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Purito vs Medik8

Purito and Medik8 are established skincare brands offering gentle and effective formulations like moisturizers, serums, and sunscreens tailored for dry and dry sensitive skin. Both appeal to users seeking targeted care, yet they differ in their foundational approaches and key ingredients such as hyaluronic acid. While the Korean brand is widely beloved for soothing daily solutions, the British brand builds its lineup around advanced options that address specific concerns.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

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Medik8 is a British skincare brand founded in 2009 and owned by L'Oréal Groupe since 2025.

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This page compares some of the most popular Purito and Medik8 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

People Say

PuritoMedik8
  • Lightweight and non-greasy texture Mostly MentionedOften Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “absorbed effortlessly — Medik8 Total Moisture Daily Facial Cream”
  • Soothing and calming for sensitive skin Mostly MentionedRarely Noted
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
    • “calming effects — Medik8 Total Moisture Daily Facial Cream”
  • Acne-safe and barrier repair benefits Mostly MentionedRarely Noted
    • “non-stinging — Purito Centella Unscented Toner”
    • “no stinging on sensitive skin — Purito Centella Unscented Serum”
    • “completely transparent — Purito Daily Soft Touch Sunscreen”
    • “cleared my hormonal acne — Medik8 CRYSTAL RETINAL 3”
  • Fragrance-free and gentle formula Rarely NotedMostly Mentioned
    • “zero irritation or peeling — Medik8 CRYSTAL RETINAL 3”
    • “only Vitamin C my sensitive skin can tolerate — Medik8 C-Tetra Serum”
    • “Best retinol replacement — Medik8 Bakuchiol Peptides”
    • “love that it has no scent — Purito Oat-in Calming Gel Cream”
  • Deep hydration and plumping Sometimes NotedOften Mentioned
    • “Restores moisture — Medik8 Liquid Peptides”
    • “Instantly quenched the skin — Medik8 Hydr8 B5 Intense”
    • “Reduces fine lines — Medik8 Liquid Peptides”
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
  • Glass skin, glow and brightening finish Rarely NotedOften Mentioned
    • “I wake up glowing. It adds back that youthful bloom that I've lost. — Medik8 Sleep Glycolic”
    • “unlocked a serious glow — Medik8 C-Tetra Serum”
    • “immediate glow — Medik8 Super C Ferulic”
    • “gives dewy, glowy glass skin — Purito Mighty Bamboo Panthenol Cream”
  • Insufficient moisture and hydration Often MentionedRarely Noted
    • “not enough hydration — Medik8 Total Moisture Daily Facial Cream”
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • No visible results or lack of efficacy Sometimes NotedSometimes Noted
    • “didn't see any difference — Purito Centella Unscented Serum”
    • “No change in dark circles — Purito Wonder Releaf Centella Eye Cream”
    • “Not as effective as retinol — Medik8 Bakuchiol Peptides”
    • “no difference — Medik8 Oxy-R Peptides”
  • High price point Not notedOften Mentioned
    • “Expensive per bottle — Medik8 Liquid Peptides”

Purito vs Medik8 routines for dry skin

See multi-brand routine · 97% fit

Purito vs Medik8 routines for oily skin

See multi-brand routine · 95% fit

Purito vs Medik8 routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

Purito or Medik8: which is better?

Purito tends to be better for soothing sensitive skin and supporting the skin barrier, while Medik8 often provides deeper hydration and helps improve skin texture. Both brands feature products on this page with fragrance-free options, though Purito lists no fragrance across all its products.

What is the difference between Purito and Medik8?

Purito offers lightweight and soothing products that are well-suited for acne-prone and mature skin, while Medik8 provides deeper hydration, plumping, and brightening benefits across its range. Every product on the Purito page lists no fragrance, whereas Medik8 includes fragrance in one of its items.

Dermatologic Therapy, 2022

Purito or Medik8 for dry skin?

Both Purito and Medik8 achieve a Superior routine fit for dry skin. Medik8 helps deliver deep hydration and plumping with ingredients like hyaluronic acid.

Drug Delivery, 2017Dermatologic Therapy, 2022

Purito or Medik8: which moisturizer is better?

Purito offers lightweight, soothing, and acne-safe moisturizers that fit sensitive and dry skin at a High to Superior level, whereas Medik8 provides deep hydration and plumping with key ingredients like hyaluronic acid. Reviewers mention that Purito does better for lightweight textures and calming, while Medik8 excels in deep hydration and glow despite its higher price point.

Drug Delivery, 2017Dermatologic Therapy, 2022

Which is more affordable, Purito or Medik8?

Purito is more affordable, as reviewers often note a high price point for Medik8 compared to Purito.

Between Purito and Medik8, which brand is owned by L'Oréal Groupe?

Medik8 is owned by L'Oréal Groupe, having been acquired in 2025.

How does the fragrance formulation compare between Purito and Medik8 products on this page?

Every single product on the Purito page lists no fragrance in its ingredients. In contrast, 11 of the 12 Medik8 products on this page list no fragrance, with only the Total Moisture Daily Facial Cream including fragrance.

Which brand performs better for acne-safe and barrier repair benefits?

Purito performs better for acne-safe and barrier repair benefits, offering lightweight and soothing options that help support the skin barrier. Medik8 also provides gentle formulas, but Purito stands out specifically for its acne-safe and barrier-supporting moisturizers.

Purito or Medik8 for oily skin?

Both Purito and Medik8 achieve a High routine fit for oily skin. Reviewers note that Purito provides lightweight and non-greasy textures, while Medik8 offers deep hydration and plumping.

Purito or Medik8 for sensitive skin?

Both Purito and Medik8 achieve a Superior Lovi routine fit level for sensitive skin. Purito is frequently highlighted by reviewers for being soothing and calming for sensitive skin, while every product on its page lists no fragrance in its ingredients.

Purito or Medik8 for acne-prone skin?

Purito is a better choice for acne-prone skin, as the products on this page offer a Superior Lovi fit level compared to Medik8's High level. Both brands provide gentle options, but Purito's range is well-reviewed for being acne-safe and barrier-supporting.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.