The Ordinary vs Kiehl's
The Ordinary and Kiehl's are distinct skincare brands offering targeted serums, moisturizers, cleansers, toners, and more. The Canadian brand centers its formulations around hyaluronic acid, glycerin, and squalane, suiting sensitive and dry sensitive skin best, whereas the American brand features trusted ingredients like glycerin and squalane to suit dry skin and skin with dark spots best. Both rely on glycerin and squalane to nourish the skin, but they differ in their founding eras, corporate owners, and specific product formulations.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
This page compares some of the most popular The Ordinary and Kiehl's products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs Kiehl's products
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Ultra Facial Cream
SAR 120.00
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Creamy Eye Treatment with Avocado
SAR 130.50
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Clearly Corrective™ Dark Spot Solution
SAR 349.81
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Rare Earth Deep Pore Cleansing Masque
SAR 322.96
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Retinol Skin-Renewing Daily Micro-Dose Serum
SAR 361.00
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Midnight Recovery Concentrate
SAR 786.00
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Better Screen UV Serum
SAR 219.15
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Super Multi-Corrective Cream
SAR 449.90
People Say
Texture and Pores Mostly MentionedOften Mentioned
- “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
- “pores look significantly smaller — The Ordinary Niacinamide 10% + Zinc 1%”
- “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “skin feels incredibly soft afterwards — Kiehl's Rare Earth Deep Pore Cleansing Masque”
Hydration and Moisture Sometimes NotedMostly Mentioned
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
- “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
- “savior for dry patches — Kiehl's Creamy Eye Treatment with Avocado”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Value and Pricing Mostly MentionedNot noted
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
- “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
- “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
Lightweight and Non-Greasy Sometimes NotedOften Mentioned
- “feels like nothing — Kiehl's Better Screen UV Serum”
- “works on dark skin — Kiehl's Better Screen UV Serum”
- “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “Sinks in immediately — The Ordinary Natural Moisturizing Factors + HA”
Brightening and Dark Spots Sometimes NotedOften Mentioned
- “Dark spots have faded noticeably — The Ordinary Alpha Arbutin 2% + HA”
- “helped lighten post-acne scars — The Ordinary Azelaic Acid Suspension 10%”
- “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “woke up glowing — Kiehl's Midnight Recovery Concentrate”
Acne and Blemish Control Often MentionedRarely Noted
- “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
- “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
- “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
- “keeps my oils at bay — Kiehl's Rare Earth Deep Pore Cleansing Masque”
Sticky or Heavy Finish Mostly MentionedOften Mentioned
- “skin felt tight after an hour — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “oil slick in summer — Kiehl's Ultra Facial Cream”
- “too radiant for oily skin — Kiehl's Better Screen UV Serum”
- “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”
High Price Point Rarely NotedMostly Mentioned
- “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Skin Irritation and Stinging Sometimes NotedRarely Noted
- “burned my face immediately — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “stings my face and feels like burning — Kiehl's Super Multi-Corrective Cream”
- “left my face bright red — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “irritated AF the next day — The Ordinary AHA 30% + BHA 2% Peeling Solution”
Pilling and Makeup Compatibility Often MentionedRarely Noted
- “rolled off my face — Kiehl's Powerful-Strength Line-Reducing Concentrate”
- “pills under my makeup — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
The Ordinary vs Kiehl's routines for dry skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
SAR 99.36
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Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
SAR 48.00
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SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
SAR 75.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
SAR 65.11
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Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
SAR 72.29
-
Serum or Treatment
Multi-Peptide + Copper Peptides 1% Serum
Evening · Once a week
SAR 89.78
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Enzyme Powder
FANCL Facial Washing Powder
Once a week
SAR 130.30
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Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
SAR 234.73
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
SAR 241.34
-
Hydrating Toner
Ultra Facial Toner
Morning
SAR 275.00
-
Moisturizer
Hydro-Plumping Serum Concentrate
Morning · Evening · Once a week
SAR 460.35
-
SPF
Better Screen UV Serum
Morning
SAR 219.15
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
SAR 365.61
-
Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
SAR 72.64
-
Serum or Treatment
Powerful-Strength Line-Reducing Concentrate
Evening · Once a week
SAR 310.86
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Enzyme Powder
FANCL Facial Washing Powder
Once a week
SAR 130.30
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Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
SAR 234.73
Buy The Ordinary routine · SAR 814.57 · 90% fit
Buy Kiehl's routine · SAR 2,309.98 · 84% fitSee multi-brand routine · 96% fit
