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Avène vs Shiseido

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Avène and Shiseido are esteemed skincare brands from France and Japan respectively, offering gentle cleansers, protective sunscreens, and rich moisturizers formulated with hydrating glycerin. Avène suits oily acne-prone skin best through science-backed formulations like its Tolerance Control Soothing Skin Recovery Balm, while the Japanese brand excels in soothing sensitive skin with balanced preparations like the Treatment Softener. Ultimately, both lines differ in their heritage and targeted approach, as the French brand is owned by Fondation Pierre Fabre while the other is guided by Shiseido Company, Limited.

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular Avène and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Avène vs Shiseido products

People Say

AvèneShiseido
  • Deep hydration and moisturization Often MentionedMostly Mentioned
    • “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
    • “Skin feels more hydrated — Shiseido Activating Essence”
    • “Restores moisture barrier — Avène Cold Cream”
  • Rich or luxurious texture Sometimes NotedOften Mentioned
    • “silky smooth, rich but non-greasy, absorbs quickly, melts into skin — Shiseido VITAL PERFECTION”
    • “Velvety, rich cream texture — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “Velvety texture — Shiseido FUTURE SOLUTION LX”
    • “Thick but absorbs well eventually — Avène Cicalfate+ Restorative Protective Cream”
  • Gentle and non-stripping Often MentionedRarely Noted
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
    • “Squeaky clean but soft — Avène Cleanance Cleansing Gel”
    • “No irritation — Shiseido Essential Energy Hydrating Cream”
  • Lightweight texture Sometimes NotedSometimes Noted
    • “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
    • “absorbs quickly — Shiseido White Lucent Brightening Gel Cream”
    • “Sinks right into the skin — Shiseido Activating Essence”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Skin soothing and calming Often MentionedNot noted
    • “Calmed my angry red skin overnight — Avène Cicalfate+ Restorative Protective Cream”
    • “Nothing has ever worked to soothe or heal my skin like these before. — Avène Tolerance Control Soothing Skin Recovery Balm”
    • “Love that there is no scent at all! — Avène Tolerance Control Soothing Skin Recovery Balm”
  • Quick absorption Sometimes NotedSometimes Noted
    • “Absorbs into skin without residue. — Avène Tolerance Control Soothing Skin Recovery Balm”
    • “It absorbs quickly and leaves the delicate eye area feeling hydrated — Avène RetrinAL EYES”
    • “Lightweight, silky, non-sticky, sinks in instantly. — Shiseido Ultimune Power Infusing Concentrate”
    • “sinks in quickly — Shiseido Eudermine Revitalizing Essence”
  • High price point Rarely NotedMostly Mentioned
    • “Its a bit pricey but so worth it!! — Avène Tolerance Control Soothing Skin Recovery Balm”
    • “a bit pricey — Avène Cleanance”
    • “Tiny tube for the money — Avène Cold Cream”
    • “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
  • Strong fragrance and scent Sometimes NotedOften Mentioned
    • “The fragrance is very present. — Avène Milk Cleanser”
    • “smell is too strong — Avène Cleanance”
    • “Scent is too strong — Avène Soothing Radiance Mask”
    • “old lady smell — Shiseido Eudermine Revitalizing Essence”
  • Packaging issues Rarely NotedSometimes Noted
    • “Tube cracked on the side — Avène Cicalfate+ Restorative Protective Cream”
    • “Cap leaks in bag — Avène Cleanance Cleansing Gel”
    • “Good product bad packaging. — Avène RetrinAL EYES”
    • “heavy to travel — Shiseido Eudermine Revitalizing Essence”

Avène vs Shiseido routines for dry skin

Buy Avène routine · A$239.08 · 78% fitBuy Shiseido routine · A$515.52 · 74% fitSee multi-brand routine · 97% fit

Avène vs Shiseido routines for oily skin

Buy Avène routine · A$394.87 · 87% fitBuy Shiseido routine · A$737.92 · 84% fitSee multi-brand routine · 96% fit

Avène vs Shiseido routines for combination skin

Buy Avène routine · A$381.11 · 87% fitBuy Shiseido routine · A$614.44 · 81% fitSee multi-brand routine · 95% fit

Questions and answers

Avène or Shiseido: which is better?

Both Avène and Shiseido offer strong options, but Avène is typically better for sensitive skin because its products on this page focus on soothing irritation and gentle formulas. Shiseido tends to do better for deep hydration and luxurious textures.

What is the difference between Avène and Shiseido?

Both brands offer solid options, but Avène is typically favored for its soothing and gentle formulas that help calm irritation, whereas Shiseido is often chosen for its deep hydration and luxurious textures.

Avène or Shiseido for dry skin?

Avène is better suited for dry skin, as the routine fit on this page is High compared to Shiseido which is Average.

Avène or Shiseido: which cleanser is better?

Both Avène and Shiseido offer well-reviewed cleansers on this page, but Avène is often noted for being gentle and non-stripping, whereas Shiseido is known for deep-cleansing and efficient formulas.

Which is more affordable, Avène or Shiseido?

Avène is more affordable than Shiseido, as Shiseido has a high price point while Avène is noted for it as a minor point. Both brands offer high routine fit levels for various skin types on the products on this page.

Avène or Shiseido: which brand has more fragrance-free products?

Avène has more fragrance-free products than Shiseido, with 7 of its 15 products on this page listing no fragrance compared to Shiseido's 5 of 20 products.

Avène or Shiseido for oily skin?

Both Avène and Shiseido fit oily skin well, as Lovi rates both brands as High for this skin type. Reviewers note that Avène provides effective oil control and gentle deep-cleansing cleansers, while Shiseido offers deep-cleansing and efficient cleansers.

Avène or Shiseido: which moisturizer is better?

Shiseido is better for deep hydration and moisturization compared to Avène, as reviewed by users on the products on this page. Lovi fit levels for the moisturizers vary, with Shiseido offering options like Essential Energy Hydrating Cream that reach a Superior fit for mature and sensitive skin.

Avène or Shiseido for sensitive skin?

Both Avène and Shiseido offer products on this page that are a High fit for sensitive skin. Reviewers note that Avène does better for skin soothing and calming, while Shiseido does better for deep hydration and moisturization.

Avène or Shiseido: which sunscreen is better?

Avene is better for sunscreens on this page, as the products on this page help provide gentle and non-stripping sun protection.

Avène or Shiseido for acne-prone skin?

Both Avène and Shiseido offer a High routine fit for acne-prone skin based on the products on this page. Reviewers note that Avène provides gentle cleansers, while Shiseido is recognized for deep cleansing and hydration.

Avène or Shiseido for dry sensitive skin?

Shiseido is a better fit for dry sensitive skin, as the products on this page achieve a High Lovi fit level compared to Avène's Average fit level.

Avène or Shiseido for mature skin?

Both Avène and Shiseido offer great options for mature skin, as the products on this page achieve a High Lovi fit level for this skin type.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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