🇫🇷France

The Ordinary vs facefacts

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and facefacts are skincare brands that offer accessible daily essentials for diverse complexions. The Canadian brand centers its serums, moisturizers, cleansers, and toners on hyaluronic acid, glycerin, and squalane, while the British brand is loved for nourishing cleansers and targeted formulas. The former suits dry and dry sensitive skin best, whereas the latter suits dry, normal, and combination skin. Both brands differ in their specific formulations, though each maintains skin hydration and balance.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

glossy.coen.wikipedia.org

facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

facefacts.me

This page compares some of the most popular The Ordinary and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs facefacts products

Questions and answers

The Ordinary or facefacts: which is better?

The Ordinary offers a much wider range of products with High or Superior Lovi fit levels across nearly all skin types, whereas facefacts features only a single cleanser on this page. Reviewers frequently praise The Ordinary for affordable serums that help smooth texture and clear acne.

What is the difference between The Ordinary and facefacts?

The Ordinary offers a large range of fragrance-free serums, toners, and moisturizers that fit dry and sensitive skin with high ratings, whereas facefacts is a newer UK brand with only one cleanser featured on this page. Shoppers often praise The Ordinary for its affordable and gentle serums that help smooth texture and clear acne.

The Ordinary or facefacts: which cleanser is better?

The Ordinary offers a wider variety of cleansers on this page, with fit levels for oily skin reaching High for the Glucoside Foaming Cleanser and Glycolipid Cream Cleanser. In contrast, facefacts features only one cleanser, the Hydrating Gentle Cleanser, which has a High fit for dry, sensitive, acne-prone, dry sensitive, and mature skin, but a Low fit for oily skin.

Which is more affordable, The Ordinary or facefacts?

The Ordinary offers affordable and great value serums among the products on this page, while facefacts has no pricing information available here.

Which causes fewer breakouts, The Ordinary or facefacts?

The products on this page for The Ordinary offer High Lovi fit levels for acne-prone skin across many serums and cleansers, while facefacts features only a Hydrating Gentle Cleanser that also has a High Lovi fit for acne-prone skin.

Between The Ordinary and facefacts, which brand was founded earlier and in which country?

The Ordinary was founded earlier in 2016 in Canada, while facefacts was founded in 2019 in the United Kingdom.

Which brand is owned by The Estée Lauder Companies Inc.?

The Ordinary is owned by The Estée Lauder Companies Inc.

What are the skin types that The Ordinary fits best according to its brand-focused routines?

According to its brand-focused routines, The Ordinary fits dry skin, dry sensitive skin, and sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play