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Simple vs Pixi

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Simple and Pixi are British skincare brands offering gentle everyday essentials designed to support calm, balanced complexions. Simple, founded in 1960 and owned by Unilever PLC since 2011, is known for moisturizers, makeup removers, cleansers, and toners featuring niacinamide and glycerin, which suit oily and acne-prone skin best. Pixi, founded in 1999, is known for toners, serums, eye products, and moisturizers that suit oily and sensitive skin best through thoughtful, effective formulas. While both brands deliver reliable results for specific needs, they differ in their precise product ranges and founding eras.

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

This page compares some of the most popular Simple and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Simple vs Pixi products

People Say

SimplePixi
  • Hydrating and non-drying Mostly MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “Instant surge of hydration — Pixi Hydrating Milky Mist”
    • “deeply hydrates and balances — Pixi Antioxidant Tonic”
  • Gentle on sensitive skin Mostly MentionedSometimes Noted
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “calms my redness instantly — Pixi Rose Tonic”
  • Lightweight and non-greasy texture Often MentionedOften Mentioned
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
    • “absorbs very quickly — Simple Hydrating Light Moisturiser”
    • “Absorbs quickly — Pixi Hydrating Milky Mist”
    • “Absorbs fairly quickly into the skin. — Pixi Vitamin-C Serum”
  • Brightening and radiance Not notedMostly Mentioned
    • “gives instant glow — Pixi Glow Tonic”
    • “Skin is noticeably brighter — Pixi Glow Peel Pads”
    • “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
  • Affordable price and good value Often MentionedNot noted
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
    • “super affordable — Simple Hydrating Light Moisturiser”
    • “Can't beat the price for the quality. — Simple Micellar Water”
  • Cooling and soothing effect Not notedOften Mentioned
    • “instantly cooling upon application — Pixi DetoxifEYE Depuffing Eye Patches”
    • “genuinely depuffs my under eyes — Pixi DetoxifEYE Depuffing Eye Patches”
    • “lovely subtle rose scent — Pixi Rose Tonic”
  • Residue and film issues Sometimes NotedOften Mentioned
    • “Feels slimy on skin — Simple Refreshing Facial Wash”
    • “Still feeling a little bit of a film on my skin. — Simple Micellar Cleansing Water”
    • “leaves a tacky film — Simple Kind to Skin Soothing Facial Toner”
    • “too greasy — Pixi Glow Mist”
  • Struggles with waterproof makeup and coverage Often MentionedSometimes Noted
    • “didn't notice change in dark circles — Pixi DetoxifEYE Depuffing Eye Patches”
    • “Not strong enough — Pixi Retinol Tonic”
    • “didn't do anything — Pixi Rose Tonic”
    • “Did not remove my mascara very well at all. — Simple Micellar Cleansing Water”
  • Caused breakouts and skin reactions Sometimes NotedRarely Noted
    • “broke me out — Pixi Glow Tonic”
    • “caused cystic acne — Pixi Rose Oil Blend”
    • “Caused bad breakouts — Pixi Retinol Tonic”
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”

Simple vs Pixi routines for dry skin

Buy Pixi routine · AED 638.27 · 91% fitBuy Simple routine · AED 455.14 · 83% fitSee multi-brand routine · 96% fit

Simple vs Pixi routines for oily skin

Buy Pixi routine · AED 981.35 · 95% fitBuy Simple routine · AED 790.31 · 88% fitSee multi-brand routine · 97% fit

Simple vs Pixi routines for combination skin

Buy Pixi routine · AED 842.16 · 93% fitBuy Simple routine · AED 644.67 · 85% fitSee multi-brand routine · 96% fit

Questions and answers

Simple or Pixi: which is better?

Simple is better for budget-friendly value and gentleness on sensitive skin, whereas Pixi excels in providing deep hydration, radiance, and brightening serums. The products on this page from both brands offer options with key ingredients like niacinamide and hyaluronic acid to help improve skin quality.

The British Journal of Dermatology, 2002Journal of Pharmacy & Pharmaceutical Sciences, 2015

What is the difference between Simple and Pixi?

Simple offers affordable, fragrance-free products that reviewers often praise as gentle and lightweight, whereas Pixi delivers targeted brightening and deep hydration with key ingredients like aloe vera and hyaluronic acid. Both brands feature routines that Lovi rates as Superior or High across all skin types.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Iranian Journal of Medical Sciences, 2019

Simple or Pixi for dry skin?

Both Simple and Pixi achieve a Superior routine fit for dry skin on this page, with Pixi featuring key ingredients like hyaluronic acid that helps retain moisture. Simple offers budget-friendly, fragrance-free hydration, while Pixi delivers deeper moisture and radiance.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

Simple or Pixi: which moisturizer is better?

Simple offers lightweight and value-friendly moisturizers with key ingredients like niacinamide, whereas Pixi provides options such as the Rose Oil Blend that help deliver deep hydration with key ingredients like aloe vera. Simple is better for value and gentleness, while Pixi may offer better results for radiance and glow.

The British Journal of Dermatology, 2002Antioxidants, 2021

Which is more affordable, Simple or Pixi?

Simple is more affordable, as reviewers mention the brand for its value-friendly moisturizers. Pixi focuses more on radiance and glow, though some of its products may cause skin irritation and sensitivity.

Simple or Pixi: which brand has products with no fragrance listed in their ingredients?

Simple features products on this page that all list no fragrance in their ingredients, whereas Pixi includes fragrance in some of its formulas.

Simple or Pixi: which brand offers better brightening and radiance according to reviewers?

Pixi offers better brightening and radiance according to reviewers, thanks to its brightening and smoothing serums and exfoliating toners.

Simple or Pixi: which brand is independently owned versus owned by Unilever PLC?

Pixi is an independent brand, while Simple has been owned by Unilever PLC since 2011.

Simple or Pixi for oily skin?

Simple and Pixi both offer great options for oily skin, with Lovi giving Pixi a Superior fit and Simple a High fit for this skin type. Pixi features ingredients like aloe vera and hyaluronic acid, while Simple relies on niacinamide and glycerin to help keep skin balanced.

The British Journal of Dermatology, 2002Antioxidants, 2021

Simple or Pixi for sensitive skin?

Simple offers better gentleness for sensitive skin, while Pixi provides a Superior routine fit with its hydrating toners and soothing ingredients. Reviewers mention that Simple is generally sensitive-skin-friendly, whereas Pixi sometimes causes strong fragrance and scent issues.

Simple or Pixi for acne-prone skin?

Both Simple and Pixi offer solid choices for acne-prone skin, with Pixi achieving a Superior routine fit and Simple reaching a High fit. Pixi relies on key ingredients like aloe vera to help soothe the skin, whereas Simple features niacinamide, which may help improve skin appearance. Reviewers note that Pixi delivers great radiance and glow, while Simple is known for being affordable and value-friendly.

Iranian Journal of Medical Sciences, 2019The British Journal of Dermatology, 2002

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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