NIVEA vs No7
NIVEA and No7 are established European skincare brands with long histories. The German brand is known for reliable sunscreens, targeted serums, and nourishing moisturizers formulated with glycerin, while the British brand offers serums, eye products, moisturizers, sunscreens, and more built around vitamin c, shea butter, and hyaluronic acid. NIVEA suits mature skin and sensitive skin best, whereas No7 fits dry skin and mature skin best. Both brands differ in their core formulations and specific standout products, with the former emphasizing barrier respect and the latter featuring ingredients like shea butter that protect skin and mitigate erythema.
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
beiersdorf.comen.wikipedia.org
No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.
cosmeticsbusiness.comen.wikipedia.org
This page compares some of the most popular NIVEA and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular NIVEA vs No7 products
People Say
Skin Smoothing and Texture Improvement Often MentionedMostly Mentioned
- “Skin feels softer — No7 Future Renew Damage Reversal Serum”
- “skin feels velvety — No7 Pure Retinol”
- “leaves my eye area soft and wrinkle free — No7 Pure Retinol Eye Cream”
- “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
Texture and Absorption Sometimes NotedMostly Mentioned
- “skin feels so soft — No7 Total Renewal Micro-Dermabrasion Exfoliator”
- “rich but not heavy — No7 Protect & Perfect Intense Advanced Night Cream”
- “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
- “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
Hydration and Moisture Often MentionedOften Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
- “skin feels moisturized — NIVEA Protect & Moisture Sun Lotion SPF50+”
- “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
- “dryness eradicated immediately — No7 Protect & Perfect Intense Advanced Night Cream”
Versatility and Value Mostly MentionedRarely Noted
- “Use it on face, body, hands, and feet — NIVEA Creme”
- “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
- “Works better than expensive luxury creams — NIVEA Creme”
- “Best value retinol — No7 Pure Retinol 1% Night Concentrate”
Blemish and Spot Reduction Often MentionedRarely Noted
- “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
- “reduces blackheads — NIVEA Derma Skin Clear Anti-Blemish Scrub”
- “Lightened sun spots — No7 Pure Retinol 1% Night Concentrate”
Gentle and Non-Irritating Formula Sometimes NotedOften Mentioned
- “zero irritation — No7 Pure Retinol Eye Cream”
- “soothing on skin — No7 Restore & Renew Multi Action Eye Cream”
- “sensitive skin — No7 Protect & Perfect Intense Advanced Night Cream”
- “doesn't dry out skin — NIVEA Derma Skin Clear Anti-Blemish Scrub”
Greasy, Sticky, or Heavy Residue Often MentionedRarely Noted
- “too thick — No7 Protect & Perfect Intense Advanced Night Cream”
- “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
Strong or Disliked Scent Sometimes NotedSometimes Noted
- “Too much fragrance — No7 Future Renew Damage Reversal Night Cream”
- “overpowering — No7 Protect & Perfect Intense Advanced Night Cream”
- “Scent is overpowering — No7 Protect & Perfect Intense Advanced Day Cream”
- “Scent is too overpowering for sensitive noses — NIVEA Creme”
Thick or Difficult Application Often MentionedRarely Noted
- “needs to be rubbed in — No7 Pure Retinol Eye Cream”
- “scratched my face — No7 Total Renewal Micro-Dermabrasion Exfoliator”
- “not super gritty — NIVEA Derma Skin Clear Anti-Blemish Scrub”
NIVEA vs No7 routines for dry skin
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€14.68
-
Hydrating Toner
COSRX Propolis Synergy Toner
Morning
€14.28
-
Moisturizer
Elizabeth Arden Advanced Ceramide Lift and Firm Night Cream
Morning · Evening · Once a week
€50.82
-
SPF
Protect & Perfect Intense Advanced Day Cream
Morning
€29.05
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€16.25
-
Serum or Treatment
Future Renew Damage Reversal Serum
Evening · Once a week
€31.60
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
€28.40
-
Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€14.68
-
Hydrating Toner
COSRX Propolis Synergy Toner
Morning
€14.28
-
Moisturizer
Creme
Morning · Evening · Once a week
€11.49
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€12.12
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€16.25
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€8.50
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
€28.40
NIVEA vs No7 routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€21.45
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€19.99
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
€16.50
-
SPF
Protect & Perfect Intense Advanced Day Cream
Morning
€29.05
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Pixi Glow Tonic
Evening
€34.00
-
Serum or Treatment
Future Renew Damage Reversal Serum
Evening · Once a week
€31.60
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€82.85
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€21.45
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€19.99
-
Moisturizer
Soft
Morning · Evening · Once a week
€4.00
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€12.12
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Pixi Glow Tonic
Evening
€34.00
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€8.50
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€82.85
NIVEA vs No7 routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€56.86
-
Hydrating Toner
La Mer The Tonic
Morning · Once a week
€115.30
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
€16.50
-
SPF
Protect & Perfect Intense Advanced Day Cream
Morning
€29.05
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€22.99
-
Serum or Treatment
Protect & Perfect Intense Advanced Serum
Evening · Once a week
€27.10
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Sand & Sky Australian Pink Clay Porefining Face Mask
Once a week
€48.22
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€56.86
-
Hydrating Toner
La Mer The Tonic
Morning · Once a week
€115.30
-
Moisturizer
Soft
Morning · Evening · Once a week
€4.00
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€12.12
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€22.99
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€8.50
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Sand & Sky Australian Pink Clay Porefining Face Mask
Once a week
€48.22
Questions and answers
NIVEA or No7: which is better?
