BYOMA vs Avène
BYOMA and Avène are two distinctive skincare brands designed for thoughtful routines. The British line relies on tri-ceramide and squalane to suit dry and sensitive skin, while the French brand utilizes nourishing glycerin for acne-prone and oily acne-prone skin. These offerings differ as the first focuses on barrier hydration and oxidative stress, whereas the second delivers profound relief and restores barrier function.
BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.
Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.
pierre-fabre.comavene.co.ukaveneusa.com
This page compares some of the most popular BYOMA and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular BYOMA vs Avène products
People Say
Gentle and fragrance-free formulation Often MentionedMostly Mentioned
- “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
- “no irritation at all — BYOMA Sensitive Retinol Oil”
- “leaves face clean but not dry — Avène Cleanance”
- “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
Barrier support and soothing Mostly MentionedOften Mentioned
- “helped heal my barrier — BYOMA Hydrating Serum”
- “healed my skin barrier — BYOMA Hydrating Milky Toner”
- “calmed my redness — BYOMA Creamy Jelly Cleanser”
- “Healed my over-exfoliated skin in days — Avène Cicalfate+ Restorative Protective Cream”
Lightweight and fast-absorbing texture Mostly MentionedSometimes Noted
- “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
- “sinks in quickly — BYOMA Brightening Serum”
- “sinks in immediately — BYOMA Hydrating Serum”
- “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
Hydration and moisture Often MentionedOften Mentioned
- “skin feels so hydrated — BYOMA Hydrating Milky Toner”
- “Skin feels soft — BYOMA Moisturizing Rich Cream”
- “Restores moisture barrier — Avène Cold Cream”
- “intensely hydrated — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
Radiant finish and skin texture improvements Often MentionedSometimes Noted
- “Keeps my face soft and not oily — BYOMA Brightening Toner”
- “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
- “healthy glow — BYOMA Hydrating Milky Toner”
- “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
Affordable price and value Often MentionedRarely Noted
- “budget-friendly — BYOMA Brightening Serum”
- “Budget-friendly skincare — BYOMA Brightening Toner”
- “great value for money — BYOMA Hydrating Serum”
- “Bottle lasts for months — Avène Cleanance Cleansing Gel”
Packaging and dispenser flaws Mostly MentionedRarely Noted
- “Tube cracked on the side — Avène Cicalfate+ Restorative Protective Cream”
- “Cap leaks in bag — Avène Cleanance Cleansing Gel”
- “Good product bad packaging. — Avène RetrinAL EYES”
- “Opening is huge — BYOMA Brightening Toner”
Breakouts and skin irritation Often MentionedSometimes Noted
- “caused cystic acne — BYOMA Hydrating Milky Toner”
- “caused cystic acne — BYOMA Creamy Jelly Cleanser”
- “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
- “Caused small bumps/texture — Avène Soothing Radiance Mask”
Unpleasant or strong scent Sometimes NotedSometimes Noted
- “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
- “smell is annoying — BYOMA Milky Oil Cleanser”
- “smells like plastic — BYOMA Creamy Jelly Cleanser”
- “The fragrance is very present. — Avène Milk Cleanser”
BYOMA vs Avène routines for dry skin
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Cleanser
Milky Moisture Cleanser
Morning · Evening · Once a week
£12.99
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Hydrating Toner
Balancing Face Mist
Morning
£11.97
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Moisturizer
Moisturizing Rich Cream
Morning · Evening · Once a week
£13.99
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SPF
Torriden DIVE-IN Mild Sunscreen
Morning
£22.00
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Pre-Cleanser
Melting Balm Cleanser
Evening · Once a week
£14.99
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Serum or Treatment
Clarifying Serum
Evening · Once a week
£11.99
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
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Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
£18.00
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
£11.49
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Moisturizer
Tolerance Control Soothing Skin Recovery Balm
Morning · Evening · Once a week
£17.56
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SPF
Ultra Fluid
Morning
£15.40
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
£13.58
-
Serum or Treatment
Antirougeurs Fort Relief Concentrate
Evening · Once a week
£20.50
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
Buy BYOMA routine · £104.93 · 94% fit
Buy Avène routine · £93.03 · 77% fitSee multi-brand routine · 99% fit
BYOMA vs Avène routines for oily skin
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Cleanser
Creamy Jelly Cleanser
Morning · Evening · Once a week
£10.95
-
Hydrating Toner
Balancing Face Mist
Morning · Once a week
£11.97
-
Moisturizer
Hydrating Serum
Morning · Evening · Once a week
£13.88
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
£11.29
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Pre-Cleanser
Melting Balm Cleanser
Evening · Once a week
£14.99
-
Cleansing Toner
Brightening Toner
Evening
£11.97
-
Serum or Treatment
Clarifying Serum
Evening · Once a week
£11.99
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
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Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
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Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
£18.00
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Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
