Simple and Blume are distinct skincare brands that offer gentle moisturizers, cleansers, toners, and makeup removers crafted with nourishing formulas. Simple is a British brand founded in 1960 and owned by Unilever PLC since 2011, known for niacinamide and glycerin that suit acne-prone skin and skin with dark spots best. Meanwhile, Blume is a Canadian brand founded in 2018, celebrated for its nourishing moisturizers and thoughtful formulas that suit sensitive, acne-prone, and dry skin best. The brands differ in their specific ingredient profiles and target skin types, with standout choices like the Kind to Skin Soothing Facial Toner, the Micellar Cleansing Water, and the Meltdown Gel Cream addressing individual concerns.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
This page compares some of the most popular Simple and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Simple and Blume both offer fragrance-free products on this page, but Simple has a much wider range including makeup removers, cleansers, toners, and moisturizers. Glycerin helps provide moisture in Simple products, while niacinamide helps improve skin appearance and pigmentation.
Simple offers a wide range of fragrance-free cleansers, toners, and moisturizers featuring ingredients like niacinamide and glycerin, whereas Blume features just a single moisturizer on this page. Simple products on this page have fit levels ranging from Low to Superior depending on the skin type, while Blume's Meltdown Gel Cream has High or Average fits.
Simple offers several lightweight moisturizers like the Water Boost Hydrating Gel Cream, while Blume provides the Meltdown Gel Cream, which has a High fit for acne-prone, oily, and dry skin. Both brands list no fragrance in their products on this page.
Which is more affordable, Simple or Blume?
Simple features lightweight, value-friendly moisturizers, whereas Blume's pricing details are not mentioned on this page. Shoppers note that Simple products are budget-friendly.
Which causes fewer breakouts, Simple or Blume?
Blume features only one product on this page, Meltdown Gel Cream, which has a high fit for acne-prone skin, while Simple products on this page are sometimes noted by reviewers to cause breakouts or irritations.
When was each company founded and where are they located?
Simple was founded in 1960 in the United Kingdom, while Blume was founded in 2018 in Canada.
Do any products from either Simple or Blume contain fragrance?
Every product on this page from both Simple and Blume lists no fragrance in its ingredients.
What are the main key ingredients found across Simple products?
Niacinamide and glycerin are key ingredients found across the products on this page. Niacinamide helps reduce skin pigmentation, and glycerin moisturizes dry skin.
Terminalia chebula fruit extract · Health Science Reports, 2025
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
