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Some By Mi vs Simple

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Some By Mi and Simple are established skincare brands offering distinct approaches to everyday wellness. The Korean innovator, founded in 2016, features serums, cleansers, toners, and moisturizers built around niacinamide, centella asiatica, and salicylic acid to suit dry and dry sensitive skin. Meanwhile, the British line, established in 1960, is known for gentle moisturizers, soothing makeup removers, dependable cleansers, and refreshing toners formulated with niacinamide and glycerin for oily and mature skin. These ranges differ primarily through their active ingredients and targeted formulations, allowing both to address specific concerns like acne and dark spots through tailored daily care.

Some By Mi is a Korean skincare brand founded in 2016 and owned by JKL Partners since 2021.

kedglobal.compreqin.comtracxn.com

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

This page compares some of the most popular Some By Mi and Simple products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Some By Mi vs Simple products

People Say

Some By MiSimple
  • Gentle on Sensitive Skin Often MentionedMostly Mentioned
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “Zero irritation or redness — Some By Mi Retinol Intense Reactivating Serum”
  • Hydration and Moisture Often MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “Leaves my face feeling soft, not tight. — Simple Micellar Water”
    • “Lasts 100 hours as claimed — Some By Mi Beta Panthenol Repair Cream”
  • Lightweight and Fast Absorbing Often MentionedOften Mentioned
    • “absorbs quickly — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
    • “leaves behind no white cast — Some By Mi V10 Hyal Air Fit Sunscreen”
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
    • “absorbs very quickly — Simple Hydrating Light Moisturiser”
  • Skin Texture and Smoothing Mostly MentionedNot noted
    • “Skin became smoother — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
    • “Surprisingly gentle — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
    • “Skin feels baby soft — Some By Mi Retinol Intense Reactivating Serum”
  • Affordability and Value Not notedOften Mentioned
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
    • “super affordable — Simple Hydrating Light Moisturiser”
    • “Can't beat the price for the quality. — Simple Micellar Water”
  • Acne and Blemish Control Often MentionedNot noted
    • “Reduces pimples — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
    • “cleared my cystic acne — Some By Mi AHA-BHA-PHA 30 Days Miracle Acne Clear Foam”
    • “flattened my cystic acne — Some By Mi AHA BHA PHA 30 Days Miracle Serum”
  • Drying and Dehydration Often MentionedSometimes Noted
    • “not moisturizing enough — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
    • “Skin felt tight — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
    • “not moisturizing enough — Simple Hydrating Light Moisturiser”
    • “skin felt tight after an hour — Simple Water Boost Hydrating Gel Cream”
  • Purging and Breakouts Sometimes NotedSometimes Noted
    • “Zits appeared initially — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
    • “gave me cystic acne — Some By Mi AHA BHA PHA 30 Days Miracle Serum”
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”
    • “caused major breakouts — Simple Hydrating Light Moisturiser”
  • Scent and Fragrance Often MentionedNot noted
    • “overwhelming citrus fragrance — Some By Mi V10 Hyal Air Fit Sunscreen”

Some By Mi vs Simple routines for dry skin

Buy Some By Mi routine · CA$333.73 · 96% fitBuy Simple routine · CA$156.25 · 83% fitSee multi-brand routine · 99% fit

Some By Mi vs Simple routines for oily skin

Buy Some By Mi routine · CA$315.33 · 89% fitBuy Simple routine · CA$271.73 · 87% fitSee multi-brand routine · 96% fit

Some By Mi vs Simple routines for combination skin

Buy Some By Mi routine · CA$300.34 · 91% fitBuy Simple routine · CA$214.83 · 86% fitSee multi-brand routine · 96% fit

Questions and answers

Some By Mi or Simple: which is better?

Some By Mi is generally better for targeted treatments like acne and brightening, while Simple is often better for gentle and value-friendly daily cleansing and hydration. Lovi fit for Some By Mi ranges from Superior to High across most skin types, whereas Simple generally holds a High or Average fit. Both brands list no fragrance in the products on this page.

What is the difference between Some By Mi and Simple?

Some By Mi is better suited for acne-prone skin, texture smoothing, and targeted treatments, while Simple offers greater affordability and is known for its gentle, hydrating products. Lovi shows that Some By Mi achieves a Superior fit for most skin types on this page, whereas Simple generally reaches a High fit.

Some By Mi or Simple for dry skin?

Some By Mi is the better choice for dry skin because Lovi rates its routine as Superior, compared to High for Simple. Niacinamide helps reduce pigmentation and supports skin barrier function.

The British Journal of Dermatology, 2002Antioxidants, 2021

Some By Mi or Simple: which cleanser is better?

When it comes to cleansers, Some By Mi achieves a Superior Lovi fit level for specific skin needs like dark spots and mature skin, while the products on this page for Simple generally show an Average fit. Reviewers often mention that Some By Mi cleansers offer deep pore cleansing and effective acne-clearing treatments.

Which is more affordable, Some By Mi or Simple?

Simple is more affordable, as reviewers frequently mention its affordability and value. The products on this page for Simple include budget-friendly daily cleansers and moisturizers.

Which brand performs better for skin texture and smoothing, Some By Mi or Simple?

Some By Mi performs better than Simple for skin texture and smoothing, as reviewers frequently highlight its skin smoothing textures and effective acne-clearing treatments. Niacinamide and salicylic acid help support these resurfacing benefits across the products on this page.

The British Journal of Dermatology, 2002Antioxidants, 2021

Do products from Some By Mi or Simple contain any fragrance?

Every product on this page from both Some By Mi and Simple lists no fragrance in its ingredients.

Which brand is better suited for addressing dark spots, Some By Mi or Simple?

Some By Mi is better suited for addressing dark spots, as Lovi rates the products on this page as having a Superior fit compared to Simple's Average fit for that skin concern. Niacinamide, a key ingredient in Some By Mi formulations, helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Some By Mi or Simple for oily skin?

Both Some By Mi and Simple are well suited for oily skin, as Lovi rates the routine fit for both brands as High.

Some By Mi or Simple: which moisturizer is better?

Some By Mi provides superior or high Lovi fit levels across moisturizers like the Yuja Niacin Brightening Moisture Gel Cream, while Simple offers average fit levels for its moisturizers on this page.

Some By Mi or Simple for sensitive skin?

For sensitive skin, Lovi rates Some By Mi as Superior and Simple as High. Reviewers note that Simple is gentle on sensitive skin, while Some By Mi helps with complexion brightening and effective acne-clearing treatments.

Some By Mi or Simple for acne-prone skin?

For acne-prone skin, Lovi finds that Some By Mi has a High fit while Simple has an Average fit. Some By Mi provides effective acne-clearing treatments and works better for acne and blemish control.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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