🇩🇪Germany

BYOMA vs The INKEY List

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and The INKEY List are popular British skincare brands offering moisturizers, serums, toners, and more. The 2022-founded brand uses tri-ceramide and squalane to best suit dry and sensitive skin, while the 2018-founded brand centers on glycerin to best suit sensitive and combination skin. Both brands differ in their core ingredients and target concerns, such as targeted solutions for acne-prone skin, dark spots, and mature skin. Through regular use, their distinct formulations improve barrier hydration and restore barrier function.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.

cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com

This page compares some of the most popular BYOMA and The INKEY List products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs The INKEY List products

People Say

BYOMAThe INKEY List
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “Gel consistency — The INKEY List Tranexamic Acid Serum”
    • “feels like applying straight up water to the skin — The INKEY List Omega Water Cream”
  • Value and Pricing Often MentionedMostly Mentioned
    • “Good for the price — The INKEY List Salicylic Acid Cleanser”
    • “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
    • “unbeatable value — The INKEY List Hyaluronic Acid Serum”
    • “budget-friendly — BYOMA Brightening Serum”
  • Barrier Support and Soothing Mostly MentionedSometimes Noted
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
  • Acne Clearing and Oil Control Sometimes NotedOften Mentioned
    • “Free of active acne — The INKEY List Salicylic Acid Cleanser”
    • “calms redness instantly — The INKEY List 10% Azelaic Acid Serum”
    • “Skin instantly looks less oily — The INKEY List Salicylic Acid Cleanser”
    • “breakouts are nearly non existent — BYOMA Clarifying Serum”
  • Skin Texture and Smoothing Sometimes NotedSometimes Noted
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
    • “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
    • “Skin feels softer — The INKEY List PHA Toner”
    • “Glass skin — The INKEY List Polyglutamic Acid Serum”
  • Makeup Compatibility and Removal Rarely NotedOften Mentioned
    • “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
    • “Melts away makeup and impurities without drying — The INKEY List Oat Cleansing Balm”
    • “Brilliant makeup base — The INKEY List Polyglutamic Acid Serum”
    • “melts away makeup — BYOMA Milky Oil Cleanser”
  • Packaging Issues and Design Mostly MentionedOften Mentioned
    • “Pump breaks easily — The INKEY List Tranexamic Acid Serum”
    • “Very difficult to squeeze out at first — The INKEY List Oat Cleansing Balm”
    • “product ends up around the opening — The INKEY List Collagen Peptide Serum”
    • “Opening is huge — BYOMA Brightening Toner”
  • Texture and Consistency Issues Often MentionedOften Mentioned
    • “Rolls off skin — BYOMA Moisturizing Gel-Cream”
    • “doesn't remove mascara — BYOMA Creamy Jelly Cleanser”
    • “Tube leaks liquified oil when opened — The INKEY List Oat Cleansing Balm”
    • “Leaves my skin a bit dry — The INKEY List Salicylic Acid Cleanser”
  • Breakouts and Acne Concerns Sometimes NotedSometimes Noted
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “did cause major breakouts — The INKEY List Omega Water Cream”
    • “New formula breaks me out — The INKEY List Salicylic Acid Cleanser”
  • Unpleasant Scent Sometimes NotedSometimes Noted
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
    • “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”

BYOMA vs The INKEY List routines for dry skin

See multi-brand routine · 99% fit

BYOMA vs The INKEY List routines for oily skin

See multi-brand routine · 96% fit

BYOMA vs The INKEY List routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

BYOMA or The INKEY List: which is better?

Both brands offer solid options, but BYOMA has a Superior routine fit for dry skin compared to The INKEY List's High fit, while The INKEY List does better for value and pricing among the products on this page.

What is the difference between BYOMA and The INKEY List?

BYOMA fits best for dry skin, sensitive skin, and oily skin, while The INKEY List fits best for sensitive skin, combination skin, and acne-prone skin. The products on this page show that BYOMA does better for barrier support and soothing, whereas The INKEY List does better for value and pricing, acne clearing and oil control, and makeup compatibility and removal.

BYOMA or The INKEY List for dry skin?

BYOMA fits dry skin better than The INKEY List, earning a Superior routine fit compared to The INKEY List's High fit. The products on this page for BYOMA feature barrier-strengthening ceramides and key ingredients like squalane and glycerin to deliver instant hydration.

BYOMA or The INKEY List: which cleanser is better?

Comparing the cleansers on this page, BYOMA and The INKEY List both offer effective options, but BYOMA has an edge for dry and sensitive skin with its fragrance-free formulas and barrier-supporting ceramides. The INKEY List stands out for acne and oil control with targeted options like its Salicylic Acid Cleanser.

Which is more affordable, BYOMA or The INKEY List?

The INKEY List does better for value and pricing among the products on this page. Reviewers note that the brand offers affordable moisturizers and serums.

BYOMA or The INKEY List: which has better barrier support and soothing products?

BYOMA does better for barrier support and soothing. Reviewers mostly mention that its moisturizers strengthen the skin barrier.

Which brand has fewer fragrance products, BYOMA or The INKEY List?

BYOMA has 16 of 17 products on this page listing no fragrance, while The INKEY List has every product on this page listing no fragrance.

BYOMA or The INKEY List: which offers better makeup compatibility and removal?

The INKEY List offers better makeup compatibility and removal than BYOMA. Reviewers on the page note that products from The INKEY List work well under makeup, and the brand does better in the makeup compatibility and removal theme.

BYOMA or The INKEY List for oily skin?

For oily skin, both BYOMA and The INKEY List achieve a High Lovi fit level across the products on this page. Reviewers note that The INKEY List does better for acne clearing and oil control, while BYOMA is recognized for barrier support and soothing.

BYOMA or The INKEY List: which moisturizer is better?

BYOMA is a better choice for dry skin, as the routine fit on the products on this page is Superior compared to High for The INKEY List.

BYOMA or The INKEY List for sensitive skin?

Both BYOMA and The INKEY List fit sensitive skin at a Superior level with their brand-focused routines. BYOMA stands out specifically for barrier support and soothing among the products on this page.

BYOMA or The INKEY List for acne-prone skin?

Both BYOMA and The INKEY List fit acne-prone skin well, as Lovi rates their routines as High for this skin type.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play