Beauty of Joseon vs COSRX
Beauty of Joseon and COSRX are Korean skincare brands known for their thoughtful arrays of serums, moisturizers, masks, and more. Beauty of Joseon incorporates niacinamide, glycerin, and hyaluronic acid to best suit dry skin and skin with dark spots, while COSRX uses hyaluronic acid, glycerin, and niacinamide to best suit oily skin and acne-prone skin. Both brands offer standout solutions for specific concerns, but they differ because the former focuses on deeply nourishing formulations to improve wrinkles, hydration, and hyperpigmentation, whereas the latter balances excess oil and soothes irritation with active components.
Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.
kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com
COSRX is a Korean skincare brand founded in 2013 and owned by Amorepacific Group since 2024.
koreajoongangdaily.combeautymatter.comprnewswire.com
This page compares some of the most popular Beauty of Joseon and COSRX products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Beauty of Joseon vs COSRX products
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Advanced Snail 96 Mucin Power Essence
AED 29.35
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Low pH Good Morning Gel Cleanser
AED 30.75
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The 6 Peptide Skin Booster Serum
AED 41.75
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BHA Blackhead Power Liquid
AED 68.00
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The Hyaluronic Acid 3 Serum
AED 49.98
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Advanced Snail 92 All in One Cream
AED 36.00
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AHA/BHA Clarifying Treatment Toner
AED 28.00
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The Retinol 0.1 Cream
AED 44.90
People Say
Texture and Application Mostly MentionedMostly Mentioned
- “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
- “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
- “absorbs instantly like water — COSRX The 6 Peptide Skin Booster Serum”
- “sinks in immediately — COSRX Advanced Snail Peptide Eye Cream”
Gentle and Non-Irritating Formula Mostly MentionedMostly Mentioned
- “no irritation at all — Beauty of Joseon Revive Eye Serum”
- “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
- “No stinging or irritation — COSRX BHA Blackhead Power Liquid”
- “extremely gentle — COSRX AHA/BHA Clarifying Treatment Toner”
Hydration and Moisture Mostly MentionedMostly Mentioned
- “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
- “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
- “skin drinks it up — COSRX Advanced Snail 96 Mucin Power Essence”
- “woke up with soft, supple skin — COSRX Advanced Snail 92 All in One Cream”
Acne and Oil Control Sometimes NotedOften Mentioned
- “helped to improve my acne after only 2 weeks — COSRX Salicylic Acid Daily Gentle Cleanser”
- “cleared up my spots — COSRX Low pH Good Morning Gel Cleanser”
- “Melted blackheads right off — COSRX BHA Blackhead Power Liquid”
- “reduced my redness significantly — Beauty of Joseon Glow Serum”
Skin Glow and Radiance Sometimes NotedRarely Noted
- “gives a glass skin look — Beauty of Joseon Glow Serum”
- “Gives me that chok-chok dewy look — Beauty of Joseon Dynasty Cream”
- “gives my skin an insane glow — Beauty of Joseon Ground Rice and Honey Glow Mask”
- “gives me that glass skin look — COSRX Advanced Snail 96 Mucin Power Essence”
Scent and Fragrance Issues Often MentionedSometimes Noted
- “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
- “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
- “smells like chemicals — COSRX Low pH Good Morning Gel Cleanser”
- “smells like onions — COSRX The Retinol 0.1 Cream”
Packaging Issues Sometimes NotedOften Mentioned
- “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
- “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
- “one pump is too much — Beauty of Joseon Revive Eye Serum”
- “only 20mls... significantly less product — COSRX The Hyaluronic Acid 3 Serum”
Sticky or Heavy Finish Sometimes NotedSometimes Noted
- “Leaves a sticky film that doesn't go away — Beauty of Joseon Dynasty Cream”
- “looked like a greaseball — Beauty of Joseon Relief Sun: Rice + Probiotics”
