Simple and A+ are established skincare brands offering gentle moisturizers and thoughtfully calibrated formulas designed for delicate daily routines. The British brand, founded in 1960 and owned by Unilever PLC since 2011, features skin-friendly ingredients like niacinamide and glycerin in cleansers, toners, and makeup removers that suit acne-prone and oily acne-prone skin best. Meanwhile, the Indian brand, founded in 1990, relies on mild compositions that suit sensitive skin best to reliably support daily moisture balance. While both emphasize gentle care, they differ in their heritage and precise formulation focuses, with the former incorporating specialized standout products for dark spots and mature skin alongside options like the Kind to Skin Soothing Facial Toner, and the latter providing specific solutions like the 345 Relief Cream.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
This page compares some of the most popular Simple and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Simple fits best for acne-prone, oily acne-prone, and oily skin, while the products on this page for A+ do not show any best-fit skin types. Glycerin helps maintain skin hydration, and niacinamide may help reduce cutaneous pigmentation.
Simple offers a broad variety of fragrance-free cleansers, moisturizers, and makeup removers that achieve High to Superior Lovi fits for several skin types, whereas A+ features a single moisturizer with mostly Average or Low fits on this page. Glycerin and niacinamide help hydrate the skin and manage pigmentation across Simple's range.
Simple offers value-friendly moisturizers, while the products on this page for A+ do not mention affordability.
Which causes fewer breakouts, Simple or A+?
Simple features products on this page that may occasionally cause breakouts or irritations according to reviewers, while A+ has insufficient user data on this effect. Glycerin helps maintain skin hydration across both brands.
Which brand has been around longer and where was it founded, Simple or A+?
Simple has been around longer, having been founded in 1960 in the United Kingdom, whereas A+ was founded in 1990 in India.
Do either Simple or A+ products contain fragrance?
Every product on this page from both Simple and A+ lists no fragrance in its ingredients.
What are the main key ingredients found across Simple products?
The main key ingredients across the products on this page for Simple are niacinamide and glycerin. Niacinamide helps reduce cutaneous pigmentation, while glycerin helps improve skin hydration.
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Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
