Simple and Blume are distinct skincare labels known for supporting various complexions. The British brand offers gentle moisturizers, makeup removers, cleansers, and toners enriched with niacinamide and glycerin that suit acne-prone and oily skin best, while the Canadian brand provides nourishing moisturizers and thoughtful formulas tailored for sensitive, acne-prone, and dry skin. Both labels feature standout treatments like the Kind to Skin Soothing Facial Toner and the Meltdown Gel Cream to address specific concerns. Ultimately, they differ in their foundational ingredients and the specific skin types they prioritize.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
This page compares some of the most popular Simple and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Simple offers a much wider range of products on this page with various Lovi fit levels, featuring high fits for sensitive skin with items like the Kind to Skin Soothing Facial Toner. Blume features only the Meltdown Gel Cream, which has a high fit for acne-prone skin.
What is the difference between Simple and Blume?
Simple offers a broad range of fragrance-free cleansers, makeup removers, and moisturizers that fit acne-prone and oily skin best, while Blume features Meltdown Gel Cream, a moisturizer with a High fit for dry, sensitive, and oily skin alike. Glycerin helps maintain skin hydration across the products on this page.
Simple or Blume: which moisturizer is better?
Blume's Meltdown Gel Cream has a High Lovi fit for dry skin, sensitive skin, and oily skin, whereas Simple's moisturizers generally have an Average fit for those skin types. Glycerin, found in Simple's products, helps maintain skin hydration.
Which is more affordable, Simple or Blume?
Simple offers lightweight and value-friendly moisturizers on this page, whereas Blume has a single moisturizer listed without explicit affordability details.
Which causes fewer breakouts, Simple or Blume?
Blume features Meltdown Gel Cream with a high Lovi fit for acne-prone skin, whereas Simple products on this page have an average fit for acne-prone skin and reviewers often note that Simple causes breakouts or irritations.
How do the founding years and countries of origin compare between Simple and Blume?
Simple was founded in 1960 in the United Kingdom, whereas Blume was founded much later in 2018 in Canada.
Which brand offers more product options on this page, and what are their respective skincare categories?
Simple offers more product options on this page, featuring seven items across the makeup remover, moisturizer, cleanser, and toner skincare categories. In contrast, Blume features a single product on this page, which falls under the moisturizer category.
How do the Lovi fit levels for sensitive skin compare between Simple's and Blume's moisturizers?
Simple's moisturizers have an Average Lovi fit level for sensitive skin, while Blume's Meltdown Gel Cream has a High fit level for sensitive skin.
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Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
