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The Ordinary vs facefacts

The Ordinary and facefacts are skincare brands that offer serums, moisturizers, cleansers, toners, and nourishing formulas built around ingredients like hyaluronic acid, glycerin, and squalane. The Canadian brand suits sensitive and dry sensitive skin best through products that lengthen wrinkle reduction, increase hydration and barrier function, and boost epidermal thickness and collagen production, while the British brand suits dry, normal, and combination skin best by maintaining the natural moisture balance with its targeted formulas. Both labels differ in their ownership, founding years, and specific product strengths, such as The Ordinary featuring dedicated acids and zinc for acne, dark spots, and mature skin, and facefacts featuring a hydrating gentle cleanser for acne-prone skin.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

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This page compares some of the most popular The Ordinary and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

The Ordinary or facefacts: which is better?

The Ordinary offers a much larger variety of targeted skincare products on this page compared to facefacts, which features only a single cleanser. Reviewers often praise The Ordinary for its affordable and great value serums that help smooth texture and clear acne.

What is the difference between The Ordinary and facefacts?

The Ordinary offers a large variety of serums, cleansers, and treatments that fit sensitive and dry sensitive skin well, whereas facefacts currently features just one cleanser on this page. Both brands make products with no fragrance in their ingredients.

The Ordinary or facefacts: which cleanser is better?

When comparing cleansers, The Ordinary Glycolipid Cream Cleanser achieves a Superior fit level for dry skin, whereas the facefacts Hydrating Gentle Cleanser reaches a High fit level for that same skin type.

Which is more affordable, The Ordinary or facefacts?

The Ordinary offers budget-friendly pricing across its large product lineup, while facefacts provides a single cleanser on this page without pricing details.

Which causes fewer breakouts, The Ordinary or facefacts?

Both The Ordinary and facefacts offer products on this page that help with acne-prone skin. Lovi rates the acne-prone fit for The Ordinary's products on this page from Superior to Low, while facefacts has a High fit for its cleanser.

When were The Ordinary and facefacts founded, and who owns them?

The Ordinary was founded in Canada in 2016 and has been owned by The Estée Lauder Companies Inc. since 2021. Meanwhile, facefacts was founded in the United Kingdom in 2019 and is owned by Brand Masters B.V. as of 2026.

Do any products from The Ordinary or facefacts contain fragrance?

Every product on this page from both The Ordinary and facefacts lists no fragrance in its ingredients.

What are the Lovi fit levels of the Glycolipid Cream Cleanser by The Ordinary for dry and oily skin?

The Glycolipid Cream Cleanser by The Ordinary has a Superior Lovi fit level for dry skin and a High Lovi fit level for oily skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.