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Anua vs Allies of Skin

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and Allies of Skin are skincare brands offering targeted solutions for diverse complexions. The South Korean brand Anua centers its moisturizers, toners, serums, and cleansers on hyaluronic acid, heartleaf, and niacinamide, suiting oily acne-prone and combination skin best. Meanwhile, Allies of Skin is loved for luxurious moisturizers, potent serums, and targeted eye products formulated with powerhouse ingredients like niacinamide that suit acne-prone and oily acne-prone skin. They differ primarily in their formulation approaches and regional heritage, while both utilize niacinamide to decrease hyperpigmentation.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

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This page compares some of the most popular Anua and Allies of Skin products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs Allies of Skin products

People Say

AnuaAllies of Skin
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “leaves skin plump — Anua Rice 70 Glow Milky Toner”
    • “nourished and hydrated — Allies of Skin Peptides & Omegas Firming Eye Cream”
    • “more like a spray serum — Allies of Skin Molecular Saviour Probiotics Treatment Mist”
  • Brightening and Fading Dark Spots Often MentionedOften Mentioned
    • “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
    • “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
    • “gives skin an instant dewy glow — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
    • “scars visibly lightened after I started using this — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
  • Lightweight and Fast-Absorbing Texture Often MentionedSometimes Noted
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “Feels like water, not heavy oil — Anua Heartleaf Pore Control Cleansing Oil”
    • “Absorbs quickly without stickiness — Anua Heartleaf 77% Soothing Toner”
    • “sinks easily into damp skin — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
  • Gentle Exfoliation and Texture Improvement Often MentionedSometimes Noted
    • “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
    • “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
    • “gentle PHA exfoliation — Anua Heartleaf 77% Clear Pad”
    • “Woke up looking well-rested — Allies of Skin Retinal & Peptides Repair Night Cream”
  • Gentle and Non-Irritating Formula Sometimes NotedOften Mentioned
    • “Best retinol for sensitive skin — Allies of Skin Retinal & Peptides Repair Night Cream”
    • “feels super soothing, doesn't trigger redness — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
    • “didn't sensitize my skin — Anua BHA 2% Gentle Exfoliating Toner”
  • Soothes Redness and Inflammation Often MentionedSometimes Noted
    • “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
    • “calmed my red spots — Anua Heartleaf 77% Clear Pad”
    • “calm with zero irritation — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “Redness is less noticeable — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
  • Price, Value, and Quantity Rarely NotedMostly Mentioned
    • “price feels way too high — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “small size, the price is expensive — Anua Rice Enzyme Brightening Cleansing Powder”
    • “bottle too small — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “Pricey — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
  • Ineffective for Dark Spots or Results Sometimes NotedSometimes Noted
    • “Did absolutely nothing — Anua Heartleaf 77% Soothing Toner”
    • “not instant fix — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “still not impressed with the results — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
    • “Have not noticed improved skin quality yet — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
  • Breakouts and Acne Often MentionedRarely Noted
    • “Skin may be in purging stage — Allies of Skin Retinal & Peptides Repair Night Cream”
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”

Anua vs Allies of Skin routines for dry skin

Buy Allies of Skin routine · SAR 1,741.33 · 94% fitBuy Anua routine · SAR 599.64 · 78% fitSee multi-brand routine · 96% fit

Anua vs Allies of Skin routines for oily skin

Buy Allies of Skin routine · SAR 1,789.32 · 94% fitBuy Anua routine · SAR 508.48 · 81% fitSee multi-brand routine · 97% fit

Anua vs Allies of Skin routines for combination skin

Buy Allies of Skin routine · SAR 1,776.13 · 94% fitBuy Anua routine · SAR 494.34 · 82% fitSee multi-brand routine · 97% fit

Questions and answers

Anua or Allies of Skin: which is better?

Both Anua and Allies of Skin are great choices, with Lovi rating Allies of Skin as Superior and Anua as High across all skin types. Anua stands out for lightweight textures and soothing ingredients like heartleaf, whereas Allies of Skin excels with effective anti-aging and brightening formulas.

What is the difference between Anua and Allies of Skin?

Anua focuses on soothing and lightweight formulas using ingredients like heartleaf, while Allies of Skin emphasizes advanced repair and firming with peptides and niacinamide. Lovi rates Allies of Skin as a Superior fit across all skin types, whereas Anua is rated High.

Anua or Allies of Skin for dry skin?

Both brands fit dry skin well, but Allies of Skin has a superior routine fit on this page compared to Anua's high fit. Anua offers lightweight textures and soothing ingredients like hyaluronic acid and heartleaf, whereas Allies of Skin provides rich formulas that help lock in moisture.

Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015

Anua or Allies of Skin: which moisturizer is better?

Both brands offer strong options on this page, but Allies of Skin comes with a Superior routine fit for moisturizers while Anua fits at a High level. Reviewers often note that Allies of Skin provides gentle and effective moisturizers, whereas Anua is known for soothing and barrier support in its moisturizers.

Which is more affordable, Anua or Allies of Skin?

Anua is more affordable than Allies of Skin, as the products on this page often come with a high price point for Allies of Skin while Anua is noted for better price, value, and quantity.

Which brand performs better for lightweight and fast-absorbing texture?

Anua performs better for lightweight and fast-absorbing texture among the products on this page.

How do the key ingredients differ between Anua and Allies of Skin?

Anua features a wide variety of key ingredients across the products on this page, including hyaluronic acid, heartleaf, niacinamide, glycerin, ceramide, panthenol, and centella asiatica, while Allies of Skin focuses primarily on niacinamide. Hyaluronic acid helps improve hydration and skin quality.

Dermatologic Therapy, 2022

Which brand performs better for soothing redness and inflammation?

Anua performs better for soothing redness and inflammation among the products on this page. Reviewers note that its formulas help calm the skin effectively.

Anua or Allies of Skin for oily skin?

Both Anua and Allies of Skin have a High Lovi fit level for oily skin across the products on this page. Allies of Skin reaches a Superior routine fit for oily skin, whereas Anua is noted for lightweight, fast-absorbing textures and soothing redness.

Anua or Allies of Skin for sensitive skin?

Both Anua and Allies of Skin have a High Lovi fit level for sensitive skin, but Allies of Skin does better for a gentle and non-irritating formula while Anua is better for soothing redness and inflammation. Reviewers often note that Allies of Skin provides gentle, effective moisturizers and calming serums, whereas Anua offers lightweight, fast-absorbing toners and gentle exfoliation, though Anua's products on this page list no fragrance.

Anua or Allies of Skin for acne-prone skin?

Both brands offer products that fit acne-prone skin well, with Anua achieving a High fit and Allies of Skin achieving a Superior routine fit. Anua relies on a wider variety of key ingredients across its range, like heartleaf and niacinamide, while Allies of Skin focuses heavily on niacinamide and peptides.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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