Both brands offer solid options, but No7 tends to perform better for mature, dry, and sensitive skin types with a Superior Lovi fit. No7 features key ingredients like hyaluronic acid and retinol, which helps improve skin texture and reduce signs of aging.
The Journal of Investigative Dermatology, 2000Journal of Pharmacy & Pharmaceutical Sciences, 2015
What is the difference between NIVEA and No7?
No7 achieves a Superior routine fit for mature, sensitive, and dry sensitive skin, whereas NIVEA achieves a High fit for those types. No7 features key ingredients like vitamin C, shea butter, hyaluronic acid, and niacinamide, while NIVEA centers on glycerin across the products on this page.
NIVEA or No7 for dry skin?
For dry skin, both brands offer good options, but No7 is rated as having a Superior routine fit compared to NIVEA's High fit level. No7 features key hydrating ingredients like hyaluronic acid and shea butter, which help provide deep hydration and moisture.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
NIVEA or No7: which moisturizer is better?
For moisturizers, both NIVEA and No7 offer options, but No7 achieves a Superior Lovi fit level for dry and mature skin routines compared to NIVEA. No7 moisturizers feature key ingredients like Hyaluronic acid and Shea butter, which help support skin hydration.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017
Which is more affordable, NIVEA or No7?
NIVEA is noted for versatility and value among the products on this page, whereas No7 focuses on anti-aging and specialized formulas.
How do the founding years and current parent companies of NIVEA and No7 compare?
NIVEA was founded earlier in 1911 in Germany and is owned by maxingvest GmbH & Co. KGaA, while No7 was founded in 1935 in the United Kingdom and is owned by Sycamore Partners.
Which brand performs better for skin smoothing and texture improvement according to reviews?
According to the reviews on the products on this page, No7 does better for skin smoothing and texture improvement.
What key active ingredients are found across No7 products compared to NIVEA's glycerin?
No7 features Vitamin C, Shea butter, Hyaluronic acid, and Niacinamide across its products on this page, whereas NIVEA focuses on glycerin. Hyaluronic acid helps with skin quality and signs of aging.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017
NIVEA or No7 for oily skin?
Both NIVEA and No7 are well-suited for oily skin, with the products on this page achieving a High fit level for this skin type. NIVEA offers strong blemish-clearing options, while No7 provides lightweight and fast-absorbing textures.
NIVEA or No7: which sunscreen is better?
For sunscreens, NIVEA offers options like Protect & Moisture Sun Lotion SPF50+ that help with high fit across all skin types, while No7 focuses its sun protection mainly on day creams. NIVEA provides specialized sunscreen products on this page tailored specifically for oily and acne-prone skin.
NIVEA or No7 for sensitive skin?
For sensitive skin, No7 offers a Superior Lovi fit level, whereas NIVEA has a High Lovi fit level on this page. No7 is noted for gentle and non-irritating formulas, though reviewers sometimes mention skin irritation and adverse reactions.
NIVEA or No7 for acne-prone skin?
Both NIVEA and No7 achieve a High Lovi fit level for acne-prone skin with the products on this page. NIVEA features blemish-clearing serums that reviewers mostly mention, while No7 offers lightweight and fast-absorbing textures.
Research behind their key ingredients
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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