NIVEA skincare
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
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NIVEA is dearly loved for its reliable sunscreens, targeted serums, and nourishing moisturizers, all thoughtfully formulated with skin-softening glycerin. Its products suit sensitive skin and mature skin best, offering gentle care and dependable daily protection. For particular concerns, the standout choices include the Protect & Moisture Sun Lotion SPF50+ for acne-prone skin, the UV Deep Protect & Care Gel for skin with dark spots, and the LUMINOUS630 ANTI-DARK SPOT SERUM for mature skin. Throughout the line, key ingredients like glycerin actively improve stratum corneum hydration and barrier function to keep the complexion balanced.
This page covers some of the most popular NIVEA products; for the whole NIVEA range, with a fit score for every product, use the Lovi app.
People Say
★4.6Overall rating based on 112.2k+ reviewsReviewers most often praise NIVEA for effective moisturization, lightweight and fast-absorbing formulas, and targeted blemish and dryness relief. The most common complaints are breakouts for acne-prone skin and greasy or heavy textures.
Highlights
Blemish-clearing serums Mostly Mentioned
- “cleared my complexion in 7 days — DERMA SKIN CLEAR”
- “unclogs pores — Derma Skin Clear Anti-Blemish Scrub”
- “reduces blackheads — Derma Skin Clear Anti-Blemish Scrub”
Versatile multi-use moisturizers Mostly Mentioned
- “Use it on face, body, hands, and feet — Creme”
- “Applying is easy, you can use on your face, hands, and body. — Soft”
- “Works better than expensive luxury creams — Creme”
Smoother skin texture serums Mostly Mentioned
- “skin feels squeaky clean and soft — DERMA SKIN CLEAR”
- “skin feels smooth — Derma Skin Clear Anti-Blemish Scrub”
Non-drying serums Mostly Mentioned
- “doesn't dry out skin — Derma Skin Clear Anti-Blemish Scrub”
- “doesn't leave skin dry or stretched — DERMA SKIN CLEAR”
Intense deep hydration Often Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — Creme”
- “Makes my face feel smooth and soft. — Soft”
Greasy and oily residue Often Mentioned
- “Leaves a shiny grease layer that doesn't go away — Creme”
- “too greasy for face — Protect & Moisture Sun Lotion SPF50+”
- “made my face slightly shiny — DERMA SKIN CLEAR”
Causes breakouts and acne Sometimes Noted
- “Clogged my pores and caused bad acne — Creme”
- “I noticed some acne breakouts on my chin after using this crème for a while. — Soft”
Strong fragrance Sometimes Noted
- “Scent is too overpowering for sensitive noses — Creme”
- “Has a heavy, baby powder smell. — Soft”
- “smells like men's hairspray — DERMA SKIN CLEAR”
Sources: lovi.care, influencer.com, walmart.com, hometesterclub.com, shespeaks.com, target.com, and more
Questions and answers
Is NIVEA good for oily skin?
Yes, NIVEA is a good choice for oily skin, as Lovi rates the NIVEA-focused routine High for oily skin. Products like UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ work well to keep oily skin feeling balanced and protected.
Is NIVEA worth it?
NIVEA is worth considering, as Lovi rates the brand-focused routines High for dry, oily, sensitive, combination, and acne-prone skin. Reviewers often mention its intense deep hydration and versatile moisturizers, though some note a greasy residue or strong fragrance. Prices on the page are affordable, ranging from €5.28 to €15.67.
What are NIVEA's best products?
NIVEA's best products are UV Deep Protect & Care Gel, Protect & Moisture Sun Lotion SPF50+, Creme, and Derma Skin Clear Anti-Blemish Scrub, which all rate High for multiple skin types on the page. Reviewers often mention intense deep hydration and smoother skin texture serums among these choices.
Which NIVEA moisturizer is best for dry skin?
NIVEA Creme is the best moisturizer for dry skin, as Lovi rates it High for dry skin, while Soft rates Average.
