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DHC vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

DHC and No7 are established skincare brands offering distinct approaches to daily routines, with the former known for nourishing formulas featuring deep cleansing oils and the latter recognized for serums, moisturizers, and eye products built around vitamin C, shea butter, and hyaluronic acid. DHC suits dry, normal, combination, and oily skin best, while No7 products fit dry skin and mature skin best. Both lines provide targeted solutions, as the Japanese brand addresses acne-prone skin and dark spots with reliable daily care, and the British brand offers specialized options for mature complexions and specific concerns.

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

dhc-corporate.co.jpen.wikipedia.org

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular DHC and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular DHC vs No7 products

Questions and answers

DHC or No7: which is better?

When comparing DHC and No7, No7 achieves a Superior Lovi fit for mature skin with its Protect & Perfect Intense Advanced Night Cream and Restore & Renew Multi Action Eye Cream, whereas the products on this page for DHC reach a High fit at best. Additionally, Niacinamide helps reduce cutaneous pigmentation and suppresses melanosome transfer, a benefit found in No7 key ingredients.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between DHC and No7?

DHC offers makeup removers that list no fragrance on this page, whereas No7 provides a larger range of serums, creams, and sunscreens with key ingredients like vitamin C and retinol, though some of its products include fragrance. Lovi ratings show that No7's Protect & Perfect Intense Advanced Night Cream and Restore & Renew Multi Action Eye Cream achieve a Superior fit for mature skin.

Which is more affordable, DHC or No7?

The provided page facts do not mention the prices of the products for either DHC or No7, so it is not possible to determine which brand is more affordable.

Which causes fewer breakouts, DHC or No7?

Both DHC and No7 include products on this page that rate as having a High fit for acne-prone skin. The products on this page for DHC do not list fragrance, while some No7 items do and reviewers sometimes note skin irritation and adverse reactions.

Which brand has been around longer, DHC or No7?

No7 has been around longer, having been founded in the United Kingdom in 1935, whereas DHC was founded in Japan in 1980.

Do products from DHC and No7 contain fragrance?

Every DHC product on this page lists no fragrance in its ingredients. For No7, 10 of the 13 products on this page list no fragrance, while the remaining three products include fragrance.

Which skin types does No7 fit best according to its brand-focused routines?

According to its brand-focused routines, No7 fits dry skin, mature skin, and dry sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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