£13.98
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Moisturizer
Cicalfate+ Restorative Protective Cream
Morning · Evening · Once a week
£12.00
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SPF
Cleanance
Morning · Evening · Once a week
£18.00
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
£17.00
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Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
£29.00
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
Buy BYOMA routine · £168.03 · 86% fit
Buy Avène routine · £170.97 · 86% fitSee multi-brand routine · 97% fit
BYOMA vs Avène routines for combination skin
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Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
£18.00
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
£30.37
-
Moisturizer
Hyaluron Activ B3 Concentrated Plumping Serum
Morning · Evening · Once a week
£29.40
-
SPF
Cleanance
Morning
£18.00
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Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
£23.92
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Cleansing Toner
REN Clean Skincare Ready Steady Glow Daily AHA Tonic
Evening
£30.99
-
Serum or Treatment
Vitamin Activ Cg Radiance Concentrated Serum
Evening · Once a week
£24.85
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
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Cleanser
Creamy Jelly Cleanser
Morning · Evening · Once a week
£10.95
-
Hydrating Toner
Balancing Face Mist
Morning · Once a week
£11.97
-
Moisturizer
Hydrating Serum
Morning · Evening · Once a week
£13.88
-
Pre-Cleanser
Melting Balm Cleanser
Evening · Once a week
£14.99
-
Cleansing Toner
Brightening Toner
Evening
£11.97
-
Serum or Treatment
Brightening Serum
Evening · Once a week
£12.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
Buy Avène routine · £195.53 · 88% fit
Buy BYOMA routine · £114.71 · 85% fitSee multi-brand routine · 96% fit
Questions and answers
BYOMA or Avène: which is better?
For dry sensitive skin, Lovi finds BYOMA offers a Superior routine fit, whereas Avène provides an Average fit. BYOMA also tends to be better for barrier support and lightweight texture, while the products on this page for BYOMA generally feature fragrance-free formulations.
What is the difference between BYOMA and Avène?
BYOMA focuses on barrier support and hydration with fragrance-free formulas, while Avène often emphasizes thermal spring water and targeted solutions for acne-prone skin. Lovi finds that BYOMA achieves a Superior fit for dry sensitive skin compared to Avène's Average fit for that skin type.
BYOMA or Avène for dry skin?
BYOMA is a better fit for dry skin, offering a Superior routine compared to Avène's High routine on the products on this page. Reviewers note that BYOMA provides barrier support and soothing hydration.
BYOMA or Avène: which cleanser is better?
BYOMA is a better fit for cleansers overall, offering products with a Superior or High Lovi fit level across dry, sensitive, and dry sensitive skin types. Avène cleansers tend to show wider variation, ranging from High for oily acne-prone skin down to a Caution or Warning level for dry and dry sensitive skin types.
Which is more affordable, BYOMA or Avène?
BYOMA is more affordable than Avène according to the reviewers on this page.
Between BYOMA and Avène, which brand has better barrier support and soothing properties?
BYOMA does better for barrier support and soothing properties because the products on this page focus on ingredients like the tri-ceramide complex and are noted for strengthening the skin barrier.
How do the founding years and countries of origin compare between BYOMA and Avène?
BYOMA was founded in 2022 in the United Kingdom, while Avène was founded in 1990 in France.
Which brand performs better for dry sensitive skin according to the routine fit levels?
BYOMA performs better for dry sensitive skin, with Lovi fit levels reaching Superior compared to Avène at Average. The products on this page from BYOMA focus on strengthening the skin barrier and providing deep, gentle hydration.
BYOMA or Avène for oily skin?
For oily skin, Lovi rates both BYOMA and Avène as High, meaning either brand helps. Reviewers note that BYOMA tends to provide a lightweight texture, while Avène often offers effective oil control.
BYOMA or Avène: which moisturizer is better?
BYOMA offers a superior fit for dry and dry sensitive skin moisturizers on this page compared to Avène, which achieves an average fit for dry sensitive skin. Reviewers note that BYOMA excels in barrier support, lightweight textures, and affordability.
BYOMA or Avène for sensitive skin?
BYOMA is a superior fit for sensitive skin, whereas Avène is a high fit. Lovi rates BYOMA as Superior for sensitive skin, while Avène is rated High.
BYOMA or Avène for acne-prone skin?
Both BYOMA and Avène offer a High Lovi routine fit for acne-prone skin. BYOMA helps support the skin barrier with ceramide-infused products, while Avène provides gentle options for oil control and deep cleansing.
Research behind their key ingredients
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
An oil-soluble extract of Rubus idaeus cells enhances hydration and water homeostasis in skin cells
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Comparative benefit of two thermal spring waters after photodynamic therapy procedure
Salicyloyl-phytosphingosine: a novel agent for the repair of photoaged skin
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Clinical study of a spray containing birch juice for repairing sensitive skin
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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