Beauty of Joseon vs Pixi
Beauty of Joseon and Pixi are popular skincare lines offering thoughtful daily care for varied complexions. Beauty of Joseon is a Korean brand known for serums, masks, moisturizers, and sunscreens featuring niacinamide, glycerin, and hyaluronic acid, suiting dry and sensitive skin best. Pixi is a British brand celebrated for toners, serums, eye products, and moisturizers that suit sensitive and mature skin. Both brands differ in their specific targeted formulations, offering distinct standalone options for concerns like acne, dark spots, and aging.
Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.
kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com
Pixi is a British skincare brand founded in 1999.
pixibeauty.comtracxn.compitchbook.com
This page compares some of the most popular Beauty of Joseon and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Beauty of Joseon vs Pixi products
People Say
Unique Texture and Smooth Application Mostly MentionedMostly Mentioned
- “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
- “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
- “sinks in immediately — Beauty of Joseon Red Bean Water Gel”
- “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
Radiance and Glow Sometimes NotedMostly Mentioned
- “gives instant glow — Pixi Glow Tonic”
- “Skin is noticeably brighter — Pixi Glow Peel Pads”
- “healthy radiance — Pixi Glow Mist”
- “gives a glass skin look — Beauty of Joseon Glow Serum”
Gentle and Non-Irritating Formula Mostly MentionedSometimes Noted
- “no irritation at all — Beauty of Joseon Revive Eye Serum”
- “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
- “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
- “calms my redness instantly — Pixi Rose Tonic”
Deep Hydration and Plumping Often MentionedOften Mentioned
- “Instant surge of hydration — Pixi Hydrating Milky Mist”
- “deeply hydrates and balances — Pixi Antioxidant Tonic”
- “leaves under-eyes super soft — Pixi DetoxifEYE Depuffing Eye Patches”
- “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
Pleasant Scent and Aroma Rarely NotedOften Mentioned
- “smells like fresh roses — Pixi Rose Oil Blend”
- “lovely subtle rose scent — Pixi Rose Tonic”
- “Smells fresh — Pixi Hydrating Milky Mist”
- “smells like fresh apricots — Beauty of Joseon Apricot Blossom Peeling Gel”
Versatile and Convenient Use Rarely NotedSometimes Noted
- “Easy to use — Pixi Glow Peel Pads”
- “Great over makeup — Pixi Hydrating Milky Mist”
- “sets makeup — Pixi Glow Mist”
- “huge tube for eye cream — Beauty of Joseon Revive Eye Serum”
Scent and Fragrance Issues Often MentionedOften Mentioned
- “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
- “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
- “smells like dirt — Beauty of Joseon Ginseng Essence Water”
- “Massive burning sensation — Pixi Glow Peel Pads”
Packaging and Sizing Issues Sometimes NotedOften Mentioned
- “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
- “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
- “one pump is too much — Beauty of Joseon Revive Eye Serum”
- “slippery and won't stay put — Pixi DetoxifEYE Depuffing Eye Patches”
Causes Breakouts and Irritation Often MentionedSometimes Noted
- “burned my face — Pixi Glow Tonic”
- “Not for those with super-sensitive skin — Pixi Glow Peel Pads”
- “broke me out — Pixi Glow Tonic”
- “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
Beauty of Joseon vs Pixi routines for dry skin
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
£8.29
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Hydrating Toner
Hydrating Milky Mist
Morning
£16.00
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Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
£14.74
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SPF
Torriden DIVE-IN Mild Sunscreen
Morning
£22.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
£13.58
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Serum or Treatment
Vitamin-C Serum
Evening · Once a week
£22.00
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
£16.15
-
Hydrating Toner
Ginseng Essence Water
Morning
£11.63
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Moisturizer
Revive Serum
Morning · Evening · Once a week
£11.20
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SPF
Relief Sun: Rice + Probiotics
Morning
£11.15
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
£12.74
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Serum or Treatment
Glow Serum
Evening · Once a week
£20.93
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Nourishing Mask
Centella Asiatica Calming Mask
Once a week
£4.26
Buy Pixi routine · £91.61 · 94% fit
Buy Beauty of Joseon routine · £76.43 · 87% fitSee multi-brand routine · 99% fit
Beauty of Joseon vs Pixi routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
£8.29
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
£14.05
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
£14.80
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
£11.29
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
£17.00
-
Cleansing Toner
Glow Tonic
Evening
£9.20
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Serum or Treatment
Vitamin-C Serum
Evening · Once a week
£22.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
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Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
£16.15
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
£11.63
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
£11.20
-
SPF
Relief Sun: Rice + Probiotics
Morning
£11.15
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
£12.74
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
£15.99
-
Serum or Treatment
Glow Serum
Evening · Once a week
£20.93
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
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Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
£12.73
Buy Pixi routine · £146.42 · 94% fit
Buy Beauty of Joseon routine · £119.89 · 80% fitSee multi-brand routine · 97% fit
Beauty of Joseon vs Pixi routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
£14.99
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
£14.05
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
£14.80
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
£23.92
-
Cleansing Toner
Glow Tonic
Evening
£9.20
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
£22.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
£16.15
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
£11.63
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
£11.20
-
SPF
Relief Sun: Rice + Probiotics
Morning
£11.15
-
Pre-Cleanser
Radiance Cleansing Balm
Evening · Once a week
£13.20
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
£15.99
-
Serum or Treatment
Glow Serum
Evening · Once a week
£20.93
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
£12.73
Buy Pixi routine · £105.76 · 92% fit
Buy Beauty of Joseon routine · £107.15 · 81% fitSee multi-brand routine · 96% fit
Questions and answers
Beauty of Joseon or Pixi: which is better?
