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Beauty of Joseon vs Estée Lauder

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Estée Lauder are two distinct skincare lines known for thoughtful moisturizers, serums, masks, cleansers, and sunscreens. Beauty of Joseon features niacinamide, glycerin, and hyaluronic acid to best suit dry and sensitive skin, while Estée Lauder utilizes hyaluronic acid and glycerin to best cater to mature and acne-prone skin. Although both brands rely on hydrating staples like glycerin and hyaluronic acid, the Korean brand emphasizes gentle daily care with ingredients like niacinamide, whereas the American house focuses on targeted treatments for diverse aging and blemish concerns.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Estée Lauder is an American skincare brand founded in 1946 and owned by The Estée Lauder Companies Inc..

en.wikipedia.orgelcompanies.com

This page compares some of the most popular Beauty of Joseon and Estée Lauder products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Estée Lauder products

People Say

Beauty of JoseonEstée Lauder
  • Deep Hydration and Moisture Often MentionedMostly Mentioned
    • “skin drinks it up immediately — Estée Lauder Advanced Night Repair”
    • “The formula is incredibly hydrating and leaves my skin feeling smooth. — Estée Lauder Re-Nutriv”
    • “texture is dreamy — Estée Lauder Advanced Night Repair Eye Supercharged Gel-Creme”
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
  • Unique and Pleasant Textures Mostly MentionedOften Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “sinks in quickly — Beauty of Joseon Revive Eye Serum”
    • “Absorbs quickly into the skin — Estée Lauder Revitalizing Supreme+”
  • Gentle and Non-Irritating Formula Mostly MentionedSometimes Noted
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
  • Softening and Smoothing Skin Sometimes NotedOften Mentioned
    • “skin feels like a baby's bottom — Estée Lauder Advanced Night Repair”
    • “silky smooth — Estée Lauder Micro Essence Treatment Lotion”
    • “skin feels smooth — Estée Lauder Advanced Night Cleansing Gelée”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
  • Gentle and Non-Stripping Cleansing Sometimes NotedOften Mentioned
    • “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
    • “Doesn't strip my skin — Estée Lauder Soft Clean Moisture Rich Foaming Cleanser”
    • “Leaves skin feeling soft and smooth — Estée Lauder Take It Away Makeup Remover Lotion”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
  • Effective Makeup Removal Sometimes NotedSometimes Noted
    • “melts waterproof mascara — Beauty of Joseon Ginseng Cleansing Oil”
    • “melts away sunscreen easily — Beauty of Joseon Radiance Cleansing Balm”
    • “removes all my makeup effortlessly — Estée Lauder Advanced Night Cleansing Gelée”
    • “Melts away Double Wear foundation instantly — Estée Lauder Take It Away Makeup Remover Lotion”
  • High Price Point Not notedMostly Mentioned
    • “way too expensive for the size — Estée Lauder Advanced Night Repair”
  • Scent and Fragrance Dislikes Often MentionedSometimes Noted
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “Scent is too overpowering — Estée Lauder Revitalizing Supreme+”
    • “overpowering scent, like a musty room — Estée Lauder DayWear Moisturizer”
  • Breakouts and Skin Irritation Often MentionedSometimes Noted
    • “gave me tiny red bumps — Estée Lauder Advanced Night Repair”
    • “Caused small bumps on forehead — Estée Lauder Revitalizing Supreme+”
    • “cystic acne — Estée Lauder Micro Essence Treatment Lotion”
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”

Beauty of Joseon vs Estée Lauder routines for dry skin

See multi-brand routine · 99% fit

Beauty of Joseon vs Estée Lauder routines for oily skin

See multi-brand routine · 95% fit

Beauty of Joseon vs Estée Lauder routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

Beauty of Joseon or Estée Lauder: which is better?

Beauty of Joseon is better for dry skin, skin with dark spots, and shoppers wanting gentle, non-irritating formulas, while Estée Lauder fits mature skin and oily acne-prone skin better and offers deeper hydration. Reviewers often mention high prices for Estée Lauder, and Beauty of Joseon uses key ingredients like niacinamide, which may help reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Beauty of Joseon and Estée Lauder?

Beauty of Joseon tends to be better for dry skin and skin with dark spots, while Estée Lauder does better for mature skin. Beauty of Joseon products on this page list no fragrance, whereas some Estée Lauder items contain fragrance.

Beauty of Joseon or Estée Lauder for dry skin?

Beauty of Joseon is a better choice for dry skin, achieving a High routine fit compared to Estée Lauder's Average level. The products on this page for Beauty of Joseon feature key ingredients like hyaluronic acid and glycerin that help provide deep hydration and moisturization.

Dermatologic Therapy, 2022

Beauty of Joseon or Estée Lauder: which cleanser is better?

Beauty of Joseon is better for gentle, non-irritating formulas, while Estée Lauder does better for gentle and non-stripping cleansing. Reviewers often mention that Estée Lauder provides gentle and non-drying cleansers.

Which is more affordable, Beauty of Joseon or Estée Lauder?

Beauty of Joseon is more affordable than Estee Lauder, as Estee Lauder has a high price point. Every product from Beauty of Joseon lists no fragrance in its ingredients.

Between Beauty of Joseon and Estée Lauder, which brand offers better options for addressing skin with dark spots?

Beauty of Joseon offers better options for addressing skin with dark spots, as its routine fit for this concern is High compared to Estée Lauder's Average level. Niacinamide, a key ingredient across Beauty of Joseon products, helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

How do Beauty of Joseon and Estée Lauder compare when it comes to fragrance-free formulations?

Beauty of Joseon offers fragrance-free formulations across all the products on this page, whereas Estée Lauder includes fragrance in 2 of its 14 products on this page.

Which brand performs better for mature skin according to the review themes and routine fits?

Estée Lauder performs better for mature skin, matching a High routine fit compared to Beauty of Joseon which has an Average routine fit.

Beauty of Joseon or Estée Lauder for oily skin?

Beauty of Joseon is a better fit for oily skin, offering a High routine fit compared to Estée Lauder's Average fit on the products on this page.

Beauty of Joseon or Estée Lauder: which moisturizer is better?

Beauty of Joseon is better for dry skin and skin with dark spots, where its moisturizers like the Dynasty Cream achieve a High fit on Lovi compared to Estée Lauder's lower ratings. Estée Lauder excels more in mature skin routines, though its moisturizers frequently carry a high price point.

Beauty of Joseon or Estée Lauder for sensitive skin?

Both Beauty of Joseon and Estée Lauder are a High fit for sensitive skin. Beauty of Joseon stands out for having every product on the page list no fragrance in its ingredients.

Beauty of Joseon or Estée Lauder: which sunscreen is better?

Beauty of Joseon offers the Relief Sun: Rice + Probiotics, which has a High Lovi fit for dry, sensitive, and oily skin, while Estée Lauder offers the DayWear Moisturizer, which achieves a Superior Lovi fit for dry, sensitive, and mature skin.

Beauty of Joseon or Estée Lauder for acne-prone skin?

Both brands are a High fit for acne-prone skin, with Beauty of Joseon leaning on ingredients like green tea and niacinamide that help manage breakouts and pigmentation. Estée Lauder also offers gentle, non-drying cleansers and targeted treatments that are well-suited for acne-prone routines.

The British Journal of Dermatology, 2002Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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