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Kiehl's vs BYOMA

Kiehl's and BYOMA are distinct skincare lines offering thoughtfully formulated moisturizers, serums, toners, and cleansers. Kiehl's incorporates nourishing glycerin and squalane to suit combination skin and mature skin best, while BYOMA utilizes tri-ceramide and squalane to best support mature skin and skin with dark spots. These key ingredients work to significantly increase hydration, restore epidermal barrier function, counteract oxidative stress, and stimulate fibroblast migration. Ultimately, the brands differ in their foundational actives and targeted solutions, such as distinct toners and cleansers tailored for acne-prone skin, dark spots, and mature skin.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

This page compares some of the most popular Kiehl's and BYOMA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

People Say

Kiehl'sBYOMA
  • Deep Hydration and Moisture Often MentionedMostly Mentioned
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “feels refreshing on the skin — BYOMA Balancing Face Mist”
    • “leaves my skin feeling soft and hydrated — BYOMA Milky Moisture Cleanser”
    • “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
  • Lightweight and Fast-Absorbing Texture Often MentionedMostly Mentioned
    • “feels like nothing — Kiehl's Better Screen UV Serum”
    • “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
  • Gentle and Sensitive Skin Friendly Often MentionedMostly Mentioned
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “great for sensitive skin — BYOMA Balancing Face Mist”
    • “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
  • Skin Barrier Support and Improvement Rarely NotedOften Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “healed my skin barrier — BYOMA Hydrating Milky Toner”
    • “calmed my redness — BYOMA Creamy Jelly Cleanser”
    • “reduces tightness — Kiehl's Ultra Facial Cream”
  • Beginner-Friendly and Texture Improvements Sometimes NotedSometimes Noted
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
    • “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
    • “smoother complexion — BYOMA Brightening Serum”
    • “perfect for retinol newbies — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
  • Affordable Price and Great Value Not notedOften Mentioned
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • High Price and Value Concerns Mostly MentionedNot noted
    • “pricy daily staple — Kiehl's Ultra Facial Cream”
  • Packaging and Dispenser Design Flaws Rarely NotedOften Mentioned
    • “dipping fingers is unsanitary — Kiehl's Ultra Facial Cream”
    • “Dropper doesn't reach bottom — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Opening is huge — BYOMA Brightening Toner”
  • Breakouts and Acne Sometimes NotedSometimes Noted
    • “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
    • “cystic acne for some — Kiehl's Ultra Facial Cream”
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
  • Insufficient Hydration or Dryness Rarely NotedSometimes Noted
    • “skin felt tight after an hour — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “some extremely dry skin types need a thicker balm or oil on top — Kiehl's Ultra Facial Cream”
    • “Not moisturizing enough — BYOMA Moisturizing Gel-Cream”

Kiehl's vs BYOMA routines for oily skin

See multi-brand routine · 95% fit

Kiehl's vs BYOMA routines for combination skin

See multi-brand routine · 96% fit

Kiehl's vs BYOMA routines for acne-prone skin

See multi-brand routine · 95% fit

Questions and answers

Kiehl's or BYOMA: which is better?

BYOMA performs better than Kiehl's across multiple review themes on this page, including deep hydration, barrier support, and value. Its products on this page offer superior routine fit for all listed skin types compared to Kiehl's.

What is the difference between Kiehl's and BYOMA?

BYOMA tends to perform better than Kiehl's for deep hydration, skin barrier support, and sensitive skin care across the products on this page. Reviewers note that BYOMA offers more affordable pricing, while Kiehl's faces more frequent concerns about a high price point and insufficient hydration.

Kiehl's or BYOMA for oily skin?

For oily skin, both brands work well, but BYOMA has a Superior routine fit compared to Kiehl's High fit on this page.

Kiehl's or BYOMA: which cleanser is better?

BYOMA is better for gentle, hydrating cleansing across the products on this page, as reviewers highlight its non-stripping formulas and barrier support. Kiehl's also offers effective cleansers, particularly for oily skin, but BYOMA is better for overall sensitivity and hydration.

Which is more affordable, Kiehl's or BYOMA?

BYOMA is more affordable and offers better value, whereas reviewers often mention that Kiehl's has a high price point.

Which brand has better skin barrier support, Kiehl's or BYOMA?

BYOMA has better skin barrier support because the products on this page focus on strengthening the skin barrier with ceramide-dominant formulas.

How do the founding years and countries of origin compare between Kiehl's and BYOMA?

Kiehl's was founded in 1851 in the United States, whereas BYOMA was founded relatively recently in 2022 in the United Kingdom.

What are the main differences in fragrance use across Kiehl's and BYOMA products?

Kiehl's has 26 out of 28 products on this page list no fragrance, while Age Defender Moisturizer and Facial Fuel Energizing Moisture Treatment for Men contain fragrance. BYOMA has 16 out of 17 products on this page list no fragrance, with only the Smoothing Body Serum containing fragrance.

Kiehl's or BYOMA for acne-prone skin?

BYOMA is a better choice for acne-prone skin, as Lovi rates its routine as Superior compared to an Average fit for Kiehl's. BYOMA's products on this page focus on strengthening the skin barrier with ingredients like ceramides.

Kiehl's or BYOMA: which moisturizer is better?

BYOMA offers better moisturizers on this page, as Lovi rates their routine fit as Superior for most skin types compared to Kiehl's High, and reviewers often mention their moisturizers strengthen the skin barrier and provide deep hydration.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.