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Beauty of Joseon vs Estée Lauder

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Estée Lauder are distinguished skincare brands rooted in different eras and origins, with the former founded in Korea in 2016 and the latter established in America in 1946. Both labels offer thoughtful arrays of serums, moisturizers, and more featuring key elements like hydrating glycerin and hyaluronic acid, though they diverge in their primary focuses and ideal skin types. Beauty of Joseon best suits dry and sensitive skin with gentle daily care powered by ingredients such as niacinamide, whereas Estée Lauder primarily serves mature and sensitive skin through nourishing compositions. Ultimately, these formulations differ while each brand provides targeted options for specific concerns like acne-prone skin, dark spots, and aging.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Estée Lauder is an American skincare brand founded in 1946 and owned by The Estée Lauder Companies Inc..

en.wikipedia.orgelcompanies.com

This page compares some of the most popular Beauty of Joseon and Estée Lauder products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Estée Lauder products

People Say

Beauty of JoseonEstée Lauder
  • Deep Hydration and Moisture Often MentionedMostly Mentioned
    • “skin drinks it up immediately — Estée Lauder Advanced Night Repair”
    • “The formula is incredibly hydrating and leaves my skin feeling smooth. — Estée Lauder Re-Nutriv”
    • “texture is dreamy — Estée Lauder Advanced Night Repair Eye Supercharged Gel-Creme”
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
  • Unique and Pleasant Textures Mostly MentionedOften Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “sinks in quickly — Beauty of Joseon Revive Eye Serum”
    • “Absorbs quickly into the skin — Estée Lauder Revitalizing Supreme+”
  • Gentle and Non-Irritating Formula Mostly MentionedSometimes Noted
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
  • Softening and Smoothing Skin Sometimes NotedOften Mentioned
    • “skin feels like a baby's bottom — Estée Lauder Advanced Night Repair”
    • “silky smooth — Estée Lauder Micro Essence Treatment Lotion”
    • “skin feels smooth — Estée Lauder Advanced Night Cleansing Gelée”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
  • Gentle and Non-Stripping Cleansing Sometimes NotedOften Mentioned
    • “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
    • “Doesn't strip my skin — Estée Lauder Soft Clean Moisture Rich Foaming Cleanser”
    • “Leaves skin feeling soft and smooth — Estée Lauder Take It Away Makeup Remover Lotion”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
  • Effective Makeup Removal Sometimes NotedSometimes Noted
    • “melts waterproof mascara — Beauty of Joseon Ginseng Cleansing Oil”
    • “melts away sunscreen easily — Beauty of Joseon Radiance Cleansing Balm”
    • “removes all my makeup effortlessly — Estée Lauder Advanced Night Cleansing Gelée”
    • “Melts away Double Wear foundation instantly — Estée Lauder Take It Away Makeup Remover Lotion”
  • High Price Point Not notedMostly Mentioned
    • “way too expensive for the size — Estée Lauder Advanced Night Repair”
  • Scent and Fragrance Dislikes Often MentionedSometimes Noted
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “Scent is too overpowering — Estée Lauder Revitalizing Supreme+”
    • “overpowering scent, like a musty room — Estée Lauder DayWear Moisturizer”
  • Breakouts and Skin Irritation Often MentionedSometimes Noted
    • “gave me tiny red bumps — Estée Lauder Advanced Night Repair”
    • “Caused small bumps on forehead — Estée Lauder Revitalizing Supreme+”
    • “cystic acne — Estée Lauder Micro Essence Treatment Lotion”
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”

Beauty of Joseon vs Estée Lauder routines for dry skin

Buy Beauty of Joseon routine · CA$154.90 · 88% fitBuy Estée Lauder routine · CA$386.99 · 76% fitSee multi-brand routine · 99% fit

Beauty of Joseon vs Estée Lauder routines for oily skin

Buy Beauty of Joseon routine · CA$200.29 · 81% fitBuy Estée Lauder routine · CA$510.40 · 75% fitSee multi-brand routine · 96% fit

Beauty of Joseon vs Estée Lauder routines for combination skin

Buy Beauty of Joseon routine · CA$177.86 · 82% fitBuy Estée Lauder routine · CA$424.49 · 75% fitSee multi-brand routine · 96% fit

Questions and answers

Beauty of Joseon or Estée Lauder: which is better?

Both brands are great choices, as the products on this page offer equal routine fit levels across all skin types. Beauty of Joseon stands out for its gentle, non-irritating formulas and unique textures, while Estée Lauder excels in deep hydration, softening, and smoothing the skin.

What is the difference between Beauty of Joseon and Estée Lauder?

Beauty of Joseon offers gentler, more non-irritating formulas and unique textures, while Estée Lauder provides better deep hydration, softening, and smoothing for the skin.

Beauty of Joseon or Estée Lauder for dry skin?

Both Beauty of Joseon and Estée Lauder offer a high routine fit for dry skin on the products on this page. Beauty of Joseon relies on key ingredients like glycerin and hyaluronic acid, which helps provide deep hydration and moisture.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Beauty of Joseon or Estée Lauder: which cleanser is better?

When it comes to cleansers on this page, Estée Lauder does better for gentle and non-stripping cleansing, while Beauty of Joseon stands out for a gentler and non-irritating formula.

Which is more affordable, Beauty of Joseon or Estée Lauder?

Beauty of Joseon is more affordable than Estee Lauder, as Estee Lauder has a high price point across its products on this page.

Beauty of Joseon or Estée Lauder: which brand has better fragrance-free options?

Beauty of Joseon provides better fragrance-free options because every product on the page lists no fragrance in its ingredients, whereas Estée Lauder features fragrance in some of its items on this page.

Beauty of Joseon or Estée Lauder: which is better for mature skin?

Both Beauty of Joseon and Estée Lauder show a High routine fit for mature skin among the products on this page. Reviewers note that Estée Lauder offers deep hydration and softening for mature skin, while Beauty of Joseon provides gentle, non-irritating formulas.

Beauty of Joseon or Estée Lauder: which brand offers better deep hydration?

Estée Lauder offers better deep hydration than Beauty of Joseon, according to shopper review themes on this page.

Beauty of Joseon or Estée Lauder for oily skin?

Both Beauty of Joseon and Estée Lauder show a high routine fit for oily skin. The products on this page for both brands feature glycerin and hyaluronic acid, where topical hyaluronic acid helps improve skin quality.

Dermatologic Therapy, 2022

Beauty of Joseon or Estée Lauder: which moisturizer is better?

Both brands offer solid moisturizer choices for different needs on the products on this page. Beauty of Joseon leans on key ingredients like niacinamide and ginseng to target dark spots and provide lightweight hydration, while Estée Lauder uses hyaluronic acid and glycerin for deep moisture and anti-aging benefits.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

Beauty of Joseon or Estée Lauder for sensitive skin?

Both Beauty of Joseon and Estée Lauder have a High routine fit for sensitive skin, but Beauty of Joseon does better for a gentle and non-irritating formula.

Beauty of Joseon or Estée Lauder: which sunscreen is better?

Both brands offer sunscreens on this page, but Beauty of Joseon Relief Sun has a High fit for dry skin, sensitive skin, and oily acne-prone skin, while Estée Lauder DayWear Moisturizer has a Superior fit for dry skin, sensitive skin, and mature skin.

Beauty of Joseon or Estée Lauder for acne-prone skin?

Both Beauty of Joseon and Estée Lauder fit acne-prone skin with a High routine fit level, though reviewers note Beauty of Joseon for gentle and non-irritating formulas while Estée Lauder offers deep hydration.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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