🇦🇺Australia

BYOMA vs The INKEY List

BYOMA and The INKEY List are British skincare brands offering moisturizers, toners, cleansers, serums, eye products, and more. Both brands suit sensitive skin and acne-prone skin best, while BYOMA additionally suits dry skin. They differ in their signature ingredients, as the former relies on tri-ceramide and squalane, whereas the latter is built around glycerin.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.

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This page compares some of the most popular BYOMA and The INKEY List products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

People Say

BYOMAThe INKEY List
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “Gel consistency — The INKEY List Tranexamic Acid Serum”
    • “feels like applying straight up water to the skin — The INKEY List Omega Water Cream”
  • Value and Pricing Often MentionedMostly Mentioned
    • “Good for the price — The INKEY List Salicylic Acid Cleanser”
    • “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
    • “unbeatable value — The INKEY List Hyaluronic Acid Serum”
    • “budget-friendly — BYOMA Brightening Serum”
  • Barrier Support and Soothing Mostly MentionedSometimes Noted
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
  • Acne Clearing and Oil Control Sometimes NotedOften Mentioned
    • “Free of active acne — The INKEY List Salicylic Acid Cleanser”
    • “calms redness instantly — The INKEY List 10% Azelaic Acid Serum”
    • “Skin instantly looks less oily — The INKEY List Salicylic Acid Cleanser”
    • “breakouts are nearly non existent — BYOMA Clarifying Serum”
  • Skin Texture and Smoothing Sometimes NotedSometimes Noted
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
    • “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
    • “Skin feels softer — The INKEY List PHA Toner”
    • “Glass skin — The INKEY List Polyglutamic Acid Serum”
  • Makeup Compatibility and Removal Rarely NotedOften Mentioned
    • “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
    • “Melts away makeup and impurities without drying — The INKEY List Oat Cleansing Balm”
    • “Brilliant makeup base — The INKEY List Polyglutamic Acid Serum”
    • “melts away makeup — BYOMA Milky Oil Cleanser”
  • Packaging Issues and Design Mostly MentionedOften Mentioned
    • “Pump breaks easily — The INKEY List Tranexamic Acid Serum”
    • “Very difficult to squeeze out at first — The INKEY List Oat Cleansing Balm”
    • “product ends up around the opening — The INKEY List Collagen Peptide Serum”
    • “Opening is huge — BYOMA Brightening Toner”
  • Texture and Consistency Issues Often MentionedOften Mentioned
    • “Rolls off skin — BYOMA Moisturizing Gel-Cream”
    • “doesn't remove mascara — BYOMA Creamy Jelly Cleanser”
    • “Tube leaks liquified oil when opened — The INKEY List Oat Cleansing Balm”
    • “Leaves my skin a bit dry — The INKEY List Salicylic Acid Cleanser”
  • Breakouts and Acne Concerns Sometimes NotedSometimes Noted
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “did cause major breakouts — The INKEY List Omega Water Cream”
    • “New formula breaks me out — The INKEY List Salicylic Acid Cleanser”
  • Unpleasant Scent Sometimes NotedSometimes Noted
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
    • “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”

BYOMA vs The INKEY List routines for dry skin

Buy BYOMA routine · A$219.85 · 95% fitBuy The INKEY List routine · A$220.70 · 84% fitSee multi-brand routine · 97% fit

BYOMA vs The INKEY List routines for oily skin

Buy BYOMA routine · A$429.99 · 91% fitBuy The INKEY List routine · A$457.62 · 90% fitSee multi-brand routine · 96% fit

BYOMA vs The INKEY List routines for combination skin

Buy BYOMA routine · A$366.13 · 91% fitBuy The INKEY List routine · A$381.72 · 90% fitSee multi-brand routine · 95% fit

Questions and answers

BYOMA or The INKEY List: which is better?

BYOMA offers a Superior routine fit for dry skin and dry sensitive skin, while The INKEY List provides High fit levels for those skin types.

What is the difference between BYOMA and The INKEY List?

BYOMA focuses on barrier support and soothing with ingredients like ceramides, while The INKEY List offers budget-friendly options that lean toward acne clearing and oil control. Reviewers note that BYOMA has a Lovi routine fit level of Superior for dry skin compared to High for The INKEY List.

BYOMA or The INKEY List for dry skin?

BYOMA offers a Superior routine fit for dry skin, whereas The INKEY List provides a High routine fit. Reviewers mention that the products on this page from BYOMA excel particularly in barrier support and soothing.

BYOMA or The INKEY List: which cleanser is better?

When comparing cleansers, BYOMA offers options with a Lovi fit level of High for dry skin, sensitive skin, and dry sensitive skin, while The INKEY List features cleansers like the Oat Cleansing Balm that achieves a Superior fit for dry skin and High for sensitive skin. Both brands provide well-regarded, non-stripping options, though The INKEY List also offers targeted solutions like the Salicylic Acid Cleanser for acne-prone skin.

Which is more affordable, BYOMA or The INKEY List?

The INKEY List does better for value and pricing among the products on this page, offering affordable moisturizers and serums.

Which brand has better barrier support and soothing products, BYOMA or The INKEY List?

BYOMA does better for barrier support and soothing products.

Do BYOMA and The INKEY List products contain fragrance?

BYOMA has fragrance in only one product on the page, the Smoothing Body Serum, while the other products list no fragrance. Every product on The INKEY List page lists no fragrance in its ingredients.

BYOMA or The INKEY List for oily skin?

Both BYOMA and The INKEY List offer a Superior routine fit for oily skin. The INKEY List does better for acne clearing and oil control, while BYOMA is best for barrier support.

BYOMA or The INKEY List: which moisturizer is better?

BYOMA offers better barrier support and soothing with a Superior Lovi routine fit for dry skin, whereas The INKEY List provides more affordable options with a High fit for dry skin.

BYOMA or The INKEY List for sensitive skin?

Both BYOMA and The INKEY List fit sensitive skin with an equal level of routine fit, but BYOMA is particularly suited for sensitive skin through its brand-focused routines. Review themes indicate that BYOMA does better for barrier support and soothing, while The INKEY List offers advantages in value and pricing.

BYOMA or The INKEY List for acne-prone skin?

Both brands offer acne-prone skin a Superior Lovi routine fit, but BYOMA achieves this while focusing on barrier support, whereas The INKEY List delivers better results for value and acne clearing.

BYOMA or The INKEY List for dry sensitive skin?

BYOMA is a better choice for dry sensitive skin, offering a Superior routine fit compared to The INKEY List which has a High routine fit on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.