Simple vs grace & stella
Simple and grace & stella are two distinct skincare lines offering targeted daily care for varying complexions. Simple is known for gentle moisturizers, makeup removers, cleansers, and toners featuring niacinamide and glycerin, which suit acne-prone and mature skin best. Meanwhile, the Canadian brand is loved for nourishing eye products and moisturizers designed to provide gentle hydration and restorative care for all skin types. Ultimately, the British brand focuses on specific barrier and pigment concerns through specialized formulas, whereas both offer reliable options for daily self-care routines.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
en.wikipedia.orgsec.govprnewswire.comsimple.co.uk
grace & stella is a Canadian skincare brand founded in 2016 and owned by Gravitiq since 2022.
graceandstella.comtracxn.compitchbook.compreqin.com
This page compares some of the most popular Simple and grace & stella products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Simple vs grace & stella products
Questions and answers
Simple or grace & stella: which is better?
Simple stands out for its wide variety of daily cleansers and lightweight moisturizers, while grace & stella offers targeted options like under eye masks and hyaluronic acid serum. Lovi rates grace & stella's Under Eye Mask as a Superior fit for oily skin.
What is the difference between Simple and grace & stella?
Simple offers a broad lineup of cleansers, makeup removers, and moisturizers featuring niacinamide and glycerin, with Lovi fit levels ranging from Low to Superior depending on the product and skin type. In contrast, grace & stella provides specialized eye masks and a hyaluronic acid serum that achieve High to Superior Lovi fits across nearly all skin types.
Simple or grace & stella: which moisturizer is better?
grace & stella offers a Hyaluronic Acid Serum with High Lovi fit levels for dry and mature skin, whereas Simple features several moisturizers like the Hydrating Light Moisturiser and Water Boost Hydrating Gel Cream with Average fit levels across those skin types. Topical hyaluronic acid helps improve skin quality and hydration, and glycerin helps support skin barrier function.
Dermatologic Therapy, 2022Clinical, Cosmetic and Investigational Dermatology, 2017
Which is more affordable, Simple or grace & stella?
Simple offers lightweight, value-friendly moisturizers, while grace & stella does not have pricing information highlighted on this page for comparison.
Which causes fewer breakouts, Simple or grace & stella?
Simple features products on this page that sometimes note causing breakouts or irritations, while grace & stella lacks user feedback on breakouts.
Which brand was founded earlier and in which country?
Simple was founded earlier in 1960 in the United Kingdom, whereas grace & stella was founded in 2016 in Canada.
Do either of these skincare brands include fragrance in their products?
Both Simple and grace & stella are fragrance-free, as every product on this page lists no fragrance in its ingredients.
Which brand offers a greater variety of products on this page?
Simple offers a greater variety of products on this page, featuring seven items compared to grace & stella's two. Reviewers note that Simple provides lightweight, value-friendly moisturizers and gentle makeup removers.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.
