🇮🇪Ireland

Murad skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Murad is an American skincare brand founded in 1989 and owned by Unilever since 2015.

pitchbook.comgcimagazine.comcosmeticsbusiness.com

Skincare enthusiasts love Murad for its thoughtful range of cleansers, serums, moisturizers, eye products, and more, all formulated with key ingredients like hyaluronic acid and glycerin. Its products suit oily acne-prone skin and mature skin best, delivering targeted relief through clinical-grade formulations. For specific concerns, the standout choices include the AHA/BHA Exfoliating Cleanser for acne-prone skin, the Rapid Resurfacing Peel for skin with dark spots, and the Retinal ReSculpt Overnight Treatment for mature skin. Through daily use, hyaluronic acid lengthens the duration of wrinkle reduction, while glycerin significantly increases skin hydration and restores barrier function.

Dermatologic Therapy, 2022

This page covers some of the most popular Murad products; for the whole Murad range, with a fit score for every product, use the Lovi app.

Murad serums and treatments

Murad moisturizers

People Say

★4.4Overall rating based on 17.5k+ reviews

Reviewers most often praise Murad for effective anti-aging results, brightening the complexion, and improving skin texture. The most common complaints are high price points and causing dryness or irritation.

Highlights

  • Hydrating and luxurious moisturizers Mostly Mentioned
    • “gentle enough to use every night — Retinol Youth Renewal Night Cream”
    • “sinks in easily without leaving any residue — Retinol Youth Renewal Night Cream”
    • “skin is replete with moisture — Intense Recovery Cream”
  • Improving skin texture and smoothness Often Mentioned
    • “leaves my skin smooth — AHA/BHA Exfoliating Cleanser”
    • “skin feels smooth and soft — Retinal ReSculpt Overnight Treatment”
    • “Smoother skin — Retinol Youth Renewal Serum”
  • Brightening and fading dark spots Often Mentioned
    • “instant glow — Vita-C Glycolic Brightening Serum”
    • “brighter skin — Rapid Dark Spot Correcting Serum”
    • “dark spots are fading — Rapid Dark Spot Correcting Serum”
  • Gentle, non-irritating serums Often Mentioned
    • “Good for beginners — Retinol Youth Renewal Serum”
    • “no tingling or redness — Retinal ReSculpt Overnight Treatment”
    • “safe for sensitive skin — InvisiScar Resurfacing Treatment”
  • Immediate blurring and makeup base benefits Often Mentioned
    • “blurs the pores — Targeted Pore Corrector”
    • “blurs imperfections immediately — InvisiScar Resurfacing Treatment”
    • “smooth canvas — Vita-C Glycolic Brightening Serum”
  • Lightweight and hydrating formulas Sometimes Noted
    • “Feather-light formula — Multi-Vitamin Infusion Oil”
    • “absorbs quickly — Vita-C Glycolic Brightening Serum”
    • “leaves skin hydrated and soft — Retinal ReSculpt Body Treatment”
  • High price Mostly Mentioned
    • “bottle is very little — InvisiScar Resurfacing Treatment”
    • “Very expensive — Retinol Youth Renewal Serum”
    • “too expensive for the amount — Retinal ReSculpt Overnight Treatment”
  • Packaging and pump issues Sometimes Noted
    • “bottle looks big but holds little — Retinal ReSculpt Overnight Treatment”
    • “terrible dispenser — InvisiScar Resurfacing Treatment”
    • “pump dispenses unevenly — Vita-C Glycolic Brightening Serum”
  • Ineffective or slow results Sometimes Noted
    • “takes 8 weeks to work — InvisiScar Resurfacing Treatment”
    • “didn't work — Rapid Dark Spot Correcting Serum”
    • “no difference — Vita-C Eyes Dark Circle Corrector”
  • Unpleasant or strong scent Sometimes Noted
    • “Floral scent — Retinol Youth Renewal Serum”
    • “get rid of the strong perfume — Retinol Youth Renewal Night Cream”
    • “Strong herbal scent — Multi-Vitamin Infusion Oil”
  • Causes breakouts or purging Sometimes Noted
    • “caused breakouts and cystic acne — Clarifying Cleanser”
    • “burnt my face — AHA/BHA Exfoliating Cleanser”
    • “Caused purging — Retinol Youth Renewal Serum”

Sources: lovi.care, dermstore.com, lovelyskin.com, sephora.co.uk, sephora.com.au, ulta.com, and more

Other Murad products

Questions and answers

Is Murad good for oily skin?

