SKIN1004 vs Shiseido
SKIN1004 and Shiseido are distinguished Asian skincare houses offering thoughtful arrays of gentle moisturizers, soothing sunscreens, and targeted toners. SKIN1004 is built around centella asiatica, hyaluronic acid, and niacinamide to suit combination and sensitive skin, whereas the Japanese brand is beloved for glycerine-infused formulations that suit sensitive and mature skin best. While both cater carefully to delicate complexions, they differ in their foundational philosophies, with the Korean line focusing on botanical healing and the 1872 establishment emphasizing meticulous daily luxury.
SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.
mk.co.krpitchbook.comtracxn.comgoodai-global.com
Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.
corp.shiseido.comen.wikipedia.orgmarketscreener.com
This page compares some of the most popular SKIN1004 and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular SKIN1004 vs Shiseido products
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Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
€14.68
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Madagascar Centella Light Cleansing Oil
€15.30
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Madagascar Centella Toning Toner
€19.89
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Madagascar Centella Poremizing Light Gel Cream
€14.95
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Madagascar Centella Quick Calming Pad
€19.50
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Madagascar Centella Watergel Sheet Ampoule Mask
€3.10
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Hyalu-Cica Moisture Cream
€17.49
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Zombie Pack
€27.57
People Say
Hydration and moisture Often MentionedMostly Mentioned
- “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
- “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
- “Skin feels more hydrated — Shiseido Activating Essence”
- “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
Lightweight texture Mostly MentionedSometimes Noted
- “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
- “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “absorbs like water — SKIN1004 Madagascar Centella Toning Toner”
- “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
Miscellaneous praise and pleasant features Sometimes NotedMostly Mentioned
- “Velvety smooth — Shiseido FUTURE SOLUTION LX”
- “smoothes rough skin — Shiseido Eudermine Revitalizing Essence”
- “beautiful glass bottle — Shiseido Eudermine Revitalizing Essence”
- “doesn't burn my eyes — SKIN1004 Probio-Cica Bakuchiol Eye Cream”
Soothing and calming Mostly MentionedNot noted
- “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
- “Eliminated redness on my easily irritated skin — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
- “Calms irritation instantly — SKIN1004 Madagascar Centella Quick Calming Pad”
Radiance and brightening Rarely NotedOften Mentioned
- “Skin looks brighter, more radiant, and "glowy." — Shiseido Ultimune Power Infusing Concentrate”
- “faded pimple marks — Shiseido White Lucent Brightening Gel Cream”
- “Eyes look more awake — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
- “Gives a nice glow — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
Cleansing benefits Sometimes NotedRarely Noted
- “doesn't strip my skin — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
- “Dissolves waterproof mascara and sunscreen effortlessly. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “pores looked so much smaller — SKIN1004 Zombie Pack”
- “face feels squeaky clean — Shiseido Clarifying Cleansing Foam”
High price point Rarely NotedMostly Mentioned
- “Price is quite steep — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
- “Pricey for daily use — SKIN1004 Madagascar Centella Quick Calming Pad”
- “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
Scent and fragrance complaints Sometimes NotedOften Mentioned
- “smells like wet dog — SKIN1004 Zombie Pack”
- “Has a strong herbal/citrus scent I didn't enjoy. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “smells a bit like plastic — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
- “old lady smell — Shiseido Eudermine Revitalizing Essence”
Texture and application issues Often MentionedRarely Noted
- “Felt powdery — Shiseido Essential Energy Hydrating Cream”
- “feels a bit oily — Shiseido Benefiance Wrinkle Smoothing Cream Enriched”
- “too watery for a lotion — Shiseido Treatment Softener”
- “hard to wash off — SKIN1004 Zombie Pack”
Skin irritation and breakouts Sometimes NotedSometimes Noted
- “Made my vision blurry/foggy for a while after rinsing. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “Caused small whiteheads/closed comedones on my forehead. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “Caused some irritation — Shiseido Bio-Performance Advanced Super Revitalizing Cream”
- “Caused burning and redness — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
SKIN1004 vs Shiseido routines for dry skin
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Cleanser
Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
Morning · Evening · Once a week
€14.68
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Hydrating Toner
Probio-Cica Essence Toner
Morning
€19.31
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Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
€15.30
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Nourishing Mask
Madagascar Centella Watergel Sheet Ampoule Mask
Once a week
€3.10
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Cleanser
Clarifying Cleansing Foam
Morning · Evening · Once a week
€31.02
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Hydrating Toner
Eudermine Revitalizing Essence
Morning
€35.50
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Moisturizer
Essential Energy Hydrating Cream
Morning · Evening · Once a week
€36.00
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SPF
Australian Gold Botanical Lotion SPF 30
Morning
€21.04
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
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Serum or Treatment
Ultimune Power Infusing Concentrate
Evening · Once a week
€94.99
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
SKIN1004 vs Shiseido routines for oily skin
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Cleanser
Madagascar Centella Tone Brightening Cleansing Gel Foam
Morning · Evening · Once a week
€14.50
-
Hydrating Toner
Probio-Cica Essence Toner
Morning · Once a week
€19.31
-
Moisturizer
Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
Morning · Evening · Once a week
€14.68
-
Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
€15.30
-
Cleansing Toner
Madagascar Centella Tea-Trica Purifying Toner
Evening
€26.00
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
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Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€81.80
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Cleanser
Deep Cleansing Foam
Morning · Evening · Once a week
€35.99
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Hydrating Toner
Eudermine Revitalizing Essence
Morning · Once a week
€35.50
-
Moisturizer
Essential Energy Hydrating Cream
Morning · Evening · Once a week
€36.00
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SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€32.80
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
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Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
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Serum or Treatment
Ultimune Power Infusing Concentrate
Evening · Once a week
€94.99
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€81.80
SKIN1004 vs Shiseido routines for combination skin
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Cleanser
Madagascar Centella Tone Brightening Cleansing Gel Foam
Morning · Evening · Once a week
€14.50
-
Hydrating Toner
Madagascar Centella Toning Toner
Morning · Once a week
€19.89
-
Moisturizer
Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
Morning · Evening · Once a week
€14.68
-
Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
€15.30
-
Cleansing Toner
Madagascar Centella Tea-Trica Purifying Toner
Evening
€26.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
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Cleanser
Deep Cleansing Foam
Morning · Evening · Once a week
€35.99
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Hydrating Toner
Eudermine Revitalizing Essence
Morning · Once a week
€35.50
-
Moisturizer
Essential Energy Hydrating Cream
Morning · Evening · Once a week
€36.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
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Serum or Treatment
Ultimune Power Infusing Concentrate
Evening · Once a week
€94.99
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
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Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
Questions and answers
SKIN1004 or Shiseido: which is better?
