🇫🇷France

Biore vs Shiseido

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Biore and Shiseido are two Japanese skincare brands known for their thoughtful cleansers, sunscreens, and daily care essentials. While the first brand is beloved for its sunscreens, masks, and makeup removers suited best for sensitive and oily skin, the second is celebrated for its moisturizers, serums, and cleansers formulated with glycerin to suit sensitive and mature skin. Both lines offer targeted solutions like the UV Aqua Rich or the Treatment Softener for acne-prone skin, and the Makeup Remover Perfect Oil or the Benefiance Wrinkle Smoothing Day Cream for skin with dark spots. They differ primarily in their specific standout offerings and primary formulations, with the latter brand utilizing clinical study findings on glycerin to support a balanced and refreshed complexion.

Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.

biore.comkao.com

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular Biore and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Biore vs Shiseido products

People Say

BioreShiseido
  • Hydration and Moisture Sometimes NotedMostly Mentioned
    • “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
    • “Skin feels more hydrated — Shiseido Activating Essence”
    • “feels like a moisturizer — Biore UV Aqua Rich”
  • Skin Cleansing and Pores Mostly MentionedRarely Noted
    • “Gets the gunk out — Biore Deep Cleansing Pore Strips”
    • “Face feels squeaky clean — Biore Deep Pore Charcoal Cleanser”
    • “Keeps shine away — Biore Deep Pore Charcoal Cleanser”
    • “face feels squeaky clean — Shiseido Clarifying Cleansing Foam”
  • Skin Smoothing and Texture Sometimes NotedMostly Mentioned
    • “silky smooth, rich but non-greasy, absorbs quickly, melts into skin — Shiseido VITAL PERFECTION”
    • “Velvety, rich cream texture — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “Velvety texture — Shiseido FUTURE SOLUTION LX”
    • “Leaves skin feeling clean — Biore Deep Cleansing Pore Strips”
  • Lightweight Texture Often MentionedSometimes Noted
    • “melts into skin — Biore UV Aqua Rich”
    • “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
    • “absorbs quickly — Shiseido White Lucent Brightening Gel Cream”
  • Application and Use Often MentionedSometimes Noted
    • “Minimal effort required — Biore Deep Cleansing Pore Strips”
    • “Satisfying to see results — Biore Deep Cleansing Pore Strips”
    • “Works in shower, effective on wet hands/face. — Biore Makeup Remover Perfect Oil”
    • “Refills are available — Shiseido Activating Essence”
  • Brightening and Radiance Not notedOften Mentioned
    • “Skin looks brighter, more radiant, and "glowy." — Shiseido Ultimune Power Infusing Concentrate”
    • “faded pimple marks — Shiseido White Lucent Brightening Gel Cream”
    • “Eyes look more awake — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
  • Fragrance and Alcohol Issues Often MentionedOften Mentioned
    • “smells like alcohol — Biore UV Aqua Rich”
    • “strong citrus smell — Biore UV Aqua Rich”
    • “old lady smell — Shiseido Eudermine Revitalizing Essence”
    • “Strong scent, alcohol smell, potential irritation for sensitive skin. — Shiseido Ultimune Power Infusing Concentrate”
  • Skin Irritation and Sensitivity Mostly MentionedSometimes Noted
    • “Caused some irritation — Shiseido Bio-Performance Advanced Super Revitalizing Cream”
    • “Caused burning and redness — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “Caused breakouts, redness, or exacerbated oiliness for some. — Shiseido Ultimune Power Infusing Concentrate”
    • “stings eyes — Biore UV Aqua Rich”
  • High Price Point Not notedMostly Mentioned
    • “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
  • Drying and Stripping Effects Often MentionedRarely Noted
    • “Not enough for winter — Shiseido Essential Energy Hydrating Cream”
    • “left my skin squeaky dry — Shiseido Clarifying Cleansing Foam”
    • “Made my skin peel — Biore Deep Pore Charcoal Cleanser”

Biore vs Shiseido routines for dry skin

See multi-brand routine · 98% fit

Biore vs Shiseido routines for oily skin

See multi-brand routine · 97% fit

Biore vs Shiseido routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

Biore or Shiseido: which is better?

Biore offers a more affordable approach with products on this page that are fragrance-free and excel in cleansing, while Shiseido provides a more luxurious experience with formulas that focus on deep hydration, skin smoothing, and brightening. Depending on your budget and preferences, both brands deliver effective options for various skin types.

What is the difference between Biore and Shiseido?

Shiseido provides superior hydration and deep-cleansing cleansers, while Biore offers better application and a more budget-friendly price point for the products on this page. Shiseido achieves a High fit for sensitive skin, whereas Lovi rates Biore as Superior for sensitive skin.

Biore or Shiseido for dry skin?

For dry skin, Biore is the better choice because the routine fit on Lovi is High compared to Shiseido's Average. Furthermore, Shiseido products on this page often feature a strong fragrance, which may cause irritation for dry skin types.

Biore or Shiseido: which cleanser is better?

Biore does better for skin cleansing and pores among the products on this page. Reviewers often mention that Shiseido offers deep-cleansing and efficient cleansers.

Which is more affordable, Biore or Shiseido?

Biore is more affordable than Shiseido, as reviewers on this page frequently note Shiseido's high price point and Biore's lower cost.

Biore or Shiseido: which brand has products without fragrance?

Biore stands out as every product on this page lists no fragrance in its ingredients, whereas only 5 of 20 Shiseido products do so.

Which brand performs better for hydration and moisture according to review themes?

Shiseido performs better for hydration and moisture according to review themes. Topical hyaluronic acid helps improve skin quality and hydration levels.

Dermatologic Therapy, 2022

Biore or Shiseido: which brand is better for skin cleansing and pores?

Biore does better for skin cleansing and pores compared to Shiseido. The products on this page help provide deep-cleansing and efficient pore care.

Biore or Shiseido for oily skin?

Both Biore and Shiseido offer a High routine fit for oily skin. Shiseido provides deep-cleansing cleansers such as Deep Cleansing Foam, while Biore features options like UV Aqua Rich sunscreen that may help oily skin without heavy residue.

Biore or Shiseido: which sunscreen is better?

Shiseido offers sunscreens like Benefiance Wrinkle Smoothing Day Cream that reach a Superior fit for sensitive and mature skin types on the products on this page, while Biore UV Aqua Rich maintains an Average fit for those same concerns. Shiseido options may provide robust multi-benefit aging care, though reviewers frequently note strong fragrances compared to Biore's fragrance-free formulas.

Biore or Shiseido for sensitive skin?

For sensitive skin, Biore is the better choice because Lovi rates its routine as Superior, while Shiseido's routine is rated as High. Furthermore, every Biore product on this page lists no fragrance in its ingredients, whereas most Shiseido products contain added fragrance.

Biore or Shiseido for acne-prone skin?

Both Biore and Shiseido offer a High routine fit for acne-prone skin, so either brand helps depending on your other preferences. Biore products on this page list no fragrance, whereas 15 of 20 Shiseido products contain fragrance, which may matter for sensitive breakouts.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play