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DHC vs No7

DHC and No7 are well-known Japanese and British skincare brands offering reliable daily care for diverse complexions. The former is beloved for its effective makeup removers and nourishing formulas, suiting dry, normal, combination, and oily skin best with standout items like the Deep Cleansing Oil. Meanwhile, the latter focuses on serums, eye products, moisturizers, and sunscreens built around vitamin c, shea butter, and hyaluronic acid, fitting mature skin and dry skin best. Ultimately, both brands differ through their distinct heritages, founding years, and targeted ingredient profiles.

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

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No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

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This page compares some of the most popular DHC and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

DHC or No7: which is better?

When comparing the products on this page, No7 has options that achieve a Superior Lovi fit level for mature skin and eye products, whereas DHC achieves a Superior fit only for sensitive skin with its Pore Cleansing Oil. Every DHC product on this page lists no fragrance, while several No7 products include fragrance.

What is the difference between DHC and No7?

DHC offers a smaller selection of fragrance-free makeup removers, whereas the products on this page from No7 include a wider range of serums, eye creams, and moisturizers for mature and dry skin. Reviewers note that No7 helps improve skin feel and texture, but some users also report skin irritation and dryness.

Which is more affordable, DHC or No7?

The page facts do not provide pricing information for either DHC or No7, so affordability cannot be compared here.

Which causes fewer breakouts, DHC or No7?

When it comes to breakout prevention, both brands offer options, but the products on this page from DHC list no fragrance across their entire range, which may help sensitive skin prone to irritation. Meanwhile, No7 features items like Restore & Renew Serum with a High fit for acne-prone skin, though some reviewers also mention adverse skin reactions.

Which brand has more fragrance-free products, DHC or No7?

DHC has more fragrance-free products since every product on its page lists no fragrance, whereas No7 includes fragrance in 3 of its 13 products.

Which brand was founded earlier, DHC or No7?

No7 was founded earlier in 1935, while DHC was founded in 1980.

What are the specific skin types that No7 fits best according to its brand-focused routines?

According to its brand-focused routines, No7 fits mature skin, dry skin, and dry sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.