Both SKIN1004 and Shiseido fit most skin types well, but they differ in formulation and focus. SKIN1004 is fragrance-free across the products on this page and emphasizes soothing and lightweight centella products, whereas Shiseido offers luxurious textures and deep hydration with ingredients like hyaluronic acid and glycerin.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
What is the difference between SKIN1004 and Shiseido?
SKIN1004 is a South Korean brand founded in 2012 that features fragrance-free formulas with Centella asiatica, whereas Shiseido is a Japanese brand founded in 1872 that often includes added fragrance across its products.
SKIN1004 or Shiseido for dry skin?
SKIN1004 is a better fit for dry skin, offering a High routine fit compared to Shiseido's Average routine fit. Every SKIN1004 product on this page lists no fragrance, whereas 15 of 20 Shiseido products contain fragrance.
SKIN1004 or Shiseido: which cleanser is better?
SKIN1004 is better for cleansing benefits because the products on this page are rated as having cleansing benefits more frequently, whereas Shiseido cleansers often receive texture complaints and have more fragrance.
Which is more affordable, SKIN1004 or Shiseido?
Shiseido is more affordable according to the review themes on this page, which list a high price point as a negative point for SKIN1004. Both brands offer products with key ingredients like hyaluronic acid to help improve skin hydration.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
Between SKIN1004 and Shiseido, which brand provides better soothing and calming benefits according to reviewer themes?
SKIN1004 provides better soothing and calming benefits than Shiseido according to reviewer themes.
How do the fragrance formulations compare between SKIN1004 and Shiseido products?
SKIN1004 products on this page list no fragrance in their ingredients, while the majority of Shiseido products on this page include fragrance. Reviewers note fragrance complaints for SKIN1004 and strong fragrance for Shiseido.
Which brand performs better for radiance and brightening based on the review themes?
Shiseido performs better for radiance and brightening according to the review themes on this page.
SKIN1004 or Shiseido for oily skin?
Both SKIN1004 and Shiseido fit oily skin at a High level on Lovi. SKIN1004 products on this page list no fragrance, whereas 15 of 20 Shiseido products list fragrance.
SKIN1004 or Shiseido: which moisturizer is better?
Both SKIN1004 and Shiseido offer moisturizers that help with different skin needs, with Shiseido known for deep hydration and SKIN1004 favored for lightweight and soothing care. SKIN1004 products on this page list no fragrance, while many Shiseido moisturizers contain added fragrance.
SKIN1004 or Shiseido for sensitive skin?
Both SKIN1004 and Shiseido offer a High routine fit for sensitive skin. SKIN1004 products on this page list no fragrance in their ingredients, while Shiseido includes fragrance in the majority of its products on this page.
SKIN1004 or Shiseido: which sunscreen is better?
Both SKIN1004 and Shiseido offer sunscreens on this page, with SKIN1004 featuring fragrance-free formulas while Shiseido includes fragranced options. SKIN1004 sunscreens like the Madagascar Centella Hyalu-Cica Water-Fit Sun Serum achieve a Superior Lovi fit for acne-prone, oily acne-prone, and combination skin.
SKIN1004 or Shiseido for acne-prone skin?
Both SKIN1004 and Shiseido offer a High routine fit for acne-prone skin. SKIN1004 products on this page list no fragrance in their ingredients, whereas 15 of Shiseido's 20 products contain fragrance.
Research behind their key ingredients
Bifidobacterium longum lysate, a new ingredient for reactive skin
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Another Reason for Using Caffeine in Dermocosmetics: Sunscreen Adjuvant
Self-Assembled Cubic Liquid Crystalline Nanoparticles for Transdermal Delivery of Paeonol
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Phyllanthus emblica L. (amla) branch: A safe and effective ingredient against skin aging
The influence of alkane chain length on the skin irritation potential of 1,2-alkanediols
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Effects of topical copper tripeptide complex on CO2 laser-resurfaced skin
Starch- and carboxymethyl cellulose-based films as active beauty masks with papain incorporation
Anatomical site differences of sodium lauryl sulfate-induced irritation: randomized controlled trial
Skin recovery by Lavandula angustifolia leaf callus extract: Redox control of Nrf2 signaling
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing effect of alcohol-based hand rub containing okra polysaccharide
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Liposomal formulation of a vitamin C derivative: a promising strategy to increase skin permeability
Functional properties and skin care effects of sodium trehalose sulfate
Transdermal Delivery of Baicalin Based on Bio-Vesicles and Its Efficacy in Antiaging of the Skin
New Chalcone-Derived Molecule for the Topical Regulation of Hyperpigmentation and Skin Aging
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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