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BYOMA vs Avène

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Avène are two distinct skincare lines known for gentle, barrier-focused formulas that appeal to careful routines. The British brand relies on a tri-ceramide complex and squalane in its moisturizers, toners, cleansers, and serums to suit sensitive skin and dry sensitive skin. Meanwhile, the French brand centers its versatile moisturizers, sunscreens, targeted serums, and gentle cleansers around glycerin to serve acne-prone skin and oily acne-prone skin best. Ultimately, they differ through their foundational science, as the former targets barrier hydration and oxidative stress, while the latter focuses on profound relief and restoring barrier function without heaviness.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

This page compares some of the most popular BYOMA and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Avène products

People Say

BYOMAAvène
  • Gentle and fragrance-free formulation Often MentionedMostly Mentioned
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
  • Barrier support and soothing Mostly MentionedOften Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “healed my skin barrier — BYOMA Hydrating Milky Toner”
    • “calmed my redness — BYOMA Creamy Jelly Cleanser”
    • “Healed my over-exfoliated skin in days — Avène Cicalfate+ Restorative Protective Cream”
  • Lightweight and fast-absorbing texture Mostly MentionedSometimes Noted
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in immediately — BYOMA Hydrating Serum”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Hydration and moisture Often MentionedOften Mentioned
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “Skin feels soft — BYOMA Moisturizing Rich Cream”
    • “Restores moisture barrier — Avène Cold Cream”
    • “intensely hydrated — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
  • Radiant finish and skin texture improvements Often MentionedSometimes Noted
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
    • “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
    • “healthy glow — BYOMA Hydrating Milky Toner”
    • “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Affordable price and value Often MentionedRarely Noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
    • “Bottle lasts for months — Avène Cleanance Cleansing Gel”
  • Packaging and dispenser flaws Mostly MentionedRarely Noted
    • “Tube cracked on the side — Avène Cicalfate+ Restorative Protective Cream”
    • “Cap leaks in bag — Avène Cleanance Cleansing Gel”
    • “Good product bad packaging. — Avène RetrinAL EYES”
    • “Opening is huge — BYOMA Brightening Toner”
  • Breakouts and skin irritation Often MentionedSometimes Noted
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
    • “Caused small bumps/texture — Avène Soothing Radiance Mask”
  • Unpleasant or strong scent Sometimes NotedSometimes Noted
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “smells like plastic — BYOMA Creamy Jelly Cleanser”
    • “The fragrance is very present. — Avène Milk Cleanser”

BYOMA vs Avène routines for dry skin

Buy BYOMA routine · SAR 1,114.99 · 91% fitBuy Avène routine · SAR 1,135.93 · 77% fitSee multi-brand routine · 96% fit

BYOMA vs Avène routines for oily skin

Buy BYOMA routine · SAR 1,201.47 · 87% fitBuy Avène routine · SAR 1,148.69 · 87% fitSee multi-brand routine · 97% fit

BYOMA vs Avène routines for combination skin

Buy BYOMA routine · SAR 1,039.93 · 87% fitBuy Avène routine · SAR 1,208.83 · 85% fitSee multi-brand routine · 97% fit

Questions and answers

BYOMA or Avène: which is better?

BYOMA is a better choice for dry sensitive skin, offering superior routine fit and fragrance-free formulations, whereas Avène has more reports of strong fragrance. Both brands perform equally well for oily and acne-prone skin types.

What is the difference between BYOMA and Avène?

BYOMA focuses on barrier support and lightweight textures with fragrance-free formulas, offering superior Lovi fit for dry and sensitive skin types. Avène leans toward thermal water-based routines and oil control, making it well-suited for acne-prone and oily skin types.

BYOMA or Avène for dry skin?

BYOMA is a better fit for dry skin, offering a Superior routine fit compared to Avène's High routine fit on this page. The products on this page help strengthen the skin barrier and provide instant hydration, which is ideal for dry skin types.

BYOMA or Avène: which cleanser is better?

BYOMA is a better fit for cleansers on this page, achieving a High Lovi fit level for dry skin, sensitive skin, dry sensitive skin, acne-prone skin, combination skin, and oily acne-prone skin. Avène cleansers show mixed or lower fit levels for sensitive and dry skin types, including Caution and Warning ratings for specific cleansers on this page.

Which is more affordable, BYOMA or Avène?

BYOMA is more affordable than Avène according to the reviewers on this page. Reviewers frequently note affordable pricing and good value as a key strength for BYOMA.

How do BYOMA and Avène compare when formulating with fragrance?

BYOMA does better when formulating with fragrance, as 16 of the 17 products on this page list no fragrance. In contrast, Avène includes fragrance in 8 of the 15 products on this page.

Which brand provides better barrier support and soothing properties according to reviewers?

According to reviewers, BYOMA provides better barrier support and soothing properties. The products on this page are mostly noted for strengthening the skin barrier and soothing irritation.

What are the primary differences in where and when each brand was founded?

BYOMA was founded in the United Kingdom in 2022, whereas Avène was established in France in 1990.

BYOMA or Avène for oily skin?

Both BYOMA and Avène offer a High Lovi fit level for oily skin. Reviewers note that Avène provides effective oil control and gentle deep clean cleansers, while BYOMA features lightweight and fast-absorbing moisturizers.

BYOMA or Avène: which moisturizer is better?

BYOMA is a better fit for dry and sensitive skin on this page, as its moisturizers achieve a Superior routine fit compared to Avène's High level. Reviewers also note that the products on this page for BYOMA offer better barrier support and a lightweight texture.

BYOMA or Avène for sensitive skin?

BYOMA fits sensitive skin better than Avène, as Lovi rates BYOMA as Superior for sensitive skin while rating Avène as High. The products on this page for BYOMA are mostly fragrance-free and focus heavily on barrier support and soothing ingredients.

BYOMA or Avène for acne-prone skin?

Both BYOMA and Avène offer a High routine fit for acne-prone skin on the products on this page. BYOMA focuses on barrier support and lightweight hydration using ingredients like ceramides and squalane, whereas Avène emphasizes soothing formulas and oil control.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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