Does NIVEA cause breakouts?
NIVEA may sometimes cause breakouts, as reviewers note that certain products can cause acne and clogged pores. However, Lovi rates the brand-focused routine for acne-prone skin High.
Is NIVEA fragrance-free?
No, the NIVEA products on this page are not all fragrance-free, as 6 of the 9 featured products contain added fragrance while only 3 do not. Reviewers sometimes note a strong fragrance from these scented items.
What are the key ingredients in NIVEA products?
Glycerin is a key ingredient featured across the NIVEA products on this page. Glycerin helps provide intense deep hydration to the skin.
How do I build a NIVEA skincare routine?
To build a NIVEA skincare routine for dry skin, start your morning with a hydrating facial cleanser, calming deep moisture toner, Creme moisturizer, and Protect & Moisture Sun Lotion SPF50+. In the evening, use an ultra hyalon cleansing cream, hydrating facial cleanser, Derma Skin Clear Anti-Blemish Scrub, and Creme moisturizer. Once a week, add a nourishing mask into your evening steps before applying the scrub and moisturizer.
Where can I buy NIVEA, and how much does it cost?
NIVEA products on this page are available at stores in Italy. Prices range from €5.28 to €15.67, with most products costing between €5.88 and €8.27.
What are good alternatives to NIVEA?
Good alternatives to NIVEA with pages on Lovi include Eucerin, Bayer, Augustinus Bader, Yepoda, Dr. Barbara Sturm, and Sebamed. Among these, Eucerin provides brand-focused routines that rate Superior for dry skin and High for oily, sensitive, combination, and acne-prone skin.
NIVEA vs Eucerin: which is better?
NIVEA and Eucerin offer comparable performance across most skin concerns. Lovi rates the NIVEA-focused routine High for dry skin, while the Eucerin-focused routine is rated Superior for dry skin.
Who owns NIVEA, and where is it from?
NIVEA is a German brand founded in 1911, owned by maxingvest GmbH & Co. KGaA since 2004.
Is NIVEA cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NIVEA as cruelty-free.
Is NIVEA good for dry skin?
Yes, NIVEA is good for dry skin, and Lovi rates the NIVEA-focused routine High for dry skin. Glycerin helps provide intense deep hydration, though reviewers note that some products may leave a greasy and oily residue.
Which NIVEA sunscreen is best for sensitive skin?
Protect & Moisture Sun Lotion SPF50+ is the best sunscreen for sensitive skin, as Lovi rates it High. UV Deep Protect & Care Gel is another option, with Lovi rating it Average, while MEN has a Low fit for sensitive skin.
Is NIVEA good for sensitive skin?
Yes, NIVEA is a good choice for sensitive skin, and Lovi rates the NIVEA-focused routine High for sensitive skin. NIVEA features versatile multi-use moisturizers that reviewers often note provide intense deep hydration, though reviewers sometimes point out a strong fragrance in some products.
Is NIVEA good for acne-prone skin?
Yes, NIVEA is generally good for acne-prone skin, as Lovi rates the brand-focused routines High for acne-prone skin. The selection includes blemish-clearing serums and sunscreens that help manage oily and breakout-prone areas, though some products may occasionally cause breakouts or leave a greasy residue.
Is NIVEA good for skin with dark spots?
NIVEA is moderately good for skin with dark spots, as Lovi rates LUMINOUS630 ANTI-DARK SPOT SERUM Average for skin with dark spots. Reviewers often mention blemish-clearing serums, and niacinamide in some products helps reduce cutaneous pigmentation.
Is NIVEA good for mature skin?
Yes, NIVEA is a good choice for mature skin, as Lovi rates the NIVEA-focused routine High for this skin type. NIVEA offers several products suited for mature skin, such as Protect & Moisture Sun Lotion SPF50+ and UV Deep Protect & Care Gel, which both have a High fit for mature skin.
Research behind NIVEA's key ingredients
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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