🇺🇸United States

Shu Uemura vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shu Uemura and No7 are established cosmetic lines representing distinct traditions in beauty care. The Japanese brand founded in 1967 is deeply loved for its transformative makeup removers and meticulously crafted formulas, while the British brand founded in 1935 covers serums, eye products, moisturizers, sunscreens, and more, built around vitamin C, shea butter, and hyaluronic acid. Both options serve different complexions, as the first suits all skin types best with gentle and effective offerings like its cleansing oil for acne-prone skin, whereas the second fits mature skin and dry skin best with targeted treatments such as the Protect & Perfect Intense Advanced Night Cream. They differ primarily in their heritage, core ingredients, and specialized remedies, offering distinct paths to daily skin comfort.

Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.

loreal-finance.compitchbook.comen.wikipedia.orgsec.gov

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular Shu Uemura and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shu Uemura vs No7 products

Questions and answers

Shu Uemura or No7: which is better?

No7 offers a much wider range of products with higher Lovi fit levels across multiple skin types compared to Shu Uemura on this page, which features only a cleansing oil. No7 key ingredients like niacinamide help control skin aging and pigmentation, while topical hyaluronic acid helps improve skin quality.

Antioxidants, 2021Dermatologic Therapy, 2022

What is the difference between Shu Uemura and No7?

Shu Uemura features only a cleansing oil on this page that has Average to Low fit levels across skin types, while No7 offers a wide range of products including serums and moisturizers that achieve Superior and High fit levels for mature, dry, and sensitive skin. Niacinamide helps reduce cutaneous pigmentation and suppresses melanosome transfer.

The British Journal of Dermatology, 2002Antioxidants, 2021

Which is more affordable, Shu Uemura or No7?

The provided page facts and studies do not contain pricing or affordability information for either Shu Uemura or No7.

Which causes fewer breakouts, Shu Uemura or No7?

No7 offers a range of products that fits acne-prone skin with High or Average levels, whereas the cleansing oil by Shu Uemura only reaches Low to Caution fit levels for acne-prone skin. Squalane is one of the key ingredients associated with skin concerns and may cause inflammatory mediators in acne-prone skin.

The Journal of Investigative Dermatology, 2006

Which brand has been owned by L'Oreal S.A. since 2003, Shu Uemura or No7?

Shu Uemura has been owned by L'Oréal S.A. since 2003.

Do any products from Shu Uemura contain fragrance according to the page?

No, every product on this page from Shu Uemura lists no fragrance in its ingredients.

Which No7 products explicitly list fragrance in their ingredients?

Among the products on this page, Future Renew Damage Reversal Night Cream, Lift & Luminate Day Cream, and Protect & Perfect Intense Advanced Day Cream explicitly list fragrance in their ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play