- “left my face feeling sticky — Beauty of Joseon Glow Serum”
- “texture is gooey and stringy — COSRX Advanced Snail 92 All in One Cream”
Beauty of Joseon vs COSRX routines for dry skin
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
AED 86.18
-
Hydrating Toner
Ginseng Essence Water
Morning
AED 103.00
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
AED 69.00
-
SPF
Relief Sun: Rice + Probiotics
Morning
AED 74.00
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
AED 69.04
-
Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
AED 38.99
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Serum or Treatment
Glow Serum
Evening · Once a week
AED 95.61
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Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
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Nourishing Mask
Ground Rice and Honey Glow Mask
Once a week
AED 56.12
-
Cleanser
Advanced Snail Mucin Gel Cleanser
Morning · Evening · Once a week
AED 37.20
-
Hydrating Toner
Full Fit Propolis Synergy Toner
Morning
AED 65.43
-
Moisturizer
Advanced Snail 96 Mucin Power Essence
Morning · Evening · Once a week
AED 29.35
-
SPF
Aloe Soothing Sun Cream
Morning
AED 44.50
-
Pre-Cleanser
The Niacinamide 15 Serum
Evening · Once a week
AED 42.95
-
Cleansing Toner
AHA/BHA Clarifying Treatment Toner
Evening
AED 28.00
-
Serum or Treatment
Galactomyces 95 Tone Balancing Essence
Evening · Once a week
AED 40.00
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
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Nourishing Mask
Advanced Snail Mucin Power Sheet Mask
Once a week
AED 73.65
Buy Beauty of Joseon routine · AED 393.56 · 87% fit
Buy COSRX routine · AED 408.70 · 83% fitSee multi-brand routine · 96% fit
Beauty of Joseon vs COSRX routines for oily skin
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Cleanser
Salicylic Acid Daily Gentle Cleanser
Morning · Evening · Once a week
AED 23.45
-
Hydrating Toner
Full Fit Propolis Synergy Toner
Morning · Once a week
AED 65.43
-
Moisturizer
Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
AED 33.40
-
SPF
Ultra-Light Invisible Sunscreen
Morning
AED 82.95
-
Pre-Cleanser
The Niacinamide 15 Serum
Evening · Once a week
AED 42.95
-
Cleansing Toner
AHA/BHA Clarifying Treatment Toner
Evening
AED 28.00
-
Serum or Treatment
Two In One Poreless Power Liquid
Evening · Once a week
AED 74.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
AED 86.18
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
AED 103.00
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
AED 69.00
-
SPF
Relief Sun: Rice + Probiotics
Morning
AED 74.00
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
AED 69.04
-
Cleansing Toner
Pixi Glow Tonic
Evening
AED 120.00
-
Serum or Treatment
Glow Serum
Evening · Once a week
AED 95.61
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
AED 69.00
Buy COSRX routine · AED 581.27 · 91% fit
Buy Beauty of Joseon routine · AED 540.92 · 81% fitSee multi-brand routine · 97% fit
Beauty of Joseon vs COSRX routines for combination skin
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Cleanser
Advanced Snail Mucin Gel Cleanser
Morning · Evening · Once a week
AED 37.20
-
Hydrating Toner
Full Fit Propolis Synergy Toner
Morning · Once a week
AED 65.43
-
Moisturizer
Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
AED 33.40
-
SPF
Aloe Soothing Sun Cream
Morning
AED 44.50
-
Pre-Cleanser
The Niacinamide 15 Serum
Evening · Once a week
AED 42.95
-
Cleansing Toner
AHA/BHA Clarifying Treatment Toner
Evening
AED 28.00
-
Serum or Treatment
Two In One Poreless Power Liquid
Evening · Once a week
AED 74.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
AED 86.18
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
AED 103.00
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
AED 69.00
-
SPF
Relief Sun: Rice + Probiotics
Morning
AED 74.00
-
Pre-Cleanser
Radiance Cleansing Balm
Evening · Once a week
AED 69.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
AED 53.12
-
Serum or Treatment
Glow Serum
Evening · Once a week
AED 95.61
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
AED 69.00
Buy COSRX routine · AED 475.50 · 89% fit
Buy Beauty of Joseon routine · AED 474.00 · 81% fitSee multi-brand routine · 96% fit
Questions and answers
Beauty of Joseon or COSRX: which is better?