The Ordinary vs Kiehl's routines for oily skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
SAR 99.36
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
SAR 53.04
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
SAR 39.70
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
SAR 46.95
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
SAR 245.95
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
SAR 72.29
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
SAR 55.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
SAR 97.75
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
SAR 241.34
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
SAR 275.00
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
SAR 153.00
-
SPF
Ultra Facial Cream
Morning
SAR 120.00
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
SAR 365.61
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
SAR 187.00
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
SAR 349.81
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
SAR 322.96
Buy The Ordinary routine · SAR 867.55 · 92% fit
Buy Kiehl's routine · SAR 2,172.23 · 80% fitSee multi-brand routine · 97% fit
The Ordinary vs Kiehl's routines for combination skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
SAR 99.36
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
SAR 166.90
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
SAR 39.70
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
SAR 46.95
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
SAR 245.95
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
SAR 72.29
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
SAR 55.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
SAR 97.75
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
SAR 241.34
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
SAR 275.00
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
SAR 153.00
-
SPF
Better Screen UV Serum
Morning
SAR 219.15
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
SAR 365.61
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
SAR 64.80
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Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
SAR 349.81
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
SAR 322.96
Buy The Ordinary routine · SAR 981.41 · 92% fit
Buy Kiehl's routine · SAR 2,149.18 · 83% fitSee multi-brand routine · 97% fit
Questions and answers
The Ordinary or Kiehl's: which is better?
The Ordinary is generally better for value and acne care, while Kiehl's stands out for deep hydration and lightweight moisturizers. Lovi rates The Ordinary as Superior for dry, oily, combination, sensitive, and mature skin, whereas Kiehl's routines reach High fit levels across most of those skin types.
What is the difference between The Ordinary and Kiehl's?
The Ordinary is a budget-friendly brand offering a high routine fit across all skin types on this page, while Kiehl's provides deeply hydrating and lightweight formulations at a higher price point. Both brands feature effective ingredient options, though Kiehl's products have a higher likelihood of causing skin irritation and heavy residue.
The Ordinary or Kiehl's for dry skin?
For dry skin, both brands work well, but Lovi rates The Ordinary as Superior and Kiehl's as High. The Ordinary features products like Glycolipid Cream Cleanser, which is rated Superior for dry skin on this page, while Kiehl's offers options like Hydro-Plumping Serum Concentrate.
The Ordinary or Kiehl's: which cleanser is better?
The Ordinary offers better value and blemish control across its cleansers, while Kiehl's provides a higher price point with some options having a heavy residue. Lovi rates the cleansing products on this page as having a High fit for sensitive skin for both brands.
Which is more affordable, The Ordinary or Kiehl's?
The Ordinary offers better value, as reviewers note it provides affordable and great value serums among the products on this page. In contrast, reviewers frequently mention a high price point for Kiehl's.
Between The Ordinary and Kiehl's, which brand is better for tackling dark spots and brightening?
Both brands perform equally well for brightening and fading dark spots based on the products on this page. Niacinamide helps reduce cutaneous pigmentation and suppress melanosome transfer.
How do the fragrance-free product offerings compare between The Ordinary and Kiehl's?
Every product on The Ordinary page lists no fragrance in its ingredients, whereas Kiehl's has 26 out of 28 products on its page that list no fragrance.
Which brand performs better for texture and pore management according to reviewers?
According to reviewers, The Ordinary performs better for texture and pore management.
The Ordinary or Kiehl's for oily skin?
The Ordinary is a better fit for oily skin, offering a Superior routine fit compared to Kiehl's High fit.
The Ordinary or Kiehl's: which moisturizer is better?
The products on this page show that both brands offer effective moisturizers, with The Ordinary achieving a Superior routine fit for dry skin compared to Kiehl's High fit level. The Ordinary moisturizers help provide exceptional hydration while maintaining a lower price point, whereas Kiehl's options are frequently noted for offering deep moisture and lightweight textures.
The Ordinary or Kiehl's for sensitive skin?
For sensitive skin, The Ordinary has a Superior routine fit, whereas Kiehl's has a High routine fit. The Ordinary products on this page list no fragrance, helping to avoid irritation.
The Ordinary or Kiehl's for acne-prone skin?
The Ordinary is a better fit for acne-prone skin, offering a Superior routine compared to Kiehl's Average fit. The products on this page help with acne-clearing serums and blemish control.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Topical lycopene emulgel significantly improves biophysical parameters of human skin
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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