The Ordinary vs NIVEA
The Ordinary and NIVEA are established skincare brands that offer serums, moisturizers, sunscreens, and cleansers built around hydration and barrier support. The Canadian brand centers its offerings on hyaluronic acid, glycerin, and squalane, while the German brand relies on glycerin across its reliable sunscreens, targeted serums, and nourishing moisturizers. Both brands suit dry, sensitive, and mature skin, with specific formulations addressing acne and dark spots through ingredients that enhance moisture, collagen, and skin thickness. Ultimately, the brands differ in their founding eras, corporate ownership, and specific acid concentrations, providing varied approaches to daily skin health.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
beiersdorf.comen.wikipedia.org
This page compares some of the most popular The Ordinary and NIVEA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs NIVEA products
People Say
Great value and price Mostly MentionedOften Mentioned
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
- “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
- “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
- “Works better than expensive luxury creams — NIVEA Creme”
Smooths skin texture Often MentionedMostly Mentioned
- “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
- “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “Makes my face feel smooth and soft. — NIVEA Soft”
- “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
Clears acne and blemishes Often MentionedOften Mentioned
- “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
- “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
- “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
- “doesn't leave skin dry or stretched — NIVEA DERMA SKIN CLEAR”
Hydration and plumping Often MentionedOften Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
- “skin feels moisturized — NIVEA Protect & Moisture Sun Lotion SPF50+”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Versatile body and multi-use application Rarely NotedOften Mentioned
- “Use it on face, body, hands, and feet — NIVEA Creme”
- “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
- “eliminated armpit odor — The Ordinary Glycolic Acid 7% Toning Solution”
Lightweight absorption Sometimes NotedSometimes Noted
- “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
- “Absorbs quickly — The Ordinary Alpha Arbutin 2% + HA”
- “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
Oily residue Rarely NotedOften Mentioned
- “sits on top of the skin and does not absorb — The Ordinary Mandelic Acid 10% + HA”
- “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
Unpleasant scent Rarely NotedSometimes Noted
- “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
- “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
- “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
- “Scent is too overpowering for sensitive noses — NIVEA Creme”
Causes breakouts Rarely NotedSometimes Noted
- “broke me out in cysts — The Ordinary Niacinamide 10% + Zinc 1%”
- “broke me out in cysts — The Ordinary Hyaluronic Acid 2% + B5”
- “gave me cystic acne — The Ordinary Glycolic Acid 7% Toning Solution”
- “Clogged my pores and caused bad acne — NIVEA Creme”
The Ordinary vs NIVEA routines for dry skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
€12.77
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Hydrating Toner
COSRX Propolis Synergy Toner
Morning
€14.28
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€7.50
-
SPF
thinkbaby Safe Sunscreen SPF 50+
Morning
€32.81
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€16.25
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Serum or Treatment
Mandelic Acid 10% + HA
Evening · Once a week
€7.09
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Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
€28.40
-
Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€14.68
-
Hydrating Toner
COSRX Propolis Synergy Toner
Morning
€14.28
-
Moisturizer
Creme
Morning · Evening · Once a week
€11.49
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€12.12
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€16.25
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€8.50
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
€28.40
The Ordinary vs NIVEA routines for oily skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.77
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€19.99
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€7.50
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
€15.64
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
€9.60
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
€8.99
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
€14.49
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€21.45
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€19.99
-
Moisturizer
Soft
Morning · Evening · Once a week
€4.00
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€12.12
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Pixi Glow Tonic
Evening
€34.00
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€8.50
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€82.85
The Ordinary vs NIVEA routines for combination skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.77
-
Hydrating Toner
La Mer The Tonic
Morning · Once a week
€115.30
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€7.50
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
€9.60
-
Serum or Treatment
Mandelic Acid 10% + HA
Evening · Once a week
€7.09
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
€14.49
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€56.86
-
Hydrating Toner
La Mer The Tonic
Morning · Once a week
€115.30
-
Moisturizer
Soft
Morning · Evening · Once a week
€4.00
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€12.12
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
€22.67
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€22.99
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€8.50
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€76.00
-
Cleansing Mask
Sand & Sky Australian Pink Clay Porefining Face Mask
Once a week
€48.22
Questions and answers
The Ordinary or NIVEA: which is better?
Both The Ordinary and NIVEA offer effective options, but The Ordinary has a Superior routine fit for dry skin, dry sensitive skin, and skin with dark spots. The Ordinary features fragrance-free formulas, while NIVEA includes fragrance in several of its products on this page.
What is the difference between The Ordinary and NIVEA?
Lovi shows that The Ordinary offers Superior routine fit for dry, oily, combination, sensitive, mature, skin with dark spots, and dry sensitive skin, while NIVEA offers High fit for those skin types. The products on this page from The Ordinary list no fragrance, whereas 6 of 9 NIVEA products contain fragrance. Hyaluronic acid helps with hydration and wound healing.
The Ordinary or NIVEA for dry skin?
For dry skin, Lovi fit for The Ordinary is Superior while NIVEA is High. The products on this page from both brands feature hydrating ingredients like glycerin, and hyaluronic acid helps improve skin moisture.
The Ordinary or NIVEA: which moisturizer is better?
The products on this page show that The Ordinary has a Superior routine fit for dry skin, while NIVEA has a High routine fit for dry skin. The Ordinary features fragrance-free moisturizers with key ingredients like hyaluronic acid and glycerin, which helps hydrate the skin.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
Which is more affordable, The Ordinary or NIVEA?
The Ordinary is more affordable, offering great value and price compared to NIVEA according to the products on this page.
Which brand performs better for mature skin, The Ordinary or NIVEA?
Lovi finds that The Ordinary has a Superior routine fit for mature skin, whereas NIVEA has a High fit level. The Ordinary products on this page offer great value and target aging with ingredients like retinol that helps stimulate collagen accumulation in naturally aged human skin.
The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007
Does The Ordinary or NIVEA have products with no fragrance listed in their ingredients?
The products on this page from The Ordinary list no fragrance in their ingredients, while NIVEA offers a mix of both fragrance-free and fragranced options.
The Ordinary or NIVEA for oily skin?
For oily skin, Lovi finds The Ordinary has a Superior routine fit and NIVEA a High fit. The products on this page from The Ordinary provide key ingredients like niacinamide and salicylic acid, which help control excess oil and clear blemishes.
The Ordinary or NIVEA for sensitive skin?
For sensitive skin, Lovi fit for The Ordinary is Superior while NIVEA is High. The products on this page from The Ordinary list no fragrance in their ingredients, whereas several NIVEA products contain fragrance.
The Ordinary or NIVEA for acne-prone skin?
Both The Ordinary and NIVEA achieve a High Lovi fit level for acne-prone skin on the products on this page. Reviewers note that both brands offer blemish-clearing serums.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Topical lycopene emulgel significantly improves biophysical parameters of human skin
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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