Both brands offer great options, but COSRX is better suited for acne-prone and oily skin types with its superior routine fit. Beauty of Joseon excels more in providing a radiant glow and targets dry, sensitive skin and dark spots effectively.
What is the difference between Beauty of Joseon and COSRX?
COSRX is better for acne and oil control, while Beauty of Joseon is better for skin glow and radiance. Both brands offer similar levels of hydration and gentle formulas.
Beauty of Joseon or COSRX for dry skin?
Both Beauty of Joseon and COSRX are well-suited for dry skin, with Lovi fit levels rated as High for both brands on this page. Reviewers note that the products on this page often provide deep hydration and moisturization.
Beauty of Joseon or COSRX: which cleanser is better?
Comparing the cleansers on this page, COSRX achieves a superior fit level for sensitive and acne-prone skin, whereas Beauty of Joseon reaches a high fit level for those skin types.
Which is more affordable, Beauty of Joseon or COSRX?
This page does not compare prices or affordability between Beauty of Joseon and COSRX.
Beauty of Joseon or COSRX for oily skin?
For oily skin, COSRX is superior to Beauty of Joseon. Lovi rates the routine fit for COSRX as Superior and for Beauty of Joseon as High.
Beauty of Joseon or COSRX: which moisturizer is better?
Both Beauty of Joseon and COSRX offer top-rated moisturizers, but COSRX is especially well-suited for oily and acne-prone skin, while Beauty of Joseon focuses heavily on dry and sensitive skin. Reviewers note that COSRX excels in acne and oil control, whereas Beauty of Joseon is noted for providing deep hydration and a radiant glow.
Beauty of Joseon or COSRX for sensitive skin?
For sensitive skin, COSRX has a Superior routine fit on this page, while Beauty of Joseon has a High routine fit. Both brands offer gentle, non-irritating formulas with no fragrance in the vast majority of their products.
Beauty of Joseon or COSRX: which sunscreen is better?
Both Beauty of Joseon and COSRX offer sunscreens with high Lovi fit levels for most skin types. Reviewers note that both brands provide lightweight absorption, while Beauty of Joseon focuses more on radiant glow effects and COSRX offers options like the Ultra-Light Invisible Sunscreen and Aloe Soothing Sun Cream.
Beauty of Joseon or COSRX for acne-prone skin?
COSRX is better for acne-prone skin because Lovi rates its routine fit as Superior, whereas Beauty of Joseon is rated High. COSRX also does better for acne and oil control according to reviewers.
Beauty of Joseon or COSRX for mature skin?
For mature skin, COSRX offers a better routine fit than Beauty of Joseon, as Lovi rates COSRX High and Beauty of Joseon Average for this skin type.
Beauty of Joseon or COSRX for skin with dark spots?
Both Beauty of Joseon and COSRX are a High fit for skin with dark spots. Both brands feature niacinamide as a key ingredient, which helps reduce cutaneous pigmentation and suppress melanosome transfer.
Beauty of Joseon or COSRX for dry sensitive skin?
Both Beauty of Joseon and COSRX are a High fit for dry sensitive skin. Reviewers note that both brands offer gentle, non-irritating formulas that provide deep hydration and moisturization.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Safety evaluation of topical applications of ethanol on the skin and inside the oral cavity
Bifidobacterium longum lysate, a new ingredient for reactive skin
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Phyllanthus emblica L. (amla) branch: A safe and effective ingredient against skin aging
The influence of alkane chain length on the skin irritation potential of 1,2-alkanediols
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
A study of anti-wrinkle functions and improvement of cream with Phaseolus angularis
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Functional properties and skin care effects of sodium trehalose sulfate
Skin moisturization by hydrogenated polyisobutene--quantitative and visual evaluation
Effects of an ultraviolet B radiation absorber on photocarcinogenesis in hairless albino mice
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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