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Purito vs Biore

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and Biore are well-regarded Asian skincare brands offering thoughtful moisturizers, sunscreens, cleansers, and makeup removers. Purito is cherished for gentle formulas that suit dry skin and sensitive skin best, while Biore is beloved for accessible preparations suited to sensitive skin and mature skin. Both feature standout options for acne-prone skin, dark spots, and mature concerns, though they differ in their foundational heritages and specific ingredient approaches.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.

biore.comkao.com

This page compares some of the most popular Purito and Biore products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs Biore products

People Say

PuritoBiore
  • Lightweight and non-greasy texture Mostly MentionedOften Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “melts into skin — Biore UV Aqua Rich”
  • Soothing and calming for skin Mostly MentionedNot noted
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
  • No white cast Rarely NotedOften Mentioned
    • “transparent finish — Biore UV Aqua Rich”
    • “completely transparent — Purito Daily Soft Touch Sunscreen”
  • Makeup-friendly finish and base Rarely NotedSometimes Noted
    • “primer-like — Biore UV Aqua Rich”
    • “no pilling — Purito Daily Soft Touch Sunscreen”
  • Skin barrier and texture improvement Sometimes NotedSometimes Noted
    • “strengthens moisture barrier — Purito Mighty Bamboo Panthenol Cream”
    • “gives dewy, glowy glass skin — Purito Mighty Bamboo Panthenol Cream”
    • “Leaves skin feeling clean — Biore Deep Cleansing Pore Strips”
  • Effective makeup removal Rarely NotedSometimes Noted
    • “Removes waterproof mascara, eyeliner, foundation. — Biore Makeup Remover Perfect Oil”
    • “dissolves waterproof mascara easily — Purito From Green Cleansing Oil”
  • Potential irritation and reactions Rarely NotedMostly Mentioned
    • “irritated skin around eyes — Purito Mighty Bamboo Panthenol Cream”
    • “stung my eyes — Purito Daily Soft Touch Sunscreen”
    • “Caused small whiteheads — Purito Wonder Releaf Centella Eye Cream”
    • “stings eyes — Biore UV Aqua Rich”
  • Caused breakouts Sometimes NotedSometimes Noted
    • “caused cystic acne — Biore UV Aqua Rich”
    • “Caused breakouts, closed comedones, cystic acne. — Biore Makeup Remover Perfect Oil”
    • “caused cystic acne — Purito From Green Cleansing Oil”
  • Insufficient moisture and hydration Often MentionedNot noted
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • Lack of visible results Sometimes NotedSometimes Noted
    • “didn't see any difference — Purito Centella Unscented Serum”
    • “No change in dark circles — Purito Wonder Releaf Centella Eye Cream”
    • “Doesn't get all blackheads — Biore Deep Cleansing Pore Strips”
    • “Doesn't shrink pores — Biore Deep Cleansing Pore Strips”

Purito vs Biore routines for dry skin

See multi-brand routine · 99% fit

Purito vs Biore routines for oily skin

See multi-brand routine · 95% fit

Purito vs Biore routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

Purito or Biore: which is better?

Purito is better than Biore because Lovi rates its routine fit as Superior for dry skin, sensitive skin, and dry sensitive skin, compared to Biore's High or lower levels for those skin types.

What is the difference between Purito and Biore?

Purito offers a Superior routine fit for dry, sensitive, and dry sensitive skin types, whereas Biore provides a High routine fit for those same skin types. Reviewers note that Purito does better with lightweight, non-greasy textures and soothing, calming effects.

Purito or Biore for dry skin?

Purito is a better fit for dry skin, where Lovi rates the routine as Superior compared to High for Biore. Reviewers often mention Purito's lightweight, soothing, and barrier-supporting moisturizers.

Purito or Biore: which sunscreen is better?

Purito Daily Soft Touch Sunscreen achieves a Superior Lovi fit level for dry skin, dry sensitive skin, skin with dark spots, sensitive skin, and acne-prone skin on this page, while Biore UV Aqua Rich receives a Caution level for dry skin and a Low level for dry sensitive skin.

Which is more affordable, Purito or Biore?

This page does not provide pricing information or comparisons of affordability for either Purito or Biore.

Which brand has more products with a Superior Lovi fit level for dry skin, Purito or Biore?

Purito has more products on this page with a Superior Lovi fit level for dry skin. Biore has no products with a Superior fit level for dry skin on this page, whereas Purito features multiple moisturizers, sunscreens, serums, and a toner rated as Superior.

Do any products from Purito or Biore contain fragrance?

Every product on this page from both Purito and Biore lists no fragrance in its ingredients.

Which brand is owned by Corstone Capital, Purito or Biore?

Purito is owned by Corstone Capital, having been acquired in 2022.

Purito or Biore for oily skin?

For oily skin, both Purito and Biore achieve a High routine fit level on Lovi. Reviewers note that Purito offers a more lightweight and non-greasy texture as well as soothing and calming properties.

Purito or Biore for sensitive skin?

Purito is a better fit for sensitive skin, with Lovi rating its routine as Superior compared to Biore's High. Reviewers note that Purito provides soothing and calming moisturizers, making it a reliable option for sensitive skin types.

Purito or Biore for acne-prone skin?

Purito is a better fit for acne-prone skin, as Lovi rates its routine as Superior compared to Biore's High. Reviewers note that Purito offers soothing and calming moisturizers, helping manage skin sensitivity while addressing breakouts.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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