🇮🇹Italy

NIVEA vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

NIVEA and No7 are established skincare institutions that bridge heritage and daily care. The German brand, founded in 1911, is dearly loved for its reliable sunscreens, targeted serums, and nourishing moisturizers formulated with skin-softening glycerin, making it best suited for sensitive and mature skin. Meanwhile, the British brand, founded in 1935, offers a diverse range of serums, eye products, moisturizers, and sunscreens built around vitamin C, shea butter, and hyaluronic acid to serve mature and dry skin. While both brands care for complexions with thoughtful precision, they differ in their foundational ingredients and regional origins.

NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.

beiersdorf.comen.wikipedia.org

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular NIVEA and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular NIVEA vs No7 products

People Say

NIVEANo7
  • Skin Smoothing and Texture Improvement Often MentionedMostly Mentioned
    • “Skin feels softer — No7 Future Renew Damage Reversal Serum”
    • “skin feels velvety — No7 Pure Retinol”
    • “leaves my eye area soft and wrinkle free — No7 Pure Retinol Eye Cream”
    • “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
  • Texture and Absorption Sometimes NotedMostly Mentioned
    • “skin feels so soft — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “rich but not heavy — No7 Protect & Perfect Intense Advanced Night Cream”
    • “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
    • “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
  • Hydration and Moisture Often MentionedOften Mentioned
    • “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
    • “skin feels moisturized — NIVEA Protect & Moisture Sun Lotion SPF50+”
    • “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
    • “dryness eradicated immediately — No7 Protect & Perfect Intense Advanced Night Cream”
  • Versatility and Value Mostly MentionedRarely Noted
    • “Use it on face, body, hands, and feet — NIVEA Creme”
    • “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
    • “Works better than expensive luxury creams — NIVEA Creme”
    • “Best value retinol — No7 Pure Retinol 1% Night Concentrate”
  • Blemish and Spot Reduction Often MentionedRarely Noted
    • “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
    • “reduces blackheads — NIVEA Derma Skin Clear Anti-Blemish Scrub”
    • “Lightened sun spots — No7 Pure Retinol 1% Night Concentrate”
  • Gentle and Non-Irritating Formula Sometimes NotedOften Mentioned
    • “zero irritation — No7 Pure Retinol Eye Cream”
    • “soothing on skin — No7 Restore & Renew Multi Action Eye Cream”
    • “sensitive skin — No7 Protect & Perfect Intense Advanced Night Cream”
    • “doesn't dry out skin — NIVEA Derma Skin Clear Anti-Blemish Scrub”
  • Greasy, Sticky, or Heavy Residue Often MentionedRarely Noted
    • “too thick — No7 Protect & Perfect Intense Advanced Night Cream”
    • “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
  • Strong or Disliked Scent Sometimes NotedSometimes Noted
    • “Too much fragrance — No7 Future Renew Damage Reversal Night Cream”
    • “overpowering — No7 Protect & Perfect Intense Advanced Night Cream”
    • “Scent is overpowering — No7 Protect & Perfect Intense Advanced Day Cream”
    • “Scent is too overpowering for sensitive noses — NIVEA Creme”
  • Thick or Difficult Application Often MentionedRarely Noted
    • “needs to be rubbed in — No7 Pure Retinol Eye Cream”
    • “scratched my face — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “not super gritty — NIVEA Derma Skin Clear Anti-Blemish Scrub”

NIVEA vs No7 routines for dry skin

See multi-brand routine · 99% fit

NIVEA vs No7 routines for oily skin

See multi-brand routine · 95% fit

NIVEA vs No7 routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

NIVEA or No7: which is better?

Both brands offer strong options depending on your goals, with NIVEA leading in versatility and blemish reduction while No7 excels in skin smoothing and texture. For mature skin, Lovi rates No7 as Superior and NIVEA as High.

What is the difference between NIVEA and No7?

No7 achieves a Superior fit level for mature skin, whereas NIVEA achieves a High fit level. No7 relies on key ingredients like Vitamin C and hyaluronic acid, while NIVEA products on this page use glycerin.

NIVEA or No7 for dry skin?

For dry skin, No7 offers a Superior routine fit compared to NIVEA's High fit on this page. No7 features key ingredients like hyaluronic acid and shea butter that help provide deep hydration and moisture.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

NIVEA or No7: which moisturizer is better?

When it comes to moisturizers, NIVEA and No7 both offer effective options, with No7 achieving a Superior Lovi fit level for mature skin and dry skin routines. No7 uses key ingredients like hyaluronic acid and shea butter, which help provide deep hydration and improve skin texture.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

Which is more affordable, NIVEA or No7?

The products on this page do not feature pricing details, so a comparison of affordability cannot be made between NIVEA and No7.

Between NIVEA and No7, which brand performs better for mature skin?

Both NIVEA and No7 perform very well, as Lovi rates both brands as having a High fit level for mature skin across the products on this page. However, No7 achieves a Superior routine fit for mature skin.

How do the fragrance options compare between NIVEA and No7 products?

When comparing fragrance options across the products on this page, NIVEA has a higher proportion of fragranced items with six out of nine products containing fragrance. In contrast, No7 offers more unfragranced choices, as ten out of its thirteen products list no fragrance.

Which brand has more products listed on the page with key ingredients like Vitamin C and Hyaluronic acid?

No7 has more products listed on the page with key ingredients like Vitamin C and Hyaluronic acid. Key ingredients across the products on this page for No7 include Vitamin C, Shea butter, Hyaluronic acid, and Niacinamide, whereas NIVEA lists Glycerin.

NIVEA or No7 for sensitive skin?

When choosing between NIVEA and No7 for sensitive skin, both brands offer products on this page that achieve a High Lovi fit level. NIVEA features versatile multi-use moisturizers and blemish-clearing serums, while No7 is noted for lightweight and fast-absorbing textures.

NIVEA or No7: which sunscreen is better?

When comparing sunscreens on this page, NIVEA offers options like Protect & Moisture Sun Lotion SPF50+ which helps with high fit for dry, sensitive, oily, and acne-prone skin. No7 features sunscreens like Lift & Luminate Day Cream and Protect & Perfect Intense Advanced Day Cream, where Lovi rates mature skin as High.

NIVEA or No7 for acne-prone skin?

Both NIVEA and No7 achieve a High routine fit level for acne-prone skin on the products on this page. NIVEA offers blemish-clearing serums and a versatile selection, while No7 helps improve skin feel and texture with lightweight formulas.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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