Simple and Blume are two accessible skincare brands tailored to distinct complexion needs through focused formulations. Simple offers gentle moisturizers, soothing makeup removers, dependable cleansers, and refreshing toners featuring niacinamide and glycerin, which suit oily and mature skin best. Blume provides nourishing moisturizers and thoughtful formulas that suit sensitive, acne-prone, and dry skin best. While both brands support a balanced complexion, the British line relies on specific active ingredients to strengthen barrier function, whereas the Canadian brand focuses on nurturing gentle daily care.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
This page compares some of the most popular Simple and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Simple stands out for its wide variety of daily essentials, earning a Superior Lovi fit for mature skin with its toner and High fits for sensitive skin, while Blume offers a targeted Meltdown Gel Cream with High fits for acne-prone, oily, and sensitive skin. Both brands are fragrance-free on this page and feature glycerin, which helps hydrate the skin.
What is the difference between Simple and Blume?
Simple offers a broad range of everyday cleansers, makeup removers, toners, and moisturizers that fit oily, mature, and combination skin best, whereas Blume provides a targeted moisturizer on this page called Meltdown Gel Cream. Both brands feature fragrance-free formulations containing key ingredients like glycerin and niacinamide, which helps reduce cutaneous pigmentation.
Simple offers a variety of lightweight, value-friendly moisturizers with average Lovi fit levels across skin types, while Blume features the Meltdown Gel Cream with a High Lovi fit for acne-prone, oily, and dry skin.
Which is more affordable, Simple or Blume?
Simple offers lightweight, value-friendly moisturizers on this page, whereas affordability details for Blume are not provided.
Which causes fewer breakouts, Simple or Blume?
Blume's Meltdown Gel Cream has a high Lovi fit for acne-prone skin, while Simple reviewers often mention that its products cause breakouts or irritations.
How do the founding years and company ownership compare between Simple and Blume?
Simple was founded in 1960 in the United Kingdom and has been owned by Unilever PLC since 2011. In contrast, Blume was founded in 2018 in Canada and remains independently owned.
Do any products from either Simple or Blume contain fragrance?
Every product on this page for both Simple and Blume lists no fragrance in its ingredients.
What are the key ingredients shared across Simple products?
The products on this page from Simple share niacinamide and glycerin as key ingredients. Niacinamide helps reduce skin pigmentation, and glycerin helps keep skin moisturized.
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Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
