Simple vs grace & stella
Simple and grace & stella are two distinct skincare lines offering targeted daily care for varying complexions. The British brand is known for gentle moisturizers, makeup removers, cleansers, and toners crafted with niacinamide and glycerin, which suit acne-prone skin and skin with dark spots best. Meanwhile, the Canadian brand is loved for nourishing eye products and moisturizers that feature carefully crafted formulas for daily self-care and suit all skin types. While both provide supportive care, they differ in their core offerings and specific active ingredient benefits.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
en.wikipedia.orgsec.govprnewswire.comsimple.co.uk
grace & stella is a Canadian skincare brand founded in 2016 and owned by Gravitiq since 2022.
graceandstella.comtracxn.compitchbook.compreqin.com
This page compares some of the most popular Simple and grace & stella products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Simple vs grace & stella products
Questions and answers
Simple or grace & stella: which is better?
Simple is better for gentle makeup removal and budget-friendly hydration, while grace & stella offers superior eye care and hydrating serums. Both brands are fragrance-free, but Simple features key ingredients like niacinamide and glycerin which help improve skin barrier function and reduce pigmentation.
What is the difference between Simple and grace & stella?
Simple offers a wide selection of cleansers, makeup removers, and moisturizers with High Lovi fit for sensitive and oily skin, while grace & stella features just two products, including an Under Eye Mask with a Superior Lovi fit for oily skin.
Simple or grace & stella: which moisturizer is better?
Simple offers value-friendly moisturizers with an Average Lovi fit across skin types, while grace & stella provides a Hyaluronic Acid Serum with a High Lovi fit for dry and sensitive skin. Glycerin in Simple products and hyaluronic acid in grace & stella help support skin hydration.
Which is more affordable, Simple or grace & stella?
Simple stands out for value-friendly moisturizers among the products on this page, while grace & stella does not mention pricing details here. Both brands feature fragrance-free formulas.
Which causes fewer breakouts, Simple or grace & stella?
Simple offers specific products like Micellar Cleansing Water that achieve a High Lovi fit for sensitive skin, but reviewers often note that the products on this page may cause breakouts or irritations. Meanwhile, grace & stella features products such as the Under Eye Mask with a High fit for acne-prone skin and lists no fragrance across its range.
Which brand has been on the market longer, Simple or grace & stella?
Simple has been on the market longer, having been founded in the United Kingdom in 1960, whereas grace & stella was founded in Canada in 2016.
Do any products from either Simple or grace & stella contain fragrance?
Every product on this page from both Simple and grace & stella is unlikely to contain fragrance, as none of their listed ingredients include it.
Which brand offers a wider variety of skincare products on this page?
Simple offers a wider variety of skincare products on this page, featuring cleansers, toners, makeup removers, and moisturizers.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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