène Antirougeurs Fort Relief Concentrate”
    • “reduced my redness significantly — Beauty of Joseon Glow Serum”
  • Causes breakouts or skin irritation Often MentionedSometimes Noted
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
    • “little bit too stripping for dry skin — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
    • “Left my face tight — Avène Cleanance Cleansing Gel”
  • Scent and fragrance issues Often MentionedSometimes Noted
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “The fragrance is very present. — Avène Milk Cleanser”
    • “smell is too strong — Avène Cleanance”
  • Sticky or heavy finish Sometimes NotedSometimes Noted
    • “Leaves a sticky film that doesn't go away — Beauty of Joseon Dynasty Cream”
    • “looked like a greaseball — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “Leaves a greasy film — Avène Cold Cream”
    • “too thick — Avène Hydrance+”

Beauty of Joseon vs Avène routines for dry skin

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Beauty of Joseon vs Avène routines for oily skin

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Beauty of Joseon vs Avène routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

Beauty of Joseon or Avène: which is better?

Beauty of Joseon is better for deep hydration and lightweight textures, while Avène is better for calming redness and acne. Niacinamide helps control skin aging and pigmentation in products on this page.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Beauty of Joseon and Avène?

Beauty of Joseon offers fragrance-free products that are a better fit for dry sensitive skin, while Avène provides a routine fit for mature skin that is rated High compared to Beauty of Joseon's Average level.

Beauty of Joseon or Avène for dry skin?

Both Beauty of Joseon and Avène are good options for dry skin, matching with a High routine fit level on this page. Beauty of Joseon products on this page often feature glycerin and hyaluronic acid, which helps provide deep hydration and moisturization.

Dermatologic Therapy, 2022

Beauty of Joseon or Avène: which cleanser is better?

Both Beauty of Joseon and Avène offer cleansers that fit sensitive, oily, and combination skin well at a high level. Beauty of Joseon cleansers are well-liked for a gentle deep clean and lightweight feel, while Avène cleansers help soothe irritation.

Which is more affordable, Beauty of Joseon or Avène?

The products on this page do not list pricing information, so it is not possible to determine whether Beauty of Joseon or Avène is more affordable.

Beauty of Joseon or Avène: which brand has fragrance-free products?

Beauty of Joseon offers fragrance-free options because every single product on its page lists no fragrance in its ingredients. In contrast, Avène includes added fragrance in nearly half of the products on its page.

Beauty of Joseon or Avène for oily skin?

Both Beauty of Joseon and Avène achieve a high routine fit level for oily skin, but Beauty of Joseon does better for pore and oil control among the products on this page.

Beauty of Joseon or Avène: which moisturizer is better?

Both Beauty of Joseon and Avène offer moisturizers with a high fit for dry skin, with Beauty of Joseon standing out for its deep hydration and moisturization.

Beauty of Joseon or Avène for sensitive skin?

Both Beauty of Joseon and Avène are well-suited for sensitive skin, offering a High routine fit on the products on this page. Reviewers note that both brands provide gentle formulations and soothing benefits.

Beauty of Joseon or Avène: which sunscreen is better?

Both brands offer solid sunscreens on this page, with Beauty of Joseon matching a High fit for dry, oily, sensitive, and combination skin, while Avène Cleanance provides a Superior fit specifically for oily skin. Niacinamide in formulations like those from Beauty of Joseon may help regulate pigmentation.

The British Journal of Dermatology, 2002

Beauty of Joseon or Avène for acne-prone skin?

Both brands have a High routine fit for acne-prone skin, with Beauty of Joseon leaning toward hydrating and brightening ingredients like niacinamide, which may help improve skin texture.

Antioxidants, 2021

Beauty of Joseon or Avène for mature skin?

Avene fits mature skin with a High routine level, whereas Beauty of Joseon reaches an Average level. Avene includes products like RetrinAL EYES which helps improve the signs of aging with retinol.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

Beauty of Joseon or Avène for skin with dark spots?

Both Beauty of Joseon and Avène are a High fit for skin with dark spots on this page. Beauty of Joseon relies on key ingredients like niacinamide, which helps reduce cutaneous pigmentation, whereas the products on this page for Avène include options like the Vitamin Activ Cg Radiance Concentrated Serum.

The British Journal of Dermatology, 2002

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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