Pixi is the better fit for most skin types on this page, earning superior routine fit levels across mature, oily, and sensitive skin compared to Beauty of Joseon. Pixi excels in radiance and deep hydration, while Beauty of Joseon stands out for its fragrance-free formulas and gentle, non-irritating options.
What is the difference between Beauty of Joseon and Pixi?
Beauty of Joseon and Pixi are skincare brands offering various products, with Beauty of Joseon featuring formulations that contain no fragrance across the products on this page while Pixi includes fragrance in some items. Both brands cater well to different skin types, and their key ingredients like niacinamide and hyaluronic acid help support skin health and hydration.
The British Journal of Dermatology, 2002Journal of Pharmacy & Pharmaceutical Sciences, 2015
Beauty of Joseon or Pixi for dry skin?
Both Beauty of Joseon and Pixi are options for dry skin, with Lovi fit levels of High for Beauty of Joseon and Superior for Pixi routines. The products on this page for Beauty of Joseon list no fragrance across the board, while Pixi includes some fragranced items. Both brands rely on hyaluronic acid to help maintain moisture in dry skin.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
Beauty of Joseon or Pixi: which moisturizer is better?
Both Beauty of Joseon and Pixi offer moisturizers, such as the Dynasty Cream and the Rose Oil Blend, with Beauty of Joseon's moisturizer rated High for dry and mature skin. Hyaluronic acid helps provide deep hydration, which may improve skin quality.
Which is more affordable, Beauty of Joseon or Pixi?
The products on this page do not provide pricing information to determine whether Beauty of Joseon or Pixi is more affordable.
Beauty of Joseon or Pixi for fragrance-free products?
Beauty of Joseon is a better choice for fragrance-free products because every product on its page lists no fragrance in its ingredients. In contrast, several products from Pixi contain added fragrance.
Beauty of Joseon or Pixi for oily skin?
For oily skin, Pixi has a Superior routine fit on this page, while Beauty of Joseon has a High routine fit. Pixi features key ingredients like hyaluronic acid and aloe vera, and its products on this page help provide deep hydration and radiance.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Iranian Journal of Medical Sciences, 2019
Beauty of Joseon or Pixi for sensitive skin?
Both brands are a High fit for sensitive skin on Lovi. Beauty of Joseon relies on fragrance-free formulas, while Pixi is noted for its gentle toners.
Beauty of Joseon or Pixi for acne-prone skin?
Both Beauty of Joseon and Pixi are a High fit for acne-prone skin on this page, offering targeted products and helpful ingredients like niacinamide and retinol. Beauty of Joseon is noted for gentle, fragrance-free formulas that help reduce irritation, while Pixi provides options like Glow Tonic that help control oil and smooth the skin.
The British Journal of Dermatology, 2002The Journal of Investigative Dermatology, 2000
Beauty of Joseon or Pixi for mature skin?
Pixi is the better choice for mature skin, as Lovi rates its routine fit as Superior while Beauty of Joseon is rated Average. Pixi features ingredients like retinol, which stimulates collagen accumulation in naturally aged human skin.
Beauty of Joseon or Pixi for skin with dark spots?
Pixi offers a Superior routine fit for skin with dark spots, whereas Beauty of Joseon has a High fit for this concern. Niacinamide helps reduce skin pigmentation, and retinol stimulates collagen accumulation in aged skin.
The British Journal of Dermatology, 2002The Journal of Investigative Dermatology, 2000
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Safety evaluation of topical applications of ethanol on the skin and inside the oral cavity
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
A study of anti-wrinkle functions and improvement of cream with Phaseolus angularis
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Clinical study of a spray containing birch juice for repairing sensitive skin
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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