Yes, Murad is good for oily skin. Lovi rates the Murad-focused routine High for oily skin. Reviewers often mention its lightweight and hydrating formulas.

Is Murad worth it?

Murad may be worth it for shoppers seeking luxurious moisturizers and serums that help smooth texture and fade dark spots. However, some reviewers note high prices and occasional packaging issues. Lovi rates the Murad-focused routines High for dry, oily, sensitive, combination, and acne-prone skin.

What are Murad's best products?

Murad's best products depend on the skin type, but the brand performs best overall for oily acne-prone skin, mature skin, and oily skin. Some of the top-rated items include the Rapid Resurfacing Peel, AHA/BHA Exfoliating Cleanser, and Cellular Hydration Repair Serum.

Which Murad moisturizer is best for dry skin?

The best Murad moisturizer for dry skin is Cellular Hydration Repair Serum, followed by Multi-Vitamin Infusion Oil and Intense Recovery Cream. Lovi rates these options High for dry skin.

Does Murad cause breakouts?

Reviewers sometimes note that Murad may cause breakouts or purging. Lovi rates the Murad products on this page as having varying suitability for acne-prone skin, ranging from High to Caution.

Is Murad fragrance-free?

No, Murad is not completely fragrance-free, as 12 of the 21 Murad products on this page contain fragrance.

What are the key ingredients in Murad products?

The key ingredients in Murad products include vitamin C, hyaluronic acid, glycerin, glycolic acid, and salicylic acid. These components help support skin hydration and clarity across the range.

Drug Delivery, 2017Dermatologic Therapy, 2022

How do I build a Murad skincare routine?

To build a Murad routine for dry skin, start your morning with Clarifying Cleanser followed by Intense Recovery Cream. In the evening, use Clarifying Cleanser again, apply Vita-C Eyes Dark Circle Corrector, and finish with Intense Recovery Cream. Once a week, add a nourishing mask into that evening routine, and Lovi rates this Murad-focused routine High for dry skin.

Where can I buy Murad, and how much does it cost?

Murad is available to buy in Ireland, and prices on the page range from €32.92 to €91.92, with most items falling between €35.28 and €75.40.

What are good alternatives to Murad?

Good alternatives to Murad with pages on Lovi include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These similar skincare brands offer alternative options for various skin types and concerns.

Murad vs CeraVe: which is better?

Lovi rates CeraVe-focused routines slightly higher than Murad-focused routines across most skin types, such as oily and sensitive skin. Reviewers often mention that Murad products offer luxurious hydration and improve skin smoothness, but note that they carry a high price.

Who owns Murad, and where is it from?

Murad is an American brand founded in 1989, owned by Unilever since 2015.

pitchbook.comgcimagazine.comcosmeticsbusiness.com

Is Murad cruelty-free?

Yes: PETA lists Murad as cruelty-free.

PETA

Is Murad good for dry skin?

Lovi rates Murad High for dry skin. Reviewers often mention its hydrating moisturizers, though some products may cause dryness or have a high price.

Which Murad cleanser is best for oily skin?

Clarifying Cleanser is the best Murad cleanser for oily skin, with Essential-C Cleanser also fitting oily skin.

Is Murad good for sensitive skin?

Lovi rates Murad High for sensitive skin. Some Murad products on this page contain fragrance, but reviewers mention gentle, non-irritating serums.

Is Murad good for acne-prone skin?

Yes, Murad is well-suited for acne-prone skin, as Lovi rates the brand-focused routine High for this skin type. Reviewers often mention that its serums are gentle and non-irritating while helping improve skin texture and smoothness.

Is Murad good for skin with dark spots?

Yes, Murad is helpful for skin with dark spots, with Lovi rating the Rapid Resurfacing Peel Superior for this concern. Reviewers frequently mention that the brand helps brighten and fade dark spots. Topical vitamin C helps improve hyperpigmentation and provides brightening effects.

Journal of Cosmetic Dermatology, 2020The British Journal of Dermatology, 2002

Is Murad good for mature skin?

Yes, Murad is well-suited for mature skin. Lovi rates the Murad-focused routine High for mature skin. Murad offers specialized products like the Retinal ReSculpt Overnight Treatment and Renewing Eye Cream that help smooth and improve skin firmness.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

Research behind Murad's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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