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DHC vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

DHC and No7 are enduring skincare lines offering reliable daily care for a balanced complexion. The Japanese brand founded in 1980 is beloved for effective makeup removers and nourishing formulas featuring the Deep Cleansing Oil, whereas the British brand founded in 1935 provides serums, eye products, moisturizers, sunscreens, and more, built around vitamin c, shea butter, and hyaluronic acid. Both labels serve different complexions, with the former suiting dry, normal, combination, and oily skin best, while the latter fits dry skin and dry sensitive skin best. They differ primarily in their heritage and targeted ingredients, offering distinct solutions for concerns like acne, dark spots, and aging.

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

dhc-corporate.co.jpen.wikipedia.org

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular DHC and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular DHC vs No7 products

Questions and answers

DHC or No7: which is better?

Both brands fit different needs well, as DHC offers fragrance-free makeup removers while No7 provides a wide range of serums and creams with key ingredients like hyaluronic acid and niacinamide. No7 has a Superior fit for mature skin in products like Protect & Perfect Intense Advanced Night Cream and Restore & Renew Multi Action Eye Cream.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between DHC and No7?

DHC offers makeup removers with no fragrance listed across the products on this page, whereas No7 provides a wide variety of serums, eye creams, moisturizers, and sunscreens with key ingredients like Niacinamide and Hyaluronic acid that help address signs of aging.

The British Journal of Dermatology, 2002Antioxidants, 2021

Which is more affordable, DHC or No7?

Neither DHC nor No7 can be determined as more affordable based on the information on this page, as pricing details are not provided for either brand.

Which causes fewer breakouts, DHC or No7?

Both brands offer products that fit acne-prone skin, but DHC has no fragrance across the products on this page, which helps minimize skin irritation.

Which brand has fragrance-free products, DHC or No7?

Both brands offer fragrance-free products on this page, as every DHC product lists no fragrance, and 10 of the 13 No7 products are also fragrance-free.

Which brand was founded earlier, DHC or No7?

No7 was founded earlier, in 1935 in the United Kingdom, whereas DHC was founded later in 1980 in Japan.

Which brand's products are best suited for dry sensitive skin based on their brand-focused routines?

No7 fits dry sensitive skin best based on its brand-focused routines, while DHC does not list best-fit routines for this skin type on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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