🇩🇪Germany

Avène vs Shiseido

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Avène and Shiseido are renowned skincare houses originating from France and Japan respectively. The former offers gentle moisturizers, protective sunscreens, targeted serums, and soothing cleansers formulated with glycerin, suiting oily, acne-prone, and combination skin best. Conversely, the latter provides a thoughtful array of moisturizers, cleansers, sunscreens, and serums designed primarily for sensitive and mature skin. Ultimately, both brands differ in their geographical origins and ideal skin types, while sharing a commitment to effective daily care.

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular Avène and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Avène vs Shiseido products

People Say

AvèneShiseido
  • Deep hydration and moisturization Often MentionedMostly Mentioned
    • “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
    • “Skin feels more hydrated — Shiseido Activating Essence”
    • “Restores moisture barrier — Avène Cold Cream”
  • Rich or luxurious texture Sometimes NotedOften Mentioned
    • “silky smooth, rich but non-greasy, absorbs quickly, melts into skin — Shiseido VITAL PERFECTION”
    • “Velvety, rich cream texture — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “Velvety texture — Shiseido FUTURE SOLUTION LX”
    • “Thick but absorbs well eventually — Avène Cicalfate+ Restorative Protective Cream”
  • Gentle and non-stripping Often MentionedRarely Noted
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
    • “Squeaky clean but soft — Avène Cleanance Cleansing Gel”
    • “No irritation — Shiseido Essential Energy Hydrating Cream”
  • Lightweight texture Sometimes NotedSometimes Noted
    • “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
    • “absorbs quickly — Shiseido White Lucent Brightening Gel Cream”
    • “Sinks right into the skin — Shiseido Activating Essence”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Skin soothing and calming Often MentionedNot noted
    • “Calmed my angry red skin overnight — Avène Cicalfate+ Restorative Protective Cream”
    • “Nothing has ever worked to soothe or heal my skin like these before. — Avène Tolerance Control Soothing Skin Recovery Balm”
    • “Love that there is no scent at all! — Avène Tolerance Control Soothing Skin Recovery Balm”
  • Quick absorption Sometimes NotedSometimes Noted
    • “Absorbs into skin without residue. — Avène Tolerance Control Soothing Skin Recovery Balm”
    • “It absorbs quickly and leaves the delicate eye area feeling hydrated — Avène RetrinAL EYES”
    • “Lightweight, silky, non-sticky, sinks in instantly. — Shiseido Ultimune Power Infusing Concentrate”
    • “sinks in quickly — Shiseido Eudermine Revitalizing Essence”
  • High price point Rarely NotedMostly Mentioned
    • “Its a bit pricey but so worth it!! — Avène Tolerance Control Soothing Skin Recovery Balm”
    • “a bit pricey — Avène Cleanance”
    • “Tiny tube for the money — Avène Cold Cream”
    • “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
  • Strong fragrance and scent Sometimes NotedOften Mentioned
    • “The fragrance is very present. — Avène Milk Cleanser”
    • “smell is too strong — Avène Cleanance”
    • “Scent is too strong — Avène Soothing Radiance Mask”
    • “old lady smell — Shiseido Eudermine Revitalizing Essence”
  • Packaging issues Rarely NotedSometimes Noted
    • “Tube cracked on the side — Avène Cicalfate+ Restorative Protective Cream”
    • “Cap leaks in bag — Avène Cleanance Cleansing Gel”
    • “Good product bad packaging. — Avène RetrinAL EYES”
    • “heavy to travel — Shiseido Eudermine Revitalizing Essence”

Avène vs Shiseido routines for dry skin

See multi-brand routine · 99% fit

Avène vs Shiseido routines for oily skin

See multi-brand routine · 96% fit

Avène vs Shiseido routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

Avène or Shiseido: which is better?

Avène and Shiseido both fit most skin types well on this page, but Avène stands out for being gentle and soothing, while Shiseido excels in deep hydration and luxurious textures.

What is the difference between Avène and Shiseido?

Avène and Shiseido differ mainly in their formulation focus, with Avène being better for gentle soothing and Shiseido excelling in deep hydration and luxurious textures. Reviewers note that Avène helps with calming irritation while Shiseido provides rich moisturization and radiant finishes.

Avène or Shiseido for dry skin?

For dry skin, Avène has a High routine fit on this page, while Shiseido has an Average routine fit. Reviewers note that Avène is gentle and non-stripping, whereas Shiseido is known for deep hydration.

Avène or Shiseido: which cleanser is better?

Avène is better for gentle and non-stripping cleansing, while Shiseido does better with deep-cleansing and efficient cleansers.

Which is more affordable, Avène or Shiseido?

Avène is more affordable than Shiseido, as its high price point is sometimes noted by reviewers while Shiseido has a high price point that is mostly mentioned.

Which brand has more fragrance-free products, Avène or Shiseido?

Avène has more fragrance-free products on this page than Shiseido, with 7 out of 15 products listing no fragrance compared to 5 out of 20 for Shiseido.

Avène or Shiseido for oily skin?

For oily skin, both Avène and Shiseido fit the products on this page equally well at a High level.

Avène or Shiseido: which moisturizer is better?

Shiseido is better for deep hydration and luxurious textures, while Avène is better for soothing irritation and gentleness, and Lovi rates Avène's Tolerance Control Soothing Skin Recovery Balm as Superior for dry skin compared to Shiseido's moisturizers.

Avène or Shiseido for sensitive skin?

For sensitive skin, Lovi rates both Avène and Shiseido as having High routine fit, while Avène is noted for being especially gentle and non-stripping.

Avène or Shiseido: which sunscreen is better?

Avène is better for sunscreens on this page, as reviewers mostly mention its sunscreens as gentle and non-stripping. Shiseido's sunscreens may cause skin irritation or be less suitable for certain skin types according to the page facts.

Avène or Shiseido for acne-prone skin?

Both Avène and Shiseido offer products on this page that have a High Lovi fit level for acne-prone skin. Avène is often noted for being gentle and non-stripping, while Shiseido provides deep-cleansing options.

Avène or Shiseido for dry sensitive skin?

For dry sensitive skin, Shiseido is the better choice because Lovi rates its routine as High, compared to Average for Avène.

Avène or Shiseido for mature skin?

Both Avène and Shiseido offer products on this page that are well-suited for mature skin, with routine fit levels rated High for Avène and High for Shiseido. Reviewers note that Shiseido provides deep hydration, luxurious textures, and firming and line-reducing moisturizers, while Avène is recognized for soothing irritation and gentle formulas.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play