🇮🇪Ireland

Kiehl's vs BYOMA

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Kiehl's and BYOMA are distinct skincare brands that offer nourishing moisturizers, targeted serums, soothing toners, and revitalizing cleansers formulated with key ingredients like glycerin, tri-ceramides, and squalane. Kiehl's suits mature and combination skin best, while BYOMA suits dry and dry sensitive skin best, thanks to their moisture-retention and barrier-supporting properties. Both brands help address specific concerns through dedicated products, such as balancing toners for acne, brightening solutions for dark spots, and melting cleansers for mature skin. They differ primarily in their heritage and precise formulations, with the American brand relying heavily on glycerin and squalane, and the British brand anchoring its line in a tri-ceramide complex and squalane.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

This page compares some of the most popular Kiehl's and BYOMA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Kiehl's vs BYOMA products

People Say

Kiehl'sBYOMA
  • Deep Hydration and Moisture Often MentionedMostly Mentioned
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “feels refreshing on the skin — BYOMA Balancing Face Mist”
    • “leaves my skin feeling soft and hydrated — BYOMA Milky Moisture Cleanser”
    • “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
  • Lightweight and Fast-Absorbing Texture Often MentionedMostly Mentioned
    • “feels like nothing — Kiehl's Better Screen UV Serum”
    • “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
  • Gentle and Sensitive Skin Friendly Often MentionedMostly Mentioned
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “great for sensitive skin — BYOMA Balancing Face Mist”
    • “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
  • Skin Barrier Support and Improvement Rarely NotedOften Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “healed my skin barrier — BYOMA Hydrating Milky Toner”
    • “calmed my redness — BYOMA Creamy Jelly Cleanser”
    • “reduces tightness — Kiehl's Ultra Facial Cream”
  • Beginner-Friendly and Texture Improvements Sometimes NotedSometimes Noted
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
    • “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
    • “smoother complexion — BYOMA Brightening Serum”
    • “perfect for retinol newbies — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
  • Affordable Price and Great Value Not notedOften Mentioned
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • High Price and Value Concerns Mostly MentionedNot noted
    • “pricy daily staple — Kiehl's Ultra Facial Cream”
  • Packaging and Dispenser Design Flaws Rarely NotedOften Mentioned
    • “dipping fingers is unsanitary — Kiehl's Ultra Facial Cream”
    • “Dropper doesn't reach bottom — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Opening is huge — BYOMA Brightening Toner”
  • Breakouts and Acne Sometimes NotedSometimes Noted
    • “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
    • “cystic acne for some — Kiehl's Ultra Facial Cream”
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
  • Insufficient Hydration or Dryness Rarely NotedSometimes Noted
    • “skin felt tight after an hour — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “some extremely dry skin types need a thicker balm or oil on top — Kiehl's Ultra Facial Cream”
    • “Not moisturizing enough — BYOMA Moisturizing Gel-Cream”

Kiehl's vs BYOMA routines for dry skin

See multi-brand routine · 98% fit

Kiehl's vs BYOMA routines for oily skin

See multi-brand routine · 96% fit

Kiehl's vs BYOMA routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

Kiehl's or BYOMA: which is better?

BYOMA does better overall for deep hydration, skin barrier support, and sensitive skin friendliness. Lovi rates BYOMA as Superior for dry skin, sensitive skin, mature skin, and dry sensitive skin.

What is the difference between Kiehl's and BYOMA?

BYOMA performs better than Kiehl's for dry skin, sensitive skin, and mature skin, and BYOMA focuses heavily on skin barrier support. Reviewers frequently note that BYOMA offers better value and deep hydration, whereas Kiehl's products often come with a high price point.

Kiehl's or BYOMA for dry skin?

For dry skin, BYOMA has a Superior routine fit, whereas Kiehl's routine fit is High. Ceramide-dominant barrier repair lipids help alleviate dry skin conditions.

Kiehl's or BYOMA: which cleanser is better?

BYOMA offers better cleansers for dry and sensitive skin with a superior Lovi fit, while Kiehl's cleansers fit oily and oily acne-prone skin best with a superior Lovi fit.

Which is more affordable, Kiehl's or BYOMA?

BYOMA is more affordable and offers better value, whereas reviewers often note a high price point for Kiehl's products on this page.

Which brand has better skin barrier support, Kiehl's or BYOMA?

BYOMA does better for skin barrier support, offering moisturizers that strengthen the skin barrier. For dry sensitive skin, Lovi rates BYOMA as Superior and Kiehl's as High.

Kiehl's or BYOMA for oily skin?

Both Kiehl's and BYOMA are a High fit for oily skin. BYOMA helps provide deep hydration, while Kiehl's is frequently noted for lightweight, non-greasy moisturizers.

Kiehl's or BYOMA: which moisturizer is better?

BYOMA is the better choice for moisturizers, as the products on this page achieve a superior routine fit for dry skin and dry sensitive skin compared to Kiehl's. BYOMA also does better overall for deep hydration, skin barrier support, and gentleness.

Kiehl's or BYOMA for sensitive skin?

BYOMA is a better choice for sensitive skin because Lovi rates its routine as Superior compared to High for Kiehl's. Reviewers also frequently mention BYOMA's products as gentle and fragrance-free.

Kiehl's or BYOMA for acne-prone skin?

For acne-prone skin, BYOMA is the better choice because Lovi rates its routine as High while Kiehl's routine is Average.

Kiehl's or BYOMA for mature skin?

For mature skin, Lovi finds BYOMA to be a Superior fit while Kiehl's is a High fit. Reviewers note that BYOMA does better for deep hydration and moisture, and for skin barrier support and improvement.

Kiehl's or BYOMA for dry sensitive skin?

BYOMA fits dry sensitive skin better than Kiehl's, offering a Superior routine compared to Kiehl's High level. The products on this page for BYOMA help strengthen the skin barrier with ceramide-dominant formulas.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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