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Purito vs Medik8

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and Medik8 are established skincare brands offering gentle and effective formulations like moisturizers, serums, and sunscreens tailored for dry and dry sensitive skin. Both appeal to users seeking targeted care, yet they differ in their foundational approaches and key ingredients such as hyaluronic acid. While the Korean brand is widely beloved for soothing daily solutions, the British brand builds its lineup around advanced options that address specific concerns.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

Medik8 is a British skincare brand founded in 2009 and owned by L'Oréal Groupe since 2025.

loreal.commedik8.comtracxn.com

This page compares some of the most popular Purito and Medik8 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs Medik8 products

People Say

PuritoMedik8
  • Lightweight and non-greasy texture Mostly MentionedOften Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “absorbed effortlessly — Medik8 Total Moisture Daily Facial Cream”
  • Soothing and calming for sensitive skin Mostly MentionedRarely Noted
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
    • “calming effects — Medik8 Total Moisture Daily Facial Cream”
  • Acne-safe and barrier repair benefits Mostly MentionedRarely Noted
    • “non-stinging — Purito Centella Unscented Toner”
    • “no stinging on sensitive skin — Purito Centella Unscented Serum”
    • “completely transparent — Purito Daily Soft Touch Sunscreen”
    • “cleared my hormonal acne — Medik8 CRYSTAL RETINAL 3”
  • Fragrance-free and gentle formula Rarely NotedMostly Mentioned
    • “zero irritation or peeling — Medik8 CRYSTAL RETINAL 3”
    • “only Vitamin C my sensitive skin can tolerate — Medik8 C-Tetra Serum”
    • “Best retinol replacement — Medik8 Bakuchiol Peptides”
    • “love that it has no scent — Purito Oat-in Calming Gel Cream”
  • Deep hydration and plumping Sometimes NotedOften Mentioned
    • “Restores moisture — Medik8 Liquid Peptides”
    • “Instantly quenched the skin — Medik8 Hydr8 B5 Intense”
    • “Reduces fine lines — Medik8 Liquid Peptides”
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
  • Glass skin, glow and brightening finish Rarely NotedOften Mentioned
    • “I wake up glowing. It adds back that youthful bloom that I've lost. — Medik8 Sleep Glycolic”
    • “unlocked a serious glow — Medik8 C-Tetra Serum”
    • “immediate glow — Medik8 Super C Ferulic”
    • “gives dewy, glowy glass skin — Purito Mighty Bamboo Panthenol Cream”
  • Insufficient moisture and hydration Often MentionedRarely Noted
    • “not enough hydration — Medik8 Total Moisture Daily Facial Cream”
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • No visible results or lack of efficacy Sometimes NotedSometimes Noted
    • “didn't see any difference — Purito Centella Unscented Serum”
    • “No change in dark circles — Purito Wonder Releaf Centella Eye Cream”
    • “Not as effective as retinol — Medik8 Bakuchiol Peptides”
    • “no difference — Medik8 Oxy-R Peptides”
  • High price point Not notedOften Mentioned
    • “Expensive per bottle — Medik8 Liquid Peptides”

Purito vs Medik8 routines for dry skin

See multi-brand routine · 98% fit

Purito vs Medik8 routines for oily skin

See multi-brand routine · 95% fit

Purito vs Medik8 routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

Purito or Medik8: which is better?

Both Purito and Medik8 are great choices, as they offer equal routine fit levels for dry, sensitive, and dry sensitive skin on this page. Purito provides a high fit for lightweight and soothing care, while Medik8 helps with deep hydration and plumping using key ingredients like hyaluronic acid.

Drug Delivery, 2017Dermatologic Therapy, 2022

What is the difference between Purito and Medik8?

Purito and Medik8 both fit dry and sensitive skin at a Superior level, but Purito stands out for lightweight, acne-safe, and barrier-supporting moisturizers while Medik8 is known for deep hydration and brightening finishes. Medik8 features key ingredients like hyaluronic acid across its products, and its routine achieves a Superior fit for combination skin compared to Purito's High fit.

Dermatologic Therapy, 2022Drug Delivery, 2017

Purito or Medik8 for dry skin?

Purito and Medik8 are both a Superior fit for dry skin on the products on this page. Medik8 helps deliver deep hydration and plumping with ingredients like hyaluronic acid.

Dermatologic Therapy, 2022Drug Delivery, 2017

Purito or Medik8: which moisturizer is better?

Both Purito and Medik8 offer great moisturizers, with Purito being especially loved on this page for its lightweight, soothing, and barrier-supporting formulas, while Medik8 is often noted for deep hydration and plumping. For dry skin, both brands reach a Superior routine fit level.

Drug Delivery, 2017Dermatologic Therapy, 2022

Which is more affordable, Purito or Medik8?

Purito is more affordable than Medik8, since Medik8 is often noted by reviewers for its high price point while Purito is noted for having a lower price point.

How do Purito and Medik8 differ in their country of origin and founding years?

Purito was founded in South Korea in 2017, whereas Medik8 was founded in the United Kingdom in 2009.

Which brand has a higher price point according to reviewers, Purito or Medik8?

Medik8 has a higher price point according to reviewers, while Purito does better on price. Reviewers often note Medik8's high price point, whereas Purito does better for high price point.

Do all products from Purito and Medik8 list no fragrance in their ingredients?

Every product on the Purito page lists no fragrance in its ingredients, whereas on the Medik8 page, 11 of the 12 products list no fragrance and one contains fragrance.

Purito or Medik8 for oily skin?

Both Purito and Medik8 achieve a High routine fit level for oily skin. Reviewers note that Purito products on this page offer a lightweight and non-greasy texture, while Medik8 provides deep hydration and plumping.

Purito or Medik8 for sensitive skin?

Both Purito and Medik8 provide a Superior routine fit for sensitive skin. Purito is often noted for its soothing and calming moisturizers, while Medik8 offers gentle and non-irritating serums.

Purito or Medik8 for acne-prone skin?

Purito is a better fit for acne-prone skin, as Lovi rates its routine as Superior compared to High for Medik8. Reviewers also note that Purito excels in acne-safe and barrier-repair benefits.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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