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Beauty of Joseon vs Pixi

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Pixi are popular skincare brands that offer thoughtful selections of serums, moisturizers, toners, and masks crafted with gentle, effective formulas. The Korean skincare brand, founded in 2016, features key ingredients like niacinamide, glycerin, and hyaluronic acid, while the British brand, founded in 1999, delivers balanced care without heaviness or irritation. The former suits sensitive and dry sensitive skin best, whereas the latter accommodates oily and sensitive skin. While both provide targeted daily offerings and standout products for concerns like acne, dark spots, and aging, Beauty of Joseon and Pixi differ in their specific ingredient profiles and regional origins.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

This page compares some of the most popular Beauty of Joseon and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Pixi products

People Say

Beauty of JoseonPixi
  • Unique Texture and Smooth Application Mostly MentionedMostly Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “sinks in immediately — Beauty of Joseon Red Bean Water Gel”
    • “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
  • Radiance and Glow Sometimes NotedMostly Mentioned
    • “gives instant glow — Pixi Glow Tonic”
    • “Skin is noticeably brighter — Pixi Glow Peel Pads”
    • “healthy radiance — Pixi Glow Mist”
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
  • Gentle and Non-Irritating Formula Mostly MentionedSometimes Noted
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “calms my redness instantly — Pixi Rose Tonic”
  • Deep Hydration and Plumping Often MentionedOften Mentioned
    • “Instant surge of hydration — Pixi Hydrating Milky Mist”
    • “deeply hydrates and balances — Pixi Antioxidant Tonic”
    • “leaves under-eyes super soft — Pixi DetoxifEYE Depuffing Eye Patches”
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
  • Pleasant Scent and Aroma Rarely NotedOften Mentioned
    • “smells like fresh roses — Pixi Rose Oil Blend”
    • “lovely subtle rose scent — Pixi Rose Tonic”
    • “Smells fresh — Pixi Hydrating Milky Mist”
    • “smells like fresh apricots — Beauty of Joseon Apricot Blossom Peeling Gel”
  • Versatile and Convenient Use Rarely NotedSometimes Noted
    • “Easy to use — Pixi Glow Peel Pads”
    • “Great over makeup — Pixi Hydrating Milky Mist”
    • “sets makeup — Pixi Glow Mist”
    • “huge tube for eye cream — Beauty of Joseon Revive Eye Serum”
  • Scent and Fragrance Issues Often MentionedOften Mentioned
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “smells like dirt — Beauty of Joseon Ginseng Essence Water”
    • “Massive burning sensation — Pixi Glow Peel Pads”
  • Packaging and Sizing Issues Sometimes NotedOften Mentioned
    • “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
    • “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
    • “one pump is too much — Beauty of Joseon Revive Eye Serum”
    • “slippery and won't stay put — Pixi DetoxifEYE Depuffing Eye Patches”
  • Causes Breakouts and Irritation Often MentionedSometimes Noted
    • “burned my face — Pixi Glow Tonic”
    • “Not for those with super-sensitive skin — Pixi Glow Peel Pads”
    • “broke me out — Pixi Glow Tonic”
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”

Beauty of Joseon vs Pixi routines for dry skin

Buy Pixi routine · SAR 1,209.66 · 91% fitBuy Beauty of Joseon routine · SAR 432.98 · 82% fitSee multi-brand routine · 96% fit

Beauty of Joseon vs Pixi routines for oily skin

Buy Pixi routine · SAR 1,155.80 · 95% fitBuy Beauty of Joseon routine · SAR 484.14 · 80% fitSee multi-brand routine · 97% fit

Beauty of Joseon vs Pixi routines for combination skin

Buy Pixi routine · SAR 1,150.95 · 94% fitBuy Beauty of Joseon routine · SAR 470.18 · 81% fitSee multi-brand routine · 97% fit

Questions and answers

Beauty of Joseon or Pixi: which is better?

Pixi is the better overall match on this page, offering Superior routine fit across most skin types, including mature and oily skin, compared to Beauty of Joseon's High fit. Pixi relies on key ingredients like hyaluronic acid to help provide deep hydration and radiance.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

What is the difference between Beauty of Joseon and Pixi?

Beauty of Joseon and Pixi both offer lightweight toners and deep hydration, but Beauty of Joseon stands out for its gentle, non-irritating formulas and unique textures, whereas Pixi excels in delivering radiance, glow, and deep hydration and plumping. Lovi rates Pixi as having a Superior routine fit for dry, oily, combination, sensitive, acne-prone, mature, dark spots, dry sensitive, and oily acne-prone skin types.

Beauty of Joseon or Pixi for dry skin?

Both brands offer options for dry skin, but Pixi has a superior routine fit compared to Beauty of Joseon's high fit. Lovi rates Pixi's Hydrating Milky Mist as superior for dry skin, while Beauty of Joseon's Ginseng Essence Water also achieves a superior fit.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Beauty of Joseon or Pixi: which moisturizer is better?

Beauty of Joseon and Pixi both offer moisturizers on the products on this page, but they cater to different skin needs. Beauty of Joseon features options like the Dynasty Cream and Red Bean Water Gel, whereas Pixi offers the Rose Oil Blend.

Which is more affordable, Beauty of Joseon or Pixi?

This page does not provide pricing information to compare the affordability of Beauty of Joseon and Pixi.

Between Beauty of Joseon and Pixi, which brand offers better options for addressing dark spots?

Beauty of Joseon and Pixi both offer great options for dark spots, but Beauty of Joseon stands out with key ingredients like Niacinamide that help reduce skin pigmentation. Pixi also features brightening items such as its Vitamin-C Serum, and the products on this page help improve radiance.

The British Journal of Dermatology, 2002Antioxidants, 2021

How do the founding years and countries of origin compare between Beauty of Joseon and Pixi?

Beauty of Joseon was founded in South Korea in 2016, while Pixi was founded in the United Kingdom in 1999.

Which brand has more products that list no fragrance in their ingredients?

Beauty of Joseon has more products that list no fragrance, as every single product on its page lists no fragrance in its ingredients. In comparison, Pixi has 7 of its 10 products on the page listing no fragrance.

Beauty of Joseon or Pixi for oily skin?

For oily skin, Pixi achieves a Superior routine fit on Lovi while Beauty of Joseon reaches a High fit. Reviewers often mention Pixi for its radiance and glow along with lightweight and pleasant toners.

Beauty of Joseon or Pixi for sensitive skin?

Beauty of Joseon has a High fit level on Lovi for sensitive skin, while Pixi has a Superior fit level. Both brands offer gentle formulations, but Pixi is noted for deep hydration and radiance.

Beauty of Joseon or Pixi for acne-prone skin?

Both Beauty of Joseon and Pixi are well suited for acne-prone skin, with Lovi rating both brands as a High fit. Pixi offers a Superior routine fit for this skin type, featuring key ingredients like hyaluronic acid that helps support skin hydration and healing.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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