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SKIN1004 vs The Ordinary

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and The Ordinary are two distinct skincare lines offering targeted solutions for diverse complexions. The Korean brand centers on centella asiatica, hyaluronic acid, and niacinamide within toners, moisturizers, sunscreens, and masks that suit combination and oily skin best. Conversely, the Canadian brand focuses on hyaluronic acid, glycerin, and squalane across serums, moisturizers, cleansers, and toners tailored for dry and dry sensitive skin. While both incorporate soothing and hydrating elements, they diverge in their foundational ingredients and ideal skin types.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

glossy.coen.wikipedia.org

This page compares some of the most popular SKIN1004 and The Ordinary products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs The Ordinary products

People Say

SKIN1004The Ordinary
  • Hydration and soothing Mostly MentionedOften Mentioned
    • “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
    • “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Eliminated redness on my easily irritated skin — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Lightweight texture Mostly MentionedSometimes Noted
    • “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “absorbs like water — SKIN1004 Madagascar Centella Toning Toner”
    • “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
  • Value and pricing Rarely NotedMostly Mentioned
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
    • “huge bottle — SKIN1004 Madagascar Centella Toning Toner”
  • Exfoliation and smoothing Sometimes NotedMostly Mentioned
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
    • “never had any reaction to it with my sensitive skin — The Ordinary Mandelic Acid 10% + HA”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “skin feels super soft — SKIN1004 Zombie Pack”
  • Acne-safe and acne-clearing Rarely NotedOften Mentioned
    • “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
    • “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
    • “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
    • “didn't cause new breakouts — SKIN1004 Hyalu-Cica Moisture Cream”
  • Subtle glow and brightening Rarely NotedSometimes Noted
    • “Dark spots have faded noticeably — The Ordinary Alpha Arbutin 2% + HA”
    • “helped lighten post-acne scars — The Ordinary Azelaic Acid Suspension 10%”
    • “dark scars are clearer within 2 weeks — The Ordinary Mandelic Acid 10% + HA”
    • “skin looks brighter immediately — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
  • Sticky or tacky finish Sometimes NotedSometimes Noted
    • “left my skin medium tacky — SKIN1004 Madagascar Centella Poremizing Light Gel Cream”
    • “Left a slightly greasy feeling — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “feels tacky in high humidity — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”
  • Scent and fragrance issues Sometimes NotedRarely Noted
    • “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
    • “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
    • “smells like wet dog — SKIN1004 Zombie Pack”
  • Insufficient moisture Sometimes NotedRarely Noted
    • “Skin felt tight an hour later — The Ordinary Natural Moisturizing Factors + HA”
    • “not enough for dry skin — SKIN1004 Madagascar Centella Poremizing Light Gel Cream”
  • Minor irritation and stinging Rarely NotedSometimes Noted
    • “caused tiny bumps — SKIN1004 Madagascar Centella Toning Toner”
    • “Stung my face — SKIN1004 Madagascar Centella Quick Calming Pad”
    • “subtle sting — SKIN1004 Probio-Cica Bakuchiol Eye Cream”
    • “stings a little but worth it — The Ordinary AHA 30% + BHA 2% Peeling Solution”

SKIN1004 vs The Ordinary routines for dry skin

See multi-brand routine · 98% fit

SKIN1004 vs The Ordinary routines for oily skin

See multi-brand routine · 97% fit

SKIN1004 vs The Ordinary routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

SKIN1004 or The Ordinary: which is better?

Both SKIN1004 and The Ordinary offer great options, with The Ordinary excelling in value, exfoliation, and acne-clearing products, while SKIN1004 is known for its hydrating and soothing formulas. Lovi rates the routine fit for both brands as Superior across most skin types.

What is the difference between SKIN1004 and The Ordinary?

SKIN1004 focuses on lightweight, soothing hydration with ingredients like Centella asiatica, while The Ordinary offers targeted, affordable treatments for acne clearing, exfoliation, and dark spots using active ingredients like niacinamide and hyaluronic acid.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

SKIN1004 or The Ordinary for dry skin?

Both SKIN1004 and The Ordinary fit dry skin well, with routine fit levels rated High for SKIN1004 and Superior for The Ordinary. The products on this page help deliver hydration using ingredients like hyaluronic acid, which is known to support skin quality and moisture.

Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015

SKIN1004 or The Ordinary: which cleanser is better?

Both SKIN1004 and The Ordinary offer high to superior cleanser fits for various skin types on the products on this page. SKIN1004 features soothing gel and oil cleansers with centella asiatica, whereas The Ordinary provides options like the Squalane Cleanser and Glycolipid Cream Cleanser.

Which is more affordable, SKIN1004 or The Ordinary?

The Ordinary provides better value and pricing among the products on this page.

Which brand performs better for hydration and soothing, SKIN1004 or The Ordinary?

SKIN1004 performs better for hydration and soothing, as reviewers mostly mention its hydrating and soothing masks as well as its lightweight and soothing toners. Sodium hyaluronate helps improve hydration and supports wound healing.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Which brand offers better exfoliation and smoothing benefits, SKIN1004 or The Ordinary?

The Ordinary offers better exfoliation and smoothing benefits compared to SKIN1004. Reviewers often mention its texture-smoothing serums, and the brand does better in exfoliation and smoothing.

Which brand provides better options for acne-safe and acne-clearing treatments, SKIN1004 or The Ordinary?

The Ordinary provides better options for acne-safe and acne-clearing treatments, excelling in acne-clearing and exfoliation across the products on this page.

SKIN1004 or The Ordinary for oily skin?

Both SKIN1004 and The Ordinary show Superior routine fit for oily skin. The Ordinary excels in exfoliation and smoothing, acne-clearing serums, and subtle glow and brightening, while SKIN1004 provides lightweight and soothing hydration and lightweight textures.

SKIN1004 or The Ordinary: which moisturizer is better?

Both SKIN1004 and The Ordinary offer popular moisturizers, with SKIN1004 focusing on soothing lightweight hydration using Centella asiatica and The Ordinary emphasizing barrier support and targeted ingredients like natural moisturizing factors. Topical hyaluronic acid, a key ingredient featured in products across both brands, helps improve skin quality and signs of aging.

Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015

SKIN1004 or The Ordinary for sensitive skin?

Both SKIN1004 and The Ordinary achieve a High routine fit for sensitive skin. SKIN1004 features soothing toners and lightweight moisturizers while avoiding fragrance across the products on this page.

SKIN1004 or The Ordinary for acne-prone skin?

Both SKIN1004 and The Ordinary show a High routine fit for acne-prone skin, with The Ordinary also doing better for acne-clearing and exfoliation according to reviewers. Niacinamide, which helps reduce cutaneous pigmentation and melanosome transfer, is a key ingredient featured across the products on this page.

The British Journal of Dermatology, 2002Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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