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BYOMA vs Avène

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Avène are distinct skincare brands designed to address various dermatological needs. BYOMA is a British line offering moisturizers, toners, cleansers, and serums featuring tri-ceramide and squalane, while Avène is a French line featuring rich moisturizers, sunscreens, targeted serums, gentle cleansers, and glycerin. The British brand suits dry skin and sensitive skin best, whereas the French brand suits oily acne-prone skin and acne-prone skin best. Ultimately, they differ through their foundational components and target complexions, as the former relies on tri-ceramides for barrier integrity while the latter relies on science-backed formulations for a calm complexion.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

This page compares some of the most popular BYOMA and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Avène products

People Say

BYOMAAvène
  • Gentle and fragrance-free formulation Often MentionedMostly Mentioned
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “leaves face clean but not dry — Avène Cleanance”
    • “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
  • Barrier support and soothing Mostly MentionedOften Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “healed my skin barrier — BYOMA Hydrating Milky Toner”
    • “calmed my redness — BYOMA Creamy Jelly Cleanser”
    • “Healed my over-exfoliated skin in days — Avène Cicalfate+ Restorative Protective Cream”
  • Lightweight and fast-absorbing texture Mostly MentionedSometimes Noted
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in immediately — BYOMA Hydrating Serum”
    • “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Hydration and moisture Often MentionedOften Mentioned
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “Skin feels soft — BYOMA Moisturizing Rich Cream”
    • “Restores moisture barrier — Avène Cold Cream”
    • “intensely hydrated — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
  • Radiant finish and skin texture improvements Often MentionedSometimes Noted
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
    • “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
    • “healthy glow — BYOMA Hydrating Milky Toner”
    • “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Affordable price and value Often MentionedRarely Noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
    • “Bottle lasts for months — Avène Cleanance Cleansing Gel”
  • Packaging and dispenser flaws Mostly MentionedRarely Noted
    • “Tube cracked on the side — Avène Cicalfate+ Restorative Protective Cream”
    • “Cap leaks in bag — Avène Cleanance Cleansing Gel”
    • “Good product bad packaging. — Avène RetrinAL EYES”
    • “Opening is huge — BYOMA Brightening Toner”
  • Breakouts and skin irritation Often MentionedSometimes Noted
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
    • “Caused small bumps/texture — Avène Soothing Radiance Mask”
  • Unpleasant or strong scent Sometimes NotedSometimes Noted
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “smells like plastic — BYOMA Creamy Jelly Cleanser”
    • “The fragrance is very present. — Avène Milk Cleanser”

BYOMA vs Avène routines for dry skin

Buy BYOMA routine · A$219.85 · 95% fitBuy Avène routine · A$239.08 · 78% fitSee multi-brand routine · 97% fit

BYOMA vs Avène routines for oily skin

Buy BYOMA routine · A$429.99 · 91% fitBuy Avène routine · A$394.87 · 87% fitSee multi-brand routine · 96% fit

BYOMA vs Avène routines for combination skin

Buy BYOMA routine · A$366.13 · 91% fitBuy Avène routine · A$381.11 · 87% fitSee multi-brand routine · 95% fit

Questions and answers

BYOMA or Avène: which is better?

BYOMA offers better overall fit across most skin types on this page compared to Avène, particularly for dry and sensitive skin. The products on this page help support the skin barrier with key ingredients like ceramides while generally maintaining a fragrance-free formula.

What is the difference between BYOMA and Avène?

BYOMA focuses primarily on barrier support and hydration with fragrance-free formulas that fit dry and sensitive skin best, whereas Avène centers on thermal spring water and targeted care for oily and acne-prone skin types. On the products on this page, BYOMA achieves a Superior fit level across most skin types, while Avène ranges from Superior to Caution depending on the specific product and skin concern.

BYOMA or Avène for dry skin?

BYOMA is a better choice for dry skin because the routine fit is Superior, compared to High for Avène. The products on this page help strengthen the skin barrier and provide deep hydration.

BYOMA or Avène: which cleanser is better?

BYOMA offers a better cleanser experience for most users, as the products on this page achieve superior or high fit levels across a wide range of skin types compared to Avène. Avène cleansers like the Cleanance Cleansing Gel can carry caution or warning ratings for dry and sensitive skin types.

Which is more affordable, BYOMA or Avène?

Between the two brands, BYOMA is more affordable as it provides better value according to the review themes on this page.

Between BYOMA and Avène, which brand is owned by the Bansk Group?

BYOMA is owned by the Bansk Group, having been acquired by them in 2025.

How does the fragrance formulation compare between BYOMA and Avène products listed on the page?

BYOMA products on this page generally offer a more fragrance-free formulation, as 16 of the 17 items list no fragrance, whereas only 7 of the 15 Avène products are fragrance-free.

Which brand performs better for barrier support and soothing according to review themes?

BYOMA performs better for barrier support and soothing according to review themes. The products on this page help strengthen the skin barrier with ceramide and glycerin.

BYOMA or Avène for oily skin?

For oily skin, BYOMA offers a Superior routine fit while Avène provides a High routine fit. BYOMA leans on ingredients like a tri-ceramide complex and squalane to support the skin barrier, whereas Avène utilizes thermal water and glycerin.

BYOMA or Avène: which moisturizer is better?

BYOMA offers a superior fit for dry skin moisturizers on this page compared to Avène, which has a High fit. Reviewers note that the products on this page help strengthen the skin barrier and provide instant hydration.

BYOMA or Avène for sensitive skin?

BYOMA is a better fit for sensitive skin, achieving a Superior routine fit compared to Avène's High fit on this page. BYOMA focuses heavily on barrier support and soothing ingredients like its tri-ceramide complex, and 16 of the 17 products on its page list no fragrance.

BYOMA or Avène for acne-prone skin?

For acne-prone skin, BYOMA is the better choice because it offers Superior routine fit while Avène provides High routine fit. The products on this page for BYOMA help strengthen the skin barrier with ingredients like ceramide and tri-ceramide complex, and 16 of its 17 products list no fragrance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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