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Simple vs Blume

Simple and Blume are distinct skincare lines dedicated to supportive daily care. The British brand offers gentle moisturizers, makeup removers, cleansers, and toners with niacinamide and glycerin, while the Canadian brand provides nourishing moisturizers and thoughtful formulas. Both collections suit acne-prone skin best, though the former also targets mature skin and the latter caters to sensitive and dry skin. They differ in origin, founding years, and specific ingredient profiles, with the first focusing on targeted concerns like dark spots and the second centering on balanced complexity.

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

Blume is a Canadian skincare brand founded in 2018.

beautymatter.combusinessinsider.comtracxn.comblume.com

This page compares some of the most popular Simple and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

Simple or Blume: which is better?

Simple is a better choice for mature skin, achieving a Superior Lovi fit with its Kind to Skin Soothing Facial Toner. Niacinamide helps reduce skin pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Simple and Blume?

Simple features a large lineup of fragrance-free cleansers, makeup removers, and moisturizers with key ingredients like niacinamide and glycerin, which helps with hydration and reducing pigmentation. In contrast, Blume offers a single fragrance-free moisturizer on this page called Meltdown Gel Cream.

The British Journal of Dermatology, 2002

Simple or Blume: which moisturizer is better?

Simple offers several moisturizers like the Hydrating Light Moisturiser and Water Boost Hydrating Gel Cream with an Average Lovi fit across skin types, while Blume features the Meltdown Gel Cream with a High Lovi fit for acne-prone, oily, and dry skin.

Which is more affordable, Simple or Blume?

Simple stands out for its value-friendly moisturizers, while Blume focuses on a single specialty moisturizer on this page. Reviewers frequently mention Simple as offering affordable everyday options.

Which causes fewer breakouts, Simple or Blume?

Simple features products on this page that sometimes trigger breakouts according to reviewers, whereas Blume offers products like Meltdown Gel Cream with a High fit for acne-prone skin.

How do the founding years and countries of origin compare between Simple and Blume?

Simple was founded in 1960 in the United Kingdom, whereas Blume was founded in 2018 in Canada.

Which brand offers a greater variety of products on the page, Simple or Blume?

Simple offers a greater variety of products on the page, featuring multiple cleansers, makeup removers, moisturizers, and a toner. Blume only features a single moisturizer on the page, the Meltdown Gel Cream.

How do the skin type fit levels for moisturizers differ between Simple and Blume?

Simple features multiple moisturizers on this page that achieve an Average Lovi fit across skin types, including dry, oily, and sensitive skin. In comparison, Blume offers the Meltdown Gel Cream, which earns a High Lovi fit for acne-prone, oily, and dry skin, and an Average fit for mature and dry sensitive skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.