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NIVEA vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

NIVEA and No7 are established European skincare brands, with the German brand founded in 1911 and the British brand established in 1935. NIVEA is known for reliable sunscreens, targeted serums, and nourishing moisturizers featuring glycerin, suiting combination and sensitive skin best, while No7 focuses on serums, eye products, moisturizers, and sunscreens utilizing vitamin C, shea butter, and hyaluronic acid to best fit mature and dry skin. Both brands differ in their formulations and heritage, offering distinct targeted solutions for concerns like dark spots and aging.

NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.

beiersdorf.comen.wikipedia.org

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular NIVEA and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular NIVEA vs No7 products

People Say

NIVEANo7
  • Skin Smoothing and Texture Improvement Often MentionedMostly Mentioned
    • “Skin feels softer — No7 Future Renew Damage Reversal Serum”
    • “skin feels velvety — No7 Pure Retinol”
    • “leaves my eye area soft and wrinkle free — No7 Pure Retinol Eye Cream”
    • “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
  • Texture and Absorption Sometimes NotedMostly Mentioned
    • “skin feels so soft — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “rich but not heavy — No7 Protect & Perfect Intense Advanced Night Cream”
    • “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
    • “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
  • Hydration and Moisture Often MentionedOften Mentioned
    • “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
    • “skin feels moisturized — NIVEA Protect & Moisture Sun Lotion SPF50+”
    • “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
    • “dryness eradicated immediately — No7 Protect & Perfect Intense Advanced Night Cream”
  • Versatility and Value Mostly MentionedRarely Noted
    • “Use it on face, body, hands, and feet — NIVEA Creme”
    • “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
    • “Works better than expensive luxury creams — NIVEA Creme”
    • “Best value retinol — No7 Pure Retinol 1% Night Concentrate”
  • Blemish and Spot Reduction Often MentionedRarely Noted
    • “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
    • “reduces blackheads — NIVEA Derma Skin Clear Anti-Blemish Scrub”
    • “Lightened sun spots — No7 Pure Retinol 1% Night Concentrate”
  • Gentle and Non-Irritating Formula Sometimes NotedOften Mentioned
    • “zero irritation — No7 Pure Retinol Eye Cream”
    • “soothing on skin — No7 Restore & Renew Multi Action Eye Cream”
    • “sensitive skin — No7 Protect & Perfect Intense Advanced Night Cream”
    • “doesn't dry out skin — NIVEA Derma Skin Clear Anti-Blemish Scrub”
  • Greasy, Sticky, or Heavy Residue Often MentionedRarely Noted
    • “too thick — No7 Protect & Perfect Intense Advanced Night Cream”
    • “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
  • Strong or Disliked Scent Sometimes NotedSometimes Noted
    • “Too much fragrance — No7 Future Renew Damage Reversal Night Cream”
    • “overpowering — No7 Protect & Perfect Intense Advanced Night Cream”
    • “Scent is overpowering — No7 Protect & Perfect Intense Advanced Day Cream”
    • “Scent is too overpowering for sensitive noses — NIVEA Creme”
  • Thick or Difficult Application Often MentionedRarely Noted
    • “needs to be rubbed in — No7 Pure Retinol Eye Cream”
    • “scratched my face — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “not super gritty — NIVEA Derma Skin Clear Anti-Blemish Scrub”

NIVEA vs No7 routines for dry skin

Buy No7 routine · S$330.50 · 90% fitBuy NIVEA routine · S$227.16 · 80% fitSee multi-brand routine · 99% fit

NIVEA vs No7 routines for oily skin

Buy NIVEA routine · S$458.64 · 84% fitBuy No7 routine · S$556.49 · 82% fitSee multi-brand routine · 96% fit

NIVEA vs No7 routines for combination skin

Buy NIVEA routine · S$354.54 · 86% fitBuy No7 routine · S$452.39 · 86% fitSee multi-brand routine · 97% fit

Questions and answers

NIVEA or No7: which is better?

Both brands perform well across various skin types, but No7 is a better fit for mature skin with a Superior routine fit, while NIVEA offers better versatility, value, and blemish reduction.

What is the difference between NIVEA and No7?

NIVEA is founded in Germany and focuses on blemish-clearing serums and versatile moisturizers, whereas No7 is founded in the UK and specializes in anti-aging routines with ingredients like retinol and hyaluronic acid. For dry skin and mature skin, No7 achieves a Superior Lovi fit level, while NIVEA reaches a High level on this page.

NIVEA or No7 for dry skin?

For dry skin, No7 offers a Superior Lovi routine fit while NIVEA has a High Lovi fit. No7 helps provide deep hydration and moisture with key ingredients like hyaluronic acid and shea butter.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

NIVEA or No7: which moisturizer is better?

For dry skin, No7 offers a superior routine fit with products like Protect & Perfect Intense Advanced Night Cream, whereas NIVEA provides a high fit with its Creme. No7 features key ingredients such as hyaluronic acid, which helps with hydration and wound healing, and niacinamide, which may reduce cutaneous pigmentation.

Journal of Pharmacy & Pharmaceutical Sciences, 2015The British Journal of Dermatology, 2002

Which is more affordable, NIVEA or No7?

This page does not compare the prices or affordability of NIVEA and No7.

Which brand has more products formulated without fragrance, NIVEA or No7?

No7 has more products formulated without fragrance on this page, with 10 out of 13 products listing no fragrance compared to NIVEA's 3 out of 9.

What are the key differences in the main active ingredients used across NIVEA and No7 products?

NIVEA products on this page rely primarily on glycerin to deliver hydration. In contrast, No7 products feature a broader range of key active ingredients including vitamin C, shea butter, hyaluronic acid, and niacinamide.

How do the company backgrounds and current ownership compare between NIVEA and No7?

NIVEA was founded in Germany in 1911 and has been owned by maxingvest GmbH & Co. KGaA since 2004, whereas No7 was founded in the United Kingdom in 1935 and is owned by Sycamore Partners as of 2025.

NIVEA or No7 for oily skin?

Both NIVEA and No7 are a High fit for oily skin. The products on this page for both brands offer suitable options, though shoppers may find variations in texture and finish.

NIVEA or No7: which sunscreen is better?

For sunscreen options on this page, NIVEA features the UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+, while No7 offers sunscreens such as Lift & Luminate Day Cream and Protect & Perfect Intense Advanced Day Cream. NIVEA sunscreens help provide high fit levels for combination, oily, and acne-prone skin, whereas No7 sunscreens help provide high fit levels for mature and dry sensitive skin.

NIVEA or No7 for sensitive skin?

Both NIVEA and No7 are suitable choices, as Lovi rates both brands as having a High fit for sensitive skin. No7 offers a higher percentage of products that list no fragrance, which may help minimize irritation.

NIVEA or No7 for acne-prone skin?

Both NIVEA and No7 achieve a High Lovi fit for acne-prone skin with the products on this page. NIVEA excels in blemish and spot reduction, while No7 helps provide a gentle and non-irritating formula.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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