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Purito vs Medik8

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and Medik8 are established skincare brands offering gentle and effective formulations like moisturizers, serums, and sunscreens tailored for dry and dry sensitive skin. Both appeal to users seeking targeted care, yet they differ in their foundational approaches and key ingredients such as hyaluronic acid. While the Korean brand is widely beloved for soothing daily solutions, the British brand builds its lineup around advanced options that address specific concerns.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

Medik8 is a British skincare brand founded in 2009 and owned by L'Oréal Groupe since 2025.

loreal.commedik8.comtracxn.com

This page compares some of the most popular Purito and Medik8 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs Medik8 products

People Say

PuritoMedik8
  • Lightweight and non-greasy texture Mostly MentionedOften Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “absorbed effortlessly — Medik8 Total Moisture Daily Facial Cream”
  • Soothing and calming for sensitive skin Mostly MentionedRarely Noted
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
    • “calming effects — Medik8 Total Moisture Daily Facial Cream”
  • Acne-safe and barrier repair benefits Mostly MentionedRarely Noted
    • “non-stinging — Purito Centella Unscented Toner”
    • “no stinging on sensitive skin — Purito Centella Unscented Serum”
    • “completely transparent — Purito Daily Soft Touch Sunscreen”
    • “cleared my hormonal acne — Medik8 CRYSTAL RETINAL 3”
  • Fragrance-free and gentle formula Rarely NotedMostly Mentioned
    • “zero irritation or peeling — Medik8 CRYSTAL RETINAL 3”
    • “only Vitamin C my sensitive skin can tolerate — Medik8 C-Tetra Serum”
    • “Best retinol replacement — Medik8 Bakuchiol Peptides”
    • “love that it has no scent — Purito Oat-in Calming Gel Cream”
  • Deep hydration and plumping Sometimes NotedOften Mentioned
    • “Restores moisture — Medik8 Liquid Peptides”
    • “Instantly quenched the skin — Medik8 Hydr8 B5 Intense”
    • “Reduces fine lines — Medik8 Liquid Peptides”
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
  • Glass skin, glow and brightening finish Rarely NotedOften Mentioned
    • “I wake up glowing. It adds back that youthful bloom that I've lost. — Medik8 Sleep Glycolic”
    • “unlocked a serious glow — Medik8 C-Tetra Serum”
    • “immediate glow — Medik8 Super C Ferulic”
    • “gives dewy, glowy glass skin — Purito Mighty Bamboo Panthenol Cream”
  • Insufficient moisture and hydration Often MentionedRarely Noted
    • “not enough hydration — Medik8 Total Moisture Daily Facial Cream”
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • No visible results or lack of efficacy Sometimes NotedSometimes Noted
    • “didn't see any difference — Purito Centella Unscented Serum”
    • “No change in dark circles — Purito Wonder Releaf Centella Eye Cream”
    • “Not as effective as retinol — Medik8 Bakuchiol Peptides”
    • “no difference — Medik8 Oxy-R Peptides”
  • High price point Not notedOften Mentioned
    • “Expensive per bottle — Medik8 Liquid Peptides”

Purito vs Medik8 routines for dry skin

Buy Medik8 routine · $235.67 · 96% fitBuy Purito routine · $138.41 · 94% fitSee multi-brand routine · 99% fit

Purito vs Medik8 routines for oily skin

Buy Medik8 routine · $418.54 · 90% fitBuy Purito routine · $286.26 · 89% fitSee multi-brand routine · 98% fit

Purito vs Medik8 routines for combination skin

Buy Medik8 routine · $419.65 · 93% fitBuy Purito routine · $267.85 · 90% fitSee multi-brand routine · 97% fit

Questions and answers

Purito or Medik8: which is better?

Purito tends to be better for lightweight textures, soothing sensitive skin, and barrier support, whereas Medik8 stands out for deep hydration, plumping, and brightening. Both brands offer solid routines for dry skin.

What is the difference between Purito and Medik8?

Purito tends to excel in lightweight textures and soothing sensitive skin, whereas Medik8 is often noted for deep hydration, plumping, and brightening effects. Both brands offer fragrance-free options across most of their products on this page.

Purito or Medik8 for dry skin?

Both Purito and Medik8 have a Superior routine fit level for dry skin, offering great hydration options among the products on this page. Purito is frequently noted for lightweight, soothing moisturizers, while Medik8 often provides deep hydration and plumping effects.

Drug Delivery, 2017Dermatologic Therapy, 2022

Purito or Medik8: which moisturizer is better?

Purito is better for lightweight and soothing hydration, whereas Medik8 helps deliver deeper moisture and plumping. Topical hyaluronic acid, a key ingredient across Medik8 moisturizers, is beneficial for skin quality and signs of aging.

Dermatologic Therapy, 2022Drug Delivery, 2017

Which is more affordable, Purito or Medik8?

Purito is more affordable than Medik8, since Medik8 is noted for having a high price point while Purito is recognized for being lower in price.

Between Purito and Medik8, which brand is owned by L'Oréal Groupe?

Medik8 is owned by L'Oréal Groupe, while Purito is owned by Corstone Capital. Medik8 has been under L'Oréal Groupe since 2025, whereas Purito has been owned by Corstone Capital since 2022.

Do Purito and Medik8 products contain fragrance?

Purito lists no fragrance across every product on this page. Medik8 products on this page are also mostly fragrance-free, with the exception of the Total Moisture Daily Facial Cream.

Which brand has a better routine fit for mature skin?

Purito has a superior routine fit for mature skin, whereas Medik8 has a high fit level for this skin type. Reviewers note that Purito offers lightweight and soothing moisturizers, while Medik8 is often associated with deep hydration and plumping.

Purito or Medik8 for oily skin?

Medik8 is a better fit for oily skin, offering a Superior routine fit compared to Purito's High fit level. Topical hyaluronic acid, a key ingredient across Medik8's products, may help provide deep hydration and plumping for oily skin.

Drug Delivery, 2017Dermatologic Therapy, 2022

Purito or Medik8 for sensitive skin?

Purito fits sensitive skin at a Superior level, helping with soothing and calming, while every product on this page for Purito lists no fragrance.

Purito or Medik8 for acne-prone skin?

Both Purito and Medik8 provide a Superior routine fit for acne-prone skin. Purito is especially noted by reviewers for its acne-safe and barrier-supporting